Home of Pearls, Coastal Resorts, Hainan Island Tourism: Dreaming of Hainan Island, Visiting in Poems and Paintings, Chengdu, Sichuan: City of Leisure, Xinjiang Autonomous Region: The Choice of World T

Home of Pearls, Coastal Resorts, Hainan Island Tourism: Dreaming of Hainan Island, Visiting in Poems and Paintings, Chengdu, Sichuan: City of Leisure, Xinjiang Autonomous Region: The Choice of World Tourism! Xinjiang, China: Lift your hijab and travel to Guizhou: 1999 China Tourism Treasures World Natural Parks Taiwan Tourism: Taiwan can touch your heart! Tibet Tourism: The Origin of Thousands of Mountains and the Source of Thousands of Waters! Chapter 2: A collection of tourism advertising slogans 1: Lu'an: Lu'an, the charm of it is intoxicating all over the world. 2: Zhuhai: Romantic City, Zhuhai, China. 3: Nanchang: the world’s dynamic city, the garden hero city. 4: Hejin: ancient, modern, classic, fashionable. 5: Chongqing: City of Miracles, City of Dreams. 6: Linyi: Linyi, China, the world of logistics. 7 Shanghai: Countless Yao Mings, what a Shanghai. 8: Wanzhou: Love is in Wanzhou. 9: Hangzhou: Charming Hangzhou, a city of quality life. 10: Kunming: The blooming spring city of Kunming, China. 11: Shijiazhuang: The charming city of Yanzhao ancient charm, Shijiazhuang, China. 12: Sanya: Beautiful Sanya, romantic world.The "shanzhai spirit" that has been deeply rooted in the Chinese people for thousands of years has enabled the people to create copycat versions such as: Born in Suzhou and Hangzhou, buried in Beimang, etc. (This sentence is obviously a work borrowed from Beimang) ! The tourism planning and marketing agency of Jiaotong-Guangzhou Media believes that Dalian’s “Romantic City”, Ningxia’s “China’s Summer Capital”, Heilongjiang’s “Cool Province”, and the “Dynamic City” launched by Hong Kong in the early years are all worth mentioning. What about the "wide" and "deep" that are not popular in the advertising slogans of Suzhou and Hangzhou's "Paradise"? Tan Xiaofang's analysis: The vast majority of lay people have been ignored. As for us lay people, we naturally vote with our feet. If we get married, we should go to Suzhou, Hangzhou, or Hong Kong - wait until we retire! Take your time, I’m back anyway! Thinking of this, do the operators of these city brands break into a sweat? Why? Suhang earns 2,000 yuan for a 25-year-old consumer, while competitors earn 2,000 yuan for a 55-year-old consumer. Even if Suhang is very vulgar and doesn't know how to manage money - in 30 years, people will make a lot of money on interest and get out of here! Another example is "Go to Qiandao Lake and take a bath in Nongfu Spring". We made several slogans at that time, such as "China's most beautiful lake", "Environmental Tourism County", several concepts, but only this concept received immediate feedback. As the brand of Qiandao Lake continues to improve, Qiandao Lake has now become the preferred tourist destination for Chinese people in the Yangtze River Delta region. Currently, we Qiandao Lake residents live in rooms with views, eat wild fish every day, and bathe in Nongfu Spring every day and night. Of course there are: For example, Tan Xiaofang's creation for Baiyun Mountain "There are still 10 Beijingers who don't know Baiyun Mountain!" There are also more than crosses, such as: "Crossing the mountains, enjoying life, Rongshiya Cashmere." Crossing the mountains, it must be It means doing something challenging, and mountains are generally cold, with temperatures below zero. It's very uncomfortable to be so cold. How can you enjoy life and enjoy life while doing things that have adjustment and meaning? There is a way. If you wear Rongshiya cashmere, it will be fine at minus 40 degrees Celsius. It is extremely comfortable. In fact, all top-grade cashmere, like Rongshiya cashmere, can give people a warm and spring-like feeling in sub-zero temperatures. The tourism planning and marketing agency of Jiaotong-Guangdong Media believes that there are many classics among the long slogans: Please look at the advertisements for the Philippine tourism industry. When it comes to sightseeing in the country, they cited the "Top Ten Dangers" that make people happy: Be careful of shopping too much. , because the goods here are cheap; be careful to overeat, because the food here is high quality and cheap; be careful to get tanned, because there is plenty of sunshine here; be careful to dive into the bottom of the sea for too long, and remember to get out of the water frequently to breathe, because the bottom of the sea here is The world is extremely beautiful; be careful not to run out of film, because there are too many places of interest; be careful going up and down the mountain, because the mountains and clouds here often distract people from their feet; be careful to fall in love with the hospitable and friendly Filipinos; be careful to fall in love, because the Philippines The girl is really passionate and beautiful; be careful about being spoiled by the best restaurants in Asia; be careful about being fascinated by the Philippines and reluctant to leave. From the analysis of the above cases, Tan Xiaofang drew the following inspirations on the design of advertising slogans: The first is to be short and simple. The shorter the better, the shorter it is, the easier it is to remember and the easier it is to spread. The second is to form a closed logic and give the audience room for logical imagination. The third is to have a high level and at the same time be grounded in reality. In other words, we need to be both far-sighted and down-to-earth. For example, GlobalCom's advertisement only has two words: "I can". Why? Because this guy is engaged in satellite communications and can do it. OK. The fourth is to calculate the cost. The broadcast time is short, the advertising cost is low, and the effect is good. The fifth is creativity. There are no great gods in this world.

