Brief introduction of Handu Yishe

Handu Yishe E-commerce Group, established in 2006, is the largest Internet brand eco-operation group 1 in China. With the product concept of "many styles, quick update and high cost performance", it has won the love and trust of consumers all over the country. 20 10 won the honorary titles of "Top Ten Online Goods Brands" and "Global Best Practice Online Merchants"; From 20 12 to 20 15, women's wear ranked first in major domestic e-commerce platforms for four consecutive years. In 20 14, Handu Yishe women's clothing won the first annual, double eleven and double twelve "triple crown" in Tmall history, men's clothing won the first place in Tmall original year, and children's clothing won the third place in Tmall original year. 20 1 1 In March, IDG invested nearly10 million dollars. From 2065438 to September 2004, it was invested by Li Bingbing, Huang Xiaoming and Ren Quan, becoming its first investment project. As of April 20 16, the company has 58 business divisions with more than 2,600 employees. 2 Through internal incubation, joint venture and agency operation, Handu Yishe brand cluster has reached 28 4, including well-known Internet brands such as women's clothing brand HSTYLE, men's clothing brand AMH, children's clothing brand Minnie Haru, mother's clothing brand Diquina, literary women's clothing brand Sulu, American outdoor brand Discovery5, etc., including mainstream styles such as Han Feng, Europe, America and the East, covering all categories such as women's clothing, men's clothing, children's clothing and outdoor. 4 Handu Yishe's original IOSSP is a successful case of enterprises using the Internet to improve operational efficiency, and it has been selected into the EMBA teaching case base of Tsinghua University MBA, cheung kong graduate school of business, China Europe Business School and Harvard Business School. In April, 420 14, Handu Yishe signed a contract with South Korean superstar Gianna Jun; in March, 20 15, a national brother An Zaixuan, a new generation of Asian goddess Park Shin Hye, and in June, 45438+00, South Korean powerful star Ji Changxu. It is the Internet enterprise with the largest number of international celebrity spokespersons in China.