What are the false skin care products advertised?

Advertisements promote unreliable skin care products

Advertisements promote unreliable skin care products. I believe everyone is often exposed to advertising slogans and can see many of them. Regarding the promotion of skin care products, are real skin care products really as “real” as advertised? Let’s take a look at what false skin care products are advertised! What kind of fake skin care products are advertised in advertisements 1

Advertisement: It can be used by babies and mothers can also use it

Comments: It can be used, but it may not be easy to use.

Although major fashion media have been conveying the importance of age-specific care to readers, there are some people who are particularly fond of baby care products and firmly believe that baby products are the safest, gentlest and free of additives. . Of course, the advertisements of some baby skin care product manufacturers also played a role in fueling the situation. However, are baby products really good for adults to use?

We all know that the skin conditions of different age groups are different. Newborn children have particularly strong cell division capabilities and abundant collagen synthesis. Even if damage is caused by external stimulation, it can be repaired in time. So, just simple moisturizing and protective ingredients are all you need. After the age of twenty, the skin condition begins to decline, and in the thirties and forties it shifts from the mature stage to the decline stage. At this time, the skin's collagen, intercellular lipids, fibroblasts, etc. are gradually reduced. The skin loses its elasticity and becomes saggy, dull, wrinkled, spots, and rough. At this time, the need for skin care must shift from moisturizing and protecting to supplementing skin deficiencies. The required ingredients are of course different from those of infants and young children. At this point, baby oil will seem to be unable to do its job.

Skin care products that babies can use will indeed not irritate mothers’ skin, but these products simply cannot meet the care needs of mothers at this age. I would like to advise mothers who apply baby oil with their babies to buy a bottle of product that is truly tailor-made for you.

Advertisement: The source of healthy skin

Comments: It is best not to use this product for non-healthy skin.

Speaking of which, when a certain skin care brand launched the slogan "The source of healthy skin", it really made people feel excited. We who have always been troubled by sensitive skin will use it. Will you have healthy skin?

If you still think so, then I can only give you a blow. Stop dreaming and let’s study their spring water first! The hot spring water they use is sulfuric acid hot spring, which is rich in calcium, copper, iron, manganese and other minerals and trace elements, which can promote the regeneration and healing of epidermal and dermal molecules, "strengthen" the skin's natural protective barrier; it can also strengthen the skin The activity of catalase keeps the skin young and energetic, which is very suitable for healthy skin. However, the anti-sensitivity ability is not strong. In other words, young people with healthy skin should have good results. For those with unhealthy skin, forget it!

Advertisement: BB Cream that can release water

Comments: Is it necessarily good if it releases water?

The concept of "watering" originally originated from Korea's watering cream. It has a cream texture and water droplets will "jump" out when applied to the skin, hence the name. Later, this technology was widely used in BB cream. The water droplets brought a cooling touch, making the base makeup no longer greasy and heavy under the scorching sun. In fact, if you are familiar with the principle of water-releasing cream, you will understand that even if these BB creams are really "clear and non-drying", they are definitely not due to "water-releasing".

Why does Shuishui Cream "water out"? Teacher Zhang Liqing, a famous chemist in Taiwan, has this explanation: The droplet structure of water cream is like an egg. The yolk is a water-based component and the albumen is a polymer silica. Apply it on the skin and spread it, the egg white will evenly cover the skin, but the egg yolk (aqueous nutrients, moisture, etc.) will jump out and be blocked by the film formed by the silicone, but will have no chance to penetrate into the skin.

The main functions of BB cream are to cover blemishes, correct color, and isolate... If a thick layer covers the skin, how can those water droplets get in? Therefore, those cool and refreshing touches are just an illusion caused by the evaporation of water droplets.

There really isn't much difference between BB cream and whether it can produce water. What are the fake skin care products advertised 2

Advertisement: 90% pure natural ingredients

Comments: 90% is water.

Once upon a time, skin care product manufacturers liked to boast that their products were “purely natural” and “no chemical additives.” Later, they implemented full ingredient labeling, and a bunch of chemical terms were listed in the book that looked like a bible. Above, "purely natural" doesn't make sense, and there is a new term: "Purely natural" contains more than half of the natural ingredients. Some businesses have even more unique ideas and directly promote the concentration. Our natural ingredients are as high as xx, which is simple, clear and scientific. Occasionally I meet a few 9x people, and it’s hard not to be tempted.

However, as long as you analyze the ingredient list on the packaging, you will understand that these numbers sometimes do not mean much. According to regulations, the items in the ingredient list are arranged from high to low in concentration. In most cases, the first thing on the list is none other than water, which we are most familiar with in our daily lives. Of course, water is a natural ingredient, so although the statement "9x pure natural, more than 90% is water" is sometimes a bit exaggerated, it can still reflect some problems.

Advertisement: Rich in XX ingredients (XX is a precious active ingredient)

Comments: This "rich" needs to be verified.

The same problem arises after the implementation of the full ingredient labeling regulations. If you look carefully at the affordable skin care products, you will see that the ingredient lists are not very different. However, the advertisements are so dazzling that they range from natural bird’s nest, ginseng, and Ganoderma lucidum to artificially extracted hyaluronic acid and coenzyme Q10. It’s really confusing for a while. The feeling of enchanting eyes.

In fact, as long as you look at the ingredient list, you don’t need to worry too much about some things. As mentioned above, the ingredient list is arranged from top to bottom according to concentration. If the active ingredient touted in the advertisement is ranked lower, the content must not be high. Whether this ingredient is effective or not is not stated at the moment. Just looking at this concentration, it is difficult to work. The most exaggerated moment was when I once saw that the "bird's nest" of a certain "bird's nest hand cream" was at the bottom of the ingredient list, with more spices than it. I was surprised: I'm afraid even the instrument couldn't detect this concentration. Bar!

Advertisement: No preservatives

Comments: No preservatives, hidden dangers still exist.

In recent years, as academic reports have continued to reveal the potential dangers of preservatives, people have increasingly doubted their safety. "No preservatives" has become a new selling point as much as "purely natural formula".

Consumers generally believe that preservative-free skin care products are best for the skin. However, without adding preservatives, how to prevent the growth of microorganisms? There are two solutions: First, use sterile equipment and environment comparable to the injection vaccine production line, dust-free and sterile production plants, fully automated dust-free and sterile packaging lines, complete sterilization and sterilization of filling containers, and bottle containers. Using a special anti-pollution design with openings... Sorry to shock you, but in the actual cosmetics industry, even the world's most advanced manufacturers may not have such investment.

Another common method is to replace preservatives with solvents that microorganisms cannot survive. Take Avène's sterile warehouse series as an example. The glycerol stearic acid added to it is defined as an emulsifier and moisturizer, but it also has an antibacterial effect. And, like regular preservatives, it carries the same risk of causing acne. More importantly, these ingredients have poor antibacterial effects, and contamination during use after opening is unavoidable. The old problems have not been solved, but new hidden dangers have emerged one after another. If the skin is not severely allergic to preservatives, rejecting it would really be a bit outweighing the gains.