They are all born to mothers. They all drink plain water and eat rice. Travel Planner Part 3: Tourism Advertising Slogans from Various Places and Foreign Travel Advertising Slogans from Spain: Everything under the sun New York: I Love Newyork I love New York, Pennsylvania: America Starts Here Hershey, Pennsylvania: The Sweetest Place on Earth Detroit (Michigan): The Renaissance City Boston (Massachusetts): The Bicentennial City Quebec: It Feels So Different Aruba: Our Only Business Is You Switzerland: The park of the world, Switzerland, Switzerland, Switzerland Hawaii: Hawaii is the smiling archipelago, where the sun shines Hong Kong: Charming Hong Kong , the capital of everything. The dynamic city of Thailand: Amazing Thailand Magical Thailand Singapore: Infinite Singapore, infinite tourism; enjoy, unforgettable; New Asia - New Feelings of Singapore Australia: Relaxing Australia Florida: Florida, unique Pennsylvania : America Begins Here Virginia: The Birthplace of the Nation New Zealand: A World in Itself Salt Lake City: The Highlights of All America Hawaii: The Crossroads of the Pacific Missouri: The Heart of America St. Paul Tourism Bureau: Wanhu Tour Atlantic City, New Jersey: The World Playground Sun Valley, Idaho: Enjoy the joy of winter in the scorching summer sun Alaska: If you haven’t been to Alaska, you haven’t been to the United States. Chinese city advertising slogans Hong Kong: Charming Hong Kong, the capital of everything; the dynamic city; we are Hong Kong Shanghai: New Shanghai, new feelings Guilin: Guilin's landscape is the best in the world Pingyao: China's oldest county Miyun County in Beijing: Grand landscapes and country parks of the capital ——Beijing tourist satellite cities Suzhou and Hangzhou: There is paradise above and Suzhou and Hangzhou below Shenzhen: Travel around Shenzhen and understand China Hainan Province: Coconut wind and sea charm intoxicate tourists Ningxia Hui Autonomous Region: Colorful theme park beyond the Great Wall Splendid China: One step into History, a day trip to China Chinese Folk Culture Village: 24 villages, 56 ethnic groups Window to the World: The world is happy with you Give me a day, I will give you a world Suzhou Paradise: Disney is too far, go to Suzhou Paradise Song City: Give me a day and I will give you a thousand years. Hollywood Universe City Park: Let tourists enter the Jurassic era. Beijing: The ancient capital of the East, the hometown of the Great Wall, New Beijing, the new Olympics. Shanghai: Shanghai, wonderful every day. Chongqing: Chongqing of the world. The Forever Three Gorges Guangzhou City: Understand Two Thousand Years in One Day Fuzhou City: Fushan Fushui Fuzhou Tour Kunming City: Kunming Tomorrow is Spring Shijiazhuang: "Oriental Geneva" "Oriental Eden" "Oriental Eden" "World Hydropower City" "World Natural Park" "Nanning City: The special prize slogan of Green Town's search for songs and Zhuang's hometown is: "Nanning is full of beautiful mountains and beautiful waters." The 10 shortlisted winning slogans are: "Nanning's beautiful mountains and beautiful waters", "The sea of ??songs and green waves fill Zhuang's hometown" and "The Green City's search for songs and dreams of Zhuang." "Nanning, a green city with beautiful scenery and nostalgic feelings", "Nanning: an invitation full of poetic greenery", "Greentown's colorful Nanning with green dreams", "Greentown joins hands with ASEAN folk songs to ring the world", "Enter the sentimental landscape. Embracing the Green City of Nanning" "Singing in Zhuang Township, beauty in Green City, and traveling in Nanning."

