Joke Collection Website - Bulletin headlines - How to write a plan for charity activities?
How to write a plan for charity activities?
How to write a plan for caring for public welfare activities
People-oriented, virtuous and artistic, and the concept of cultural person, and finding a unique perspective of public welfare culture are the basic points for the success of public welfare cultural activities planning. Public welfare cultural activities generally belong to the nature of mass culture, with social benefits as the first priority. Therefore, when choosing the theme of the activity, people's participation, correct outlook on life and elegant artistic enjoyment should be closely combined.
When some people mention public cultural activities, they think of finding some stars to participate, which is an extremely superficial way of thinking.
There are various forms of public welfare cultural activities.
1, general public welfare cultural activities, such as square cultural activities, art festivals, cultural education, etc.
2. Donative public welfare cultural activities, such as charity auction, benefit performance, theme donation, etc.
3. Elegant public welfare cultural activities, such as poetry meeting (recitation), reading meeting, painting and calligraphy exhibition, etc.
4. Competitive public welfare cultural activities, such as singing competitions, essay competitions, calligraphy and painting competitions, etc.
5. Communicative public welfare cultural activities such as urban-rural exchanges, urban exchanges and international exchanges.
6 celebrity-led public welfare cultural activities, such as cultural activities attended by celebrities, politicians and hot people.
7. Learn public cultural activities, such as lectures, summer camps and special training courses.
8. Tourism public welfare cultural activities such as visits, inspections and expeditions.
9. Ethnic minority cultural public welfare cultural activities, such as minority phoenix exhibition, ancient culture seminar, cultural relics exhibition, etc.
10, public welfare cultural activities of major events, such as those related to the Olympic Games, emergencies and major projects.
In the era when singers, movie stars and sports stars are abused, considering other forms of cultural activities will be more likely to produce benefits and cost less.
Organizer of public welfare cultural activities
Public welfare culture can be initiated by government agencies, military and police units, media, cultural and artistic specialized institutions, enterprises, etc.
Planning and execution procedures of public welfare cultural activities
1, establish the activity target.
2. Evaluate the feasibility and effect of the activity.
3. Create a creative theme, including keywords, purpose and slogan.
4. Collect information related to activities.
5. Write a plan.
6. Evaluate the scheme and calculate the price.
7. Modify the plan.
8. Establish an activity organization.
9. Prepare the activity implementation plan and detailed rules.
10. Prepare activity materials, plans and site layout.
1 1, check the establishment.
12, the event was officially held.
13, activity summary.
Several misunderstandings in evaluating the planning scheme of public welfare cultural activities
1, Mr. Will. Some people don't know much about culture and have no time to study specific plans, but they don't want to trust cultural planners. In this way, the original good idea may be gone.
2. Excessive pursuit of novelty. The correct approach is practical and effective.
3. After receiving the planning case, the organizer thought it was nothing more than that, so he abandoned the planner and operated, and the expected goal was achieved. Only when the wisdom of the planner runs through the whole activity can the creativity of the activity be truly reflected.
4. Ignore the investment in publicity. Lack of effective publicity is a common phenomenon in many cultural activities at present. Publicity does not mean simply putting advertisements or putting up posters in the media.
5. I don't know how to choose the right planner. An excellent planner must be a compound talent, ideally knowledgeable in literature, art, economics, philosophy, psychology, sociology and informatics. Some organizers give up the foundation and only look at what the planning company has done, which is extremely inaccurate.
6. Choose the scheme according to the cost. Public cultural activities must be economical, spend less money and do more good, but good ideas are always more important than expenses.
Excellent planning companies are good at integrating resources. We have a creative team composed of first-class experts, professors, writers, designers and painters, which represents the new trend, new direction and new starting point of public welfare cultural activities planning.
How to write the second article about the planning scheme of caring for public welfare activities
First of all, the theme of the activity-our hearts are in action-charity sale
Second, the purpose of the activity
1. Promote "Bo 'ai Supermarket" and let more students participate in public welfare activities.
2. Call for love and let love spread all over the world through charity sale.
3. Show the elegance of all members of electronic information engineering from a new angle, integrating beauty, talent, selflessness and dedication.
