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What is the prospect of opening a musical instrument store?
Many people in life will learn musical instruments and take music as their personal hobby. Now opening a musical instrument store can cater to some people's artistic learning needs, and can also be favored by many people. As long as you set up a musical instrument store in a scientific way and master the formal business philosophy, you can provide music courses and high-quality musical instruments for consumers and realize stable operation. In addition, the audience of musical instruments is relatively wide, and those who need to learn musical instruments can learn or buy their favorite musical instruments, so the market prospect is very good.
Second, how to open a profitable musical instrument store
1, select the location
The location of the musical instrument store is very important. If the music store is located in a remote place, then even if you have high technology, few people are willing to look for it. After all, most people learn piano now just because of their hobbies. The smell of wine is not afraid of the depth of the alley, which is completely unworkable in this business. So where is a good place to open a musical instrument store?
The first very good place is near the school. Students have always been the main group to learn musical instruments. Opening a musical instrument shop around the school is very beneficial to the promotion of musical instruments and can attract many students and parents. Coupled with better technology, students have few problems.
Then there is the community, and our customers will be locked in the crowd around the community. Generally speaking, people who want to learn piano in the community prefer to find a nearby musical instrument store. Now there are many large residential areas with very high population density, so you don't have to worry about bad business if you do a good job of publicity.
Finally, there are places where musical instruments are concentrated. Many cities have such streets, and there are many musical instruments in one street. It seems that the competition is fierce, but if you pass the technical test and have good sales skills, there is nothing to worry about doing business. You don't have to spend money on publicity in this street, all of them are your potential customers. Most people who buy musical instruments will shop around and compare. It is easy to grasp the market by opening a musical instrument store here, but the fierce competition is also a headache. But if you can open a store in this environment, if you can become bigger and stronger, your future development will be very good, especially if you want to open a branch in the future. Your experience will help you to set up a new store faster, which is very beneficial to your career development.
Step 2: Choose a name.
Of course, the name is also very important after the location of the musical instrument store. Nowadays, many musical instruments have strange names to attract attention. But people who really buy and learn piano are not very interested in such a name. Therefore, a simple and memorable name, which is related to music and meaningful, will be helpful to the music store business. Common ones are:
Music Department: X Music, Phonetic X Music, X Music, X Art, X Elegant Music.
Music Style Department: Blues, Jazz and Folk Music.
Sunshine Music Store, Moonlight Music Store, Haitian Music Store, Rainbow Music Store.
English Literal Translation Department: Blues, Solo, Peak, Fanta, Ibana, Gibson.
Step 3 decorate
The decoration of musical instruments is almost the same now, mainly depending on the money. Decoration is the face of a musical instrument store, giving people the most intuitive feeling. It's best not to save too much, so whether people want to come in or not depends mainly on the decoration. Everyone has his own musical instrument store, but the following points should be paid attention to when decorating:
(1) to partition
Different musical instruments have different placement positions. Pay attention to the color and background color of the instrument. No matter how small the musical instrument store is, it must be divided. You can play less musical instruments, and it is best not to pile them together in a mess. Some small musical instruments are piled up like a warehouse, but it doesn't feel good to pile up like a mountain. Although it looks great, it is actually very rustic, especially a bunch of elementary pianos, which are colorful. In addition to the separation of musical instruments, musical instruments should also be divided into functional areas, the reception area and the piano room should be separated, and the piano room must be soundproof.
(2) the decoration should be comfortable
Try to decorate the musical instrument store as warmly as possible, feel a little like a cafe, and generally be more comfortable. Nowadays, many musical instruments are very rigid in decoration, some are too simple, some are too luxurious, and they look magnificent, but they are inhuman and often give people the feeling of being slaughtered.
Generally speaking, music shops will hang some paintings. In addition to those famous bands, it is best to have some photos of the performance of the piano teacher. If you have photos with famous musicians, you can also make them and hang them on the wall, but not too many. By the way, don't hang up any musicians. What are the famous sayings below?
Step 4 operate
First of all, we must understand that musical instruments can be done well without people who know musical instruments, and people who don't know musical instruments can't do well. The key is whether they can make money.
Secondly, musical instruments are not profiteering industries. Small profits but quick turnover are healthy. The era of counting on musical instruments to sell big money is over. Now tuition should be regarded as the main source of income. Give some management advice:
(1) Some music store owners are part-time teachers. In fact, it is very hard to run the market while teaching. As an operator, we should focus on the market.
(2) It is best for a musical instrument store to have a band and perform regularly. Performance is the best publicity, which can directly make students hear and see and arouse their interest.
(3) Pay attention to talents. A good teacher must stay.
(4) Nowadays, online teaching is very convenient. Teachers of musical instruments should be trained regularly to improve their level.
(5) Organize students to perform regularly. Stimulate students' enthusiasm and drive people around them to learn musical instruments.
(6) Establish social groups, communicate and interact with students frequently, and find and solve problems in time.
(7) Pay more attention to the education and training industry. All walks of life are developing, updating and changing their sales methods in time.
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