Nanjing: The City of Fraternity Yinchuan: The Pearl on the Wall, Yinchuan, China Changsha: Sentimental Landscapes, World City Chengdu: City of Success, Colorful City, City of Food Guilin: Guilin’s Landscapes Are the Best in the World Suzhou: Paradise on Earth, Suzhou trip Wuxi city: beautiful scenery of Taihu Lake, Wuxi travel experience Dalian city: romantic city, China Dalian Ningbo city: oriental commercial port, fashionable water city Xiamen city: sea garden, warm Xiamen Shenzhen city: Shenzhen - bringing you new things every day Hope Zhuhai City: Romantic City, Zhuhai, China Shantou City: Sea Breeze and Charm, Century Business Capital Hainan Haikou City: Coconut Breeze and Sea Rhythm South China Sea Pearl, Hainan Sanya City: Fragrant grass at the end of the world, Hainan Pearl City Wuzhishan City: If you don’t climb Wuzhishan, it doesn’t count To Qingdao City, Shandong Province, Hainan: a maritime city with Eurasian style; Qufu City, Shandong Province: the hometown of Confucius, the oriental holy city; Dongying City, Shandong Province: the charm of Qilu, heroic landscapes; Taishan City, Shandong Province: Climb Mount Tai to ensure safety! Rizhao City, Shandong Province: Travel to the mountains, climb the Five Mountains, and enjoy the sea. Go to Rizhao City, Shandong Province Weihai City: Embrace the blue sea and sky, experience the fisherman's customs ——Xianyang Hubei Wuhan City: High mountains and flowing water White clouds and yellow cranes Hubei Yichang City: Golden Three Gorges Silver Dam Green Yichang 2 Three Gorges Scenic Spot World Hydropower City Hunan Tourism: Humanity Xiangchu Landscape Hunan Hunan Changsha City: Sentimental Landscape Brilliant Star City Hunan Xiangtan City: The hometown of great men, landscapes and rivers, Xiangtan, Chengde City, Hebei Province: Visit Chengde, the emperor’s choice. Handan City, Hebei Province: Visit the famous city of Handan, enjoy the ancient Zhao culture. Henan Tourism: Embrace the green mountains and green waters and enter the world of health. Luoyang City, Henan Province: National Flower Peony City——Luoyang, Henan Jiaozuo City: Jiaozuo Landscape, Wonderland on Earth Dengfeng City, Henan Province: Hometown of Shaolin Martial Arts in China——Dengfeng Sanmenxia City, Henan Province: Cultural Holy Land, City of Swans Nantong City, Jiangsu Province: Chasing the River and Sea to Nantong Changzhou City, Jiangsu Province: Chinese Dragon City Jiangnan Changzhou Changshu City, Jiangsu Province: Lakes and mountains in the world, Changshu City, Wuxi City, Jiangsu Province: Pearl of Taihu Lake, Wuxi, China, Hangzhou City, Zhejiang Province: City of Love, Paradise City, Taizhou City, Zhejiang Province: Magical Taizhou Ecological Tour, Jiaxing City, Zhejiang Province: Water City, Green City, Leisure Jiaxing City, Fuyang City, Zhejiang Province: Rich Spring landscape, the hometown of Sun Quan Zhoushan City, Zhejiang: Sea and Sky, the fishing capital of Buddhism, Port City, Zhejiang Xiangshan County: Oriental Immortal Island, Sea Mountain Fairy Garden, Zhejiang Jinhua City: Feng Shui Jinhua Shopping Paradise, Zhejiang Yiwu City: Ocean of Small Commodities, Shoppers' Paradise Fujian Tourism: Futian Blessed Land Fujian Tour Longyan City, Fujian: Customs of Western Fujian Zhangzhou City, Fujian: The Hometown of Narcissus Sanming City, Fujian: Entering the Sentimental Landscape and Embrace the Green Sanming Wuyishan City, Fujian: Oriental Eden, Innocence Wuyishan, Guangzhou Zhongshan City: Hometown of Great Men, Splendid Zhongshan Meizhou, Guangdong City: A Thousand Colors Guest City, Meizhou, China Zhaoqing City, Guangdong: Zhaoqing’s picturesque landscapes can be called the Geneva of the East Jiangmen City, Guangdong: Landscape paintings of overseas Chinese hometown Huizhou City, Guangdong: Famous mountains and beautiful waters Huizhou Tour Guangdong Heyuan City: Green Ecological River Source Tour Jieyang, Guangdong City: Jieyang Ancient Town Tour Yangjiang City, Guangdong City: Sea and Sky Tour in Yangjiang City, Guangdong Province Yunfu City: Strange Mountains and Different Waters and Floating Cloud Tours Guilin City, Guangxi Province: Guilin’s landscapes are the best in the world;