Why can title short videos and e-commerce live broadcasts become popular new media?

First of all, the live short-sighted goods system has changed our life scene and trading scene, and also changed the way people get entertainment. With the great development of mobile Internet, social interactive app has become a favorite form of entertainment. Therefore, if merchants want to get traffic and fans, they have to output content on social media platforms, drain users through video content and stimulate users' consumption.

Second, the change of purchase decision. The appearance of the commodity system in the near-sighted frequency band also makes people change the definition of purchase decision. In the traditional e-commerce mode, consumers are willing to place orders because of the function and quality of products, but now consumers are more concerned about mass consumption. Especially today's young people, they will consume their favorite popular brands or products, such as bubble machine and Jordan AJ, because popularity and brand influence can produce * * * sound with consumers through influence and values.

The last point is the arrival of the new retail era of live short-sighted frequency band goods system. New retail refers to a new business form formed by the integration of different scenes and e-commerce, but in order to achieve greater development in the future, more social scenes need to be integrated. With the special interactivity of social interaction, we will build a new retail model of e-commerce and build more sales scenarios and traffic portals.