Third, the significance of the activity
1, helping others; Send a rose and leave a lingering fragrance in your hand.
2. Help the poor and love each other; Purify the soul and sublimate the personality!
3. Let love flow in our campus; Let the true feelings pass in our campus; Let our campus be full of gratitude everywhere.
Four. organizer
XXXXX league branch
Verb (abbreviation of verb) I-word duration
XXXXX to xxxxxxxx.
Location of intransitive verbs
Dormitory corridor 1
At the entrance of each canteen.
Seven. Preparation before activity
1, April 10
A XXXXX, electronic class 0893, is responsible for designing leaflets and pasting materials on the notice boards of each dormitory.
B, electronic 089 1 Youth League branch is responsible for borrowing tables and chairs (6 tables, 12 chairs) needed for activities. 2. April 1 1
First, the branch secretary is responsible for counting the number of participants in this activity, and determining the specific list and contact information, which will be summarized in the electronic 089 1 XXXXX class.
B, electronic 0893 XXXXX, XXXXX is responsible for collecting relevant information in Pok Oi Supermarket, and handing it over to electronic 0892 XXXXX after sorting.
C electronic 089 1 the youth league branch is responsible for preparing the publicity banners (the content is the name of the activity) needed in the activity.
3. April 12
A, electronic 0892 Youth League branch is responsible for preparing some simple publicity materials (for distributing to passers-by during activities, etc.). ).
B. Electronic 089 1 Ban Chen is responsible for dividing all members into 6 groups and printing out the specific list arrangement, with one group leader.
C, the secretary of the Youth League branch is responsible for informing its branch members of the matters needing attention in participating in the activities and specifying how the activities will be carried out.
D, each team plans the arrangement of its team members in the activities (such as distribution personnel of leaflets, collection personnel of articles, sorting personnel, etc.). ).
Eight. Activity flow
1, April 13
A electronic 0892 youth league branch is responsible for applying for the venue (including the venue application on June 5438+08).
B, 3: 30-3: 50, each team leader arranges personnel (3 people) to prepare tables and chairs (led by XXXXX).
C from 3: 50 to 4: 00, all the members of each group are here, and the activity begins.
D distribute leaflets from 4: 00 to 6: 00, and promote Bo 'ai Supermarket while collecting donated materials.
E, sorting out items from 6: 00 to 6: 20, electronic class 0892 is responsible for summarizing all donated materials, students who have prepared desks and chairs at the beginning of the activity are responsible for returning them (XXXXX is responsible for counting and confirming), and the rest of the students clean up the activity site (each group will make specific arrangements by itself).
April 2004 14 to April 2007 17.
A, electronic 089 1 Youth League branch is responsible for designing and making charity sale signs (such as making small pieces of paper and sticking them on clothes, etc.). ).
B, electronic 0892 Youth League branch is responsible for the management and classification of all donated materials collected.
3. April 18
A. From 9: 20 to 9: 30, the secretary of each branch counts the number of members participating in its branch activities and ensures that everyone is here.
B, 9: 30- 10: 00, set up a venue in XXX canteen, 10,000-person canteen and Xiyuan canteen (set up tables and chairs and charity items, paste photos and materials of Pok Oi Supermarket on monochrome cloth, etc. ).
C, 10:30— 13:00, the activity begins, and Bo 'ai Supermarket is promoted during the charity sale.
D, 13:00—— 13:20 After the activity, each branch organizes and arranges to clean up the activity site. E, 13:30, all members taking part in the activity take a group photo.
Nine, the end of the activity
1. The life committees of the three branches should make statistics on the total expenses of the activities and the funds for the charity sale.
2. Check the remaining items of the charity sale and send them to Bo 'ai Supermarket by Electronic 0892 Branch.
All the funds for the activity were donated to the children in the orphanage.
3. Each branch shall summarize the activities.
X. Matters needing attention
1. Every member who participates in the activity must make sure that he is free within the scheduled activity time in advance, otherwise the activity may be affected.
2. If students need to leave because of special circumstances during the activity, they must explain the reasons to the group leader and leave after approval.
