Can niche brands also build high-end machines? 3 recommended by the flagship of niche brands, or not as handsome.

Although the global shipment of Apple mobile phones can not be underestimated, in recent years, with more and more people using Apple mobile phones, iPhone seems to have become a "mainstream arcade". For young people who pursue individuality, perhaps the ultimate goal is to pursue uniqueness. Domestic mobile phone manufacturers Huawei, Xiaomi, OPPO and vivo also have smartphone shipments, and their market share has been growing. To highlight personalization, you can only choose some smart phones with minority brands.

Although niche brands can stand out, as ordinary consumers, they naturally have certain requirements for brand strength and after-sales service. As for iQOO, realme, Redmi and other cost-effective brands, it is no longer recommended. If you want to have both "uniqueness" and "quality", you still have to look at some niche but high-end brand models, such as the three brand manufacturers listed below:

Nubian

At first, Nubia was a sub-brand of ZTE, which won the love of many professional photographers with its excellent imaging ability. Later, with ZTE's layout strategy in the smart phone market, Nubia gradually separated from ZTE in brand positioning and achieved independence. Of course, in the capital relationship behind it, ZTE is still the backing of Nubia. Since then, ZTE has focused on overseas high-end markets, while Nubia has focused on the domestic market. But now, Ni Fei, the head of Nubian brand, has also been recalled by ZTE, and he will be fully responsible for the terminal business of Nubia and ZTE.

Nubia has been taking the high-end flagship route since its establishment, and its Z series models are positioned in the flagship market. After the launch of 20 19 Nubian Z20, Nubian focused on the Red Devils product line, focusing on the e-sports game mobile phone market. Although the number of domestic e-sports game enthusiasts has increased year by year, mobile phone users of e-sports games still belong to a minority in the whole mobile phone market, so after nearly two years, Nubian Z series has returned.

The brand-new Nubian Z30 Pro is still positioned at the high-end flagship level, and its design adheres to Nubian's consistent strength aesthetics, providing three colors of vast black, interstellar silver and black gold legend. Although the 6.67-inch AMOLED flexible curved surface screen curvature of the fuselage is not large, the middle frame has a certain curvature, which is convenient to hold with one hand. The thickness of the whole machine is controlled at 8.5mm, the weight is 198g, and the screen can support the e-sports refresh rate of 144Hz at most.

In terms of the image system that Nubia has always been good at, the Z30 Pro rear camera adopts three 64-megapixel main lenses, which are responsible for the humanistic effect, super-sensitivity and super-wide-angle effect respectively, and is equipped with an 8-megapixel periscope telephoto lens, in which both the super-sensitivity main lens and the periscope telephoto lens support OIS optical anti-shake technology and support simultaneous shooting of the front lens and the rear lens.

In terms of core performance, Nubian Z30 Pro is equipped with Qualcomm Snapdragon 888 processor, LPDDR5 memory and UFS3. 1 flash memory. The only drawback is that the built-in battery capacity is only 4200mAh, but it supports the fast charging scheme of 120W, providing 8GB+256GB and 12GB+256GB memory combination versions. At present, the price has been reduced to 4,299 yuan and 4,699 yuan respectively, and the Black Gold Legend Edition is exclusive to the memory combination version of 16g b+5 12 GB, and the current price is still maintained at the starting price of 5,999 yuan.

One plus

Although Yijia Technology is a brand founded after Liu left OPPO, Yijia Technology and OPPO have never divorced. In terms of investment relationship, OPPO has always been the shareholder behind Yijia Technology. In terms of hardware technology and components used in products, OPPO and Yijia's contemporary models are also intertwined. Now one plus rejoins OPPO. Although it belongs to the OPPO brand like realme, its positioning is completely different, because the positioning of Yijia brand is no different from that before returning to OPPO, and it always focuses on the high-end flagship market.

