Write an opinion on how enterprises and communities can carry out cultural construction and build a harmonious society.

Corporate culture is not a slogan or slogan, it is a value concept that is accepted and put into practice by all members of the company, and is gradually accumulated in the development process

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Building corporate culture can be done step by step from changing concepts → influencing behavior → forming habits u g9p, P9Y b$O

It is recommended to divide it into two steps:

1. The senior managers discuss the corporate philosophy that the company hopes to achieve, and formulate a brief slogan and meaning explanation;

2. According to the established corporate philosophy, the following aspects can be started: n.N J ^ ^

1. Shape the external image and form habits"w R QA0l3G'H

1.1 Doormen, uniform security uniforms, service with a smile, civilized and courteous language, and standardized procedures for handling visitors."L5V0y !B.[ }: I

1.2 Hanging of company logo and cultural slogans I F i T2Z K c, B2}

1.3 Advocacy of company guidelines and policies-W8h S dH; f

1.4 The introduction of the personnel incentive system "k \ U N'h

1.5 The company management takes turns greeting employees at the company door every morning aD o r8g, l(a1i D

1.6 Carry out a dormitory culture competition

1.7 Hold a symposium for new cadres and advocate the company's philosophy

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2. Supervisor’s OJT teaching and influence) P; The soul is the "commander" of an enterprise's business activities; it is the "ideological guide" for enterprise actions and plays an irreplaceable core role in the business development of an enterprise. Just as a country or a nation must have cohesion to develop and grow, an enterprise also needs cohesion to succeed. Some people believe that corporate culture construction can only be carried out when the company is operating well. When the company has problems, it cannot be distracted from cultural construction; others think that as long as the internal culture construction is done well, it is not known that in the era of cultural management, The influence of culture involves all aspects of corporate behavior. The concept of corporate culture should also include publicity to the outside world, allowing the outside world to understand the company's business philosophy and culture, in order to seek greater social value recognition. Now I will make some recommendations on publicizing corporate culture to the outside world. The following plans:

1. Carry out social gathering activities with surrounding communities:

Regularly arrange outstanding employees to pay return visits to surrounding customers to assess the professionalism of employees. For example, return visits to customers in a community within a certain period of time, require employees to go to the customer's home or invite customers (preferably the whole family) to BBK or outdoor for a social gathering by making a phone call. The activities are mainly interactive and implement diversified activities. Methods, such as mountain climbing, theatrical performances, product introductions and special offers, cultural promotions, and teaching customers dancing and other knowledge can be used.

2. Small daily necessities printed with corporate logos and corporate culture can be carried out for purchase and gift activities:

Put all kinds of stationery or small commodities on the company logo or company corporate culture logo, website and business philosophy, etc., so as to achieve the purpose of promoting the company to the outside world.

3. Open a donation box in the company.

Customers and employees can voluntarily put the change after consumption into the donation box and donate it to those in need after a certain period of time. And write the donation list next to the donation box, what month and day, and where the amount of money was donated, so that customers and employees know where the money goes. This is also a kind of corporate culture.

4. Place a TV in the company lobby to play the company's corporate culture promotion, development strategy CD, promotional activities, merchandise, hot products and new product videos, so that customers can understand the company more intuitively.

5. Publish factory magazines, company newspapers, etc. to promote the company's corporate culture.

6. Publishing company songs and asking people to write lyrics and compose music is also a way to promote corporate culture.

7. Post corporate culture propaganda slogans and corporate culture posters to conduct cultural propaganda within the company.

In short, there are various forms of corporate culture promotion. I just make a few small suggestions here. The key is for each company to determine the way and method of corporate culture promotion based on the actual situation of the company. .