Everyone should pay attention to environmental protection during the whole activity.
4. During the activity, every member should take good care of his valuables, such as keys, telephones and wallets.
5. During the activity, every member should pay attention to maintaining a good image, and each group leader is responsible for supervising and reminding.
6. All expenses in the activity must be proved by invoices, which should be submitted to the life committees of each branch.
7. Water supply and food were not mentioned in the activity. Please bring your own if necessary. Please stagger lunch for participants during the activity on April 18.
During the activity on April 18, the secretary of the Youth League branch arranged 1 person to record the charity sale, 1 person to register for the cashier, 1 person to take photos, and the rest were responsible for the charity sale publicity.
10, each branch set the charity sale price in advance.
During the activities of 1 1 and April 18, each branch can prepare a notebook to write down suggestions and hopes for this activity.
XI。 capital budget
Printed flyer: 100 (yuan)+banner 80 (yuan) = 180 (yuan)
Twelve. participant
Principal: XXXXX
Five x syndrome
Five x syndrome
Team leader:
Group 1: XXXXX
Group 2: XXXXX
Group 3: XXXXX
Group 4: XXXXX
Group 5: XXXXX
Group 6: XXXXX
XXXXX league branch
XXXXX year x month x day
How to write the third article about the planning scheme of caring for public welfare activities
First, the theme of the event: XX Home Million Love Old District Keywords: public welfare activities-about publicity and promotion and business people's hearts
Purpose of activity: charity auction marketing activity combining public welfare with business.
In response to the government's call for "building a new socialist countryside" and the caring action of "building a youth home", we launched a large-scale public welfare activity of "XX House Millions Love the Old District" in conjunction with Wuhan Municipal Committee of the Communist Youth League, Wuhan Youth Development Foundation, Wuhan Agriculture Bureau, Wuhan Culture Bureau, Wuhan Health Bureau, Wuhan Evening News Agency, Wuhan Radio and Television Bureau, Wuhan Evening News Agency and Wuhan Love Culture Communication Center.
Jointly organized by government agencies, social organizations and news media, enhancing the authority, public welfare, journalism and credibility of this activity is the key issue for enterprises to organize public welfare activities.
In the upcoming off-season, we will launch large-scale public welfare activities closely related to XX House's business projects and marketing activities, find news points, attract public attention, enhance brand image, drive off-season people flow and sales, and pave the way for peak season sales.
Activity significance:
1, enhance brand awareness and reputation: Yipai education is a public welfare activity with high public concern. There are several advantages to carrying out this activity. Because it is a public welfare activity, it has a wide audience, can quickly promote the brand, and the public knows it quickly;
2. On propaganda orientation and news hype: As a public welfare activity, it has certain news value. Through reasonable hype, build momentum for the marketing activities of XX House, and enhance the public's memory, cognition and goodwill towards the brand of XX House.
3. Enhance corporate image and actual sales: For an enterprise, gaining public awareness is an intangible asset of the enterprise. The better the social effect, the more it can drive the company's performance to soar.
4. In line with the company's business philosophy: President Xiao Kaixuan put forward the sense of corporate mission at the company meeting many times. While solving the pain points of consumers' home improvement with all-round product positioning, we should also create a public image in the eyes of the public and the media, create an excellent corporate culture, establish the values of employees, and lay a solid foundation for the rapid development of enterprises through the grand project of operating people's hearts.
5. Win-win economic and social benefits:
(1) Effectively achieve the strategic goal of brand image by integrating superior resources;
(2) Charity sale (charity auction) can effectively attract customers to the store, thus enhancing economic benefits. The public has a high enthusiasm for public welfare undertakings, and good social benefits can be obtained through long-term public welfare activities;
(3) As public welfare is a long-term cause that the government departments are extremely concerned about, this activity also unites a number of government functional departments to establish a good government image project;
(4) Marketing promotion effect with twice the result with half the effort: the theme of this activity is outstanding and distinctive, which has attracted great attention from the public, media and government departments; Moreover, the activity itself is simple to operate and has a large space for speculation; Interacting with merchants, with less investment, can achieve twice the result with half the effort in brand promotion.
