Apple Conference 2020

Apple’s 2022 spring conference is confirmed. What are the highlights of this year’s conference?

Recently, Apple announced the time of the 2022 spring conference. This spring conference has the following three main highlights: 1. Purple iPhone 13 Pro Max; 2. New generation iPad Air; 3. , the new generation iPhoneSE.

1. Purple iPhone13ProMax

First of all, iPhone13ProMax is a product that Apple has already released at the 2021 press conference, but at that time there were only four iPhone13ProMax The colors are Yuanfeng Blue, Metallic, Starlight and Dark Night. Compared with the multiple colors of iPhone 13, iPhone 13 Pro Max has less room to choose, so Apple chose to release the purple iPhone 13 Pro Max at the spring conference.

2. The new generation of iPad Air

Secondly, according to Apple’s usual habits, it usually releases a new generation of iPhone series in autumn conferences, while in spring conferences It is the home of iPad, so a new generation of iPad Air will still be released at the 2022 spring conference. However, according to the current news, the new generation of iPad Air may only be upgraded on the chip, and the rest will remain the same.

3. The new generation iPhoneSE

Finally, Apple released the iPhoneSE series products in the autumn conferences in 2020 and 2021, and the spring conference in 2022 also No exception, but according to the pictures currently leaked, the appearance of the new generation iPhone SE is completely consistent with that of the previous generation iPhone SE, and it is estimated that the changes in parameters will not be significant.

Apple Mobile Phone Conference 2020 Time

The Apple Mobile Phone Conference 2020 will be held at 1:00 on September 16, 2020.

The 2020 Apple mobile phone conference will still be held at Apple headquarters. It should be held online like the WWDC conference in the first half of the year. However, this time Apple’s conference does not have a specific slogan for the first time, just a simple sentence " Join us".

This year’s iPhone12 series mobile phones are expected to have four models, namely iPhone12, iPhone12Max, iPhone12Pro, and iPhone12ProMax.

Extended information

In June 2020, Apple will end the testing of the second batch of EVT verification machines and begin large-scale mass production and stocking of iPhone 12 in July. However, due to force majeure due to the epidemic Due to the impact, the four models of the iPhone 12 series are likely to be launched in batches.

According to news released by analyst Ross Young, the resolution of iPhone 12 is 2340×1080. It uses OLED material, of which Samsung is the main supplier, and BOE and LG Display are responsible for some panels.

iPhone 12 will continue the full-screen design with bangs, come standard with an OLED screen, use a flat middle frame similar to iPhone 4, be equipped with an A14 processor based on a 5-nanometer process, and support 5G networks.

iphone12 release time

iphone12 launch time: October 23, 2020. iPhone 12 press conference time: October 14, 2020.

iPhone 12 is a mobile phone product released by Apple in the United States at 10 a.m. Western Time on October 13, 2020 at the Apple Park headquarters campus. On October 23, 2020, iPhone 12 went on sale.

In the early morning of April 21, 2021, Cook said at the 2021 Apple Spring New Product Launch that a new purple iPhone 12 would be launched.

On July 10, 2022, according to Sina Technology News, the Colombian court ruled to ban the import and sale of iPhone 12 that supports 5G networks due to infringement of Ericsson's relevant patents.

Functional features of iphone12

1. Antenna system

iPhone12 adopts a new antenna system to improve 5G performance. iOS systems are optimized to take advantage of 5G speeds while maintaining power efficiency.

2. Smart data

iPhone12 has a smart data mode that can intelligently switch between 4G and 5G data speeds. Under ideal conditions, download speeds of 3.5 exchange bandwidth can be achieved.

Where will the Apple press conference be broadcast live?

Summary of live broadcast addresses:

Apple China official website, bilibili, Weibo.

The 2020 Apple Autumn Conference will be officially held at Apple Park at 10 am on September 15th, North American time. Judging from the current exposure information.

Apple’s new product launch conference will launch new products such as Apple Watch Series 6, Apple Watch SE, iPad Air 4, and Airpods Studio. It is still unknown whether the new iPhone 12 series will be released at this conference.

Start time: 1 am on September 16, 2020. Product releases: Apple Watch Series 6 and iPad Air 4 are expected to be released.

AirPods Studio headphones, 14-inch MacBook Pro and AirTags may also be released, and iOS14, watchOS7 official version and AppleOne subscription bundled version will be launched. iPhone 12 is expected to be released separately in October.

Extended information:

The following is Apple's 2020 autumn conference:

Tablet computer: new entry-level iPad 8 equipped with A12 processor, starting at US$329; The new iPad Air supports the second-generation Apple Pencil, runs on a 5-nanometer A14 chip that's 40 percent faster, comes in five colors, and starts at $599.

Watch: Apple Watch Series 6, with 20% faster processor, 2.5 times screen brightness, oxygen measurement function, starting at $399; Apple Watch, starting at $279; Apple Watch Series 3 has been modified to $199 .

Services: Launch of AppleFitness+ fitness service, priced at US$9.99 per month, US$79.99 per year, service will be implemented before the end of the year; AppleOne service is bundled with all services including iCloud, personal service is US$14.95 per month, family Service is $19.95 per month.

When will Apple release a new mobile phone?

Apple has a spring press conference and an autumn press conference, which are held in March and September respectively. Among them, the autumn conference is the most anticipated. In September every year, new iPhone devices are mainly released, a new version of the IOS system is officially released, and new iPhone mobile phones are launched.

For example, the latest 2020 Apple autumn new product launch event is Apple’s 1 a.m. local time on September 16, 2020 in the United States. Users can visit Apple’s official website, iQiyi, Bilibili, Watch on Tencent Video, Weibo and Youku.

Evaluation of the latest Apple conference in 2020:

In recent years, Apple has begun to pay more attention to the needs of mid-range users. Based on these needs, it has re-created its own "waist products" instead of Simply use the price reduction strategy of old models to cover it. As the iteration cycle of hardware continues to lengthen, Apple's "focus philosophy" also begins to deduce different methodologies.

In the first half of the product cycle, when it needs to make a big move, Apple will focus on iterating product forms and making the best and most top-notch, but often the most expensive, flagship product.

Entering the second half of the product cycle, Apple will also devote some of its attention to making mid-range products with the SE code in a more refined way. These brand-new products, combined with prices that users cannot refuse, are becoming Apple's new "propellers."

Will the price of older models be reduced after Apple holds the iPhone 12 launch conference in 2020?

Will the price of iPhone 12 be reduced?

Three months after Apple releases a new model, the price is usually 800 to 1,000 yuan cheaper at this time. Otherwise, you can choose to buy it during e-commerce festivals, such as Double Eleven and Double Twelve. The good thing is 618, because at this time, both new models and old models will be reduced in price.

Basic information

The iPhone 12 is an iPhone mobile phone developed by Apple in the United States. It adopts a face-to-face design, supports 5G, is equipped with an A14 Bionic chip, and a dual-lens rear camera system. It supports Beidou navigation and is available in five colors: black, white, red, green and blue. At 1 a.m. on October 14, 2020, Beijing time, Apple officially released iPhone 12 at Apple Park.

On October 16, 2020, Apple’s new 5G phone iPhone12/Pro National Edition will be available for pre-order on October 16. Among them, iPhone12 and iPhone12Pro will start pre-orders at 8 pm on October 16th and will be released on October 23rd.