Extraordinary individuals like the release rhythm and development route of a new machine very much. Unlike other brands, the pace of development of One Plus is relatively slow. Like Apple, we keep the rhythm of only two press conferences in the first half and the second half of each year, only making flagship mobile phones, and not playing sea tactics. On the development route, one plus chooses to do a good performance experience first, and then make the screen and display effect top in the industry. One Plus Nine series released in the first half of 20021and Hasselblad began to pay attention to imaging system.

As the main highlight of one plus nine series, the imaging system is the most noteworthy. This time, one plus nine reached an in-depth cooperation with the professional camera brand Hasselblad. On the hardware level, one plus nine adopts the same main lens and super wide-angle lens as one plus Pro, in which the 48-megapixel main lens adopts Sony IMX689 sensor and the 50-megapixel super wide-angle lens adopts Sony IMX766 sensor, which supports free-form surface anti-distortion and can shoot 8K 30 frames at most.

The support provided by Hasselblad pays more attention to the adjustment algorithm. One plus and Hasselblad optimized the colors of hundreds of scenes, which made the color of the pictures more natural. At the same time, in the professional mode interactive interface of the camera APP, users can set ISO, exposure time, white balance and peak focus functions more accurately, which is more friendly to professional photographers. This scheme is based on the design of Hasselblad Phocus mobile phone interactive interface.

One plus nine provides 8GB+ 128GB and 12GB+256GB memory combination versions. At present, both versions have started special National Day activities. The price of the former has dropped to 3 199 yuan, while the price of the latter has reached 700 yuan, and the current price is 3,599 yuan. In particular, most manufacturers only provide 1 year warranty.

MEIZU

If Nubia and Yijia are not completely independent niche brands, then Meizu is definitely a completely independent niche manufacturer. This manufacturer, which started as an MP3 player, decided to give up the MP3 business and start to build smart phones through transformation. Its independent development to this day is inseparable from the strong support of Meizu brand fans.

Meizu 18 series 202 1 in the first half of the year is Meizu's flagship model of the year, and it adopts the mainstream flagship scheme in the industry in terms of comprehensive performance. The front is a 6.2-inch Super AMOLED four-curve micro-arc screen, which supports the highest 2K resolution and the screen refresh rate is 120Hz. The core performance is the iron triangle combination of Snapdragon 888 with LPDRR5 and UFS3. 1. The rear camera on the back of the fuselage includes a 64-megapixel main camera,16-megapixel ultra-wide-angle/macro lens and an 8-megapixel telephoto lens.

Meizu 18 is equipped with 4000mAh battery, which supports 36W Supercharge overcharge. It is worth mentioning that Meizu has done a very good job in the details. For example, the weight of the whole machine 162g and the fuselage ratio of 20:9 are more suitable for holding with one hand, and the fingerprint on the front ultrasonic screen can be recognized even if it is wet.

However, none of the above mentioned is the main feature of Meizu 18. When many people complain that there are many commercial advertisements and pushes built into the mobile phone system, Meizu hopes to build a pure system without any preset commercial advertisements and third-party apps. At the same time, Meizu also advocated other peers in the industry to launch similar systems, and Meizu officially named it "Three Zero System". It means to realize "zero advertising, zero push and zero pre-installation" in the pre-installation system, but it turns out that this scheme is not suitable for the current competitive market. Meizu announced that the future models will continue to contain some commercial information, but only Meizu 18 and Meizu 18 Pro will always maintain the "three zero system".

At present, Meizu 18s series has been officially released, and Meizu 18 has also significantly reduced its price. The initial price of 8GB+ 128GB has reached 3299 yuan, and the prices of 8GB+256GB and 12GB+256GB versions have also dropped to 3599 yuan and 3999 yuan respectively.

In the selection of the above three niche high-end flagship models, it is suggested that if we pay attention to the pure experience of the system, Meizu18 must be preferred; If we pay attention to cost performance and after-sales guarantee, one plus nine is the most appropriate; If you have enough budget and like to try more fresh photography every day, you can consider Nubian Z30 Pro.