Second, the charity sale (auction) activity analysis:
1. Activities:
XX House provides a charity sale of products with a value of nearly one million yuan, and all the charity sale funds are donated to the welfare institutions and vulnerable groups in the old revolutionary base areas as special funds for love.
2. Activity time: Since May 2020, a series of charity auctions and donations have been held in the past year.
3. Sources of charitable sales products:
(1) The merchants of XX House sponsor the charity auction of commodities, especially the manufacturers of national famous brands such as sanitary wares, floors, tiles, cabinets, electrical appliances and furniture. Strong awareness of brand promotion and enthusiasm for sponsoring products, and agreed to use the company as a public company.
Do business promotion activities on the grounds of sponsorship.
(2) At present, the Wuhu base of the company still has a batch of furniture and bedding in stock, which can be used as charity supplies.
(3) It is planned to organize 8- 10 public welfare promotion activities and several donation activities in the past year. It is estimated that furniture and building materials with a value of1-50,000 yuan will be provided for charity sale each time as a donation to support the old revolutionary base areas.
4. Difficulty of the event: This event needs the cooperation of some manufacturers to provide free auction goods. However, participating in this activity can bring many tangible returns to the merchants, so it is feasible to persuade the merchants to provide auction items.
5. Start time of the event: May 27th and 28th, once a day, and the auction lasts about 2 hours every day. From now on, there will be a charity auction and charity sale every weekend of 1-2.
Third, the target of assistance
Taking the old revolutionary base areas of Dabie Mountain in Hubei Province as the main support object, we can go deep into the old revolutionary base areas of Dabie Mountain such as Hong 'an, Macheng, Dawu, Luotian, Yingshan, Huangpi and Xinzhou, organize manufacturers of brand tiles, floors, bathrooms and cabinets to participate, and launch related theme promotion activities according to different time periods. For example, we can do the following theme activities:
1, July-August, after the college entrance examination, support the champion of the college entrance examination in the old district.
2. On the Double Ninth Festival in September, if you go to the hometown of the old general, give love to the relatives or descendants of the old general.
3. 10, giving love to the welfare institutions in the old revolutionary base areas.
Verb (abbreviation for verb) media support
1, Wuhan Evening News Support Action Column
2. Wuhan Morning News
3. Wuhan TV Station "People Connected"
4. Hubei Radio Station
Operating rules of intransitive verbs in this auction:
1. This auction is an auction without reserve price, that is, all lots are started in 0 yuan, and bidders are free to bid, and the lowest bid range is 50 yuan RMB.
2. The auction items are provided by XX House merchants. The main items are beds, mattresses, sofas, dining tables and chairs, sofabeds and other items.
The proceeds from this auction will be used to fund the disadvantaged groups in the old revolutionary base areas.
4. This auction was held in the square in front of the building materials home of XX House.
5. This auction is an auction without reserve price, and the final winner will be taken to the cashier by the staff for payment;
6. This auction is scheduled to be held on May 27th-28th at 3pm. Auction items will be displayed in advance, and the host will introduce their brands and functions in detail (the content will be provided by the merchants).
7. The auctioneer announced the start of the auction and the auction participants began to bid.
8. Every bid, the auctioneer bid three times on the spot. If no one raises the price, the auctioneer puts down the hammer and announces the transaction.
8. The staff invited the last bidder to take the stage on the spot, and there were radio and television stations for on-site interviews.
10. Representatives of product manufacturers congratulate consumers on becoming love ambassadors of XX House.
- Previous article:What is the content of the third-level flood emergency response?
- Next article:Slogan of urban white garbage classification
- Related articles
- Publicity summary of safety production month
- How much is the decoration cost of the deli?
- Summary of World Youth Day activities
- How about Tianjin Huawei Packaging Products Co., Ltd.?
- How to apply for the us group rider care program?
- Little knowledge about paper
- Slogan of donating materials for the epidemic situation of car companies
- Extraordinary March 3, five major brands push heavy models together.
- Excerpts from slogans of campus civilization
- Happiness mottos of the twelve zodiac signs