What are the top ten sports brands in China now?

Established: 1994

Brand slogan: never stop

After more than ten years of development, Anta Sporting Goods Co., Ltd. has now become one of the largest comprehensive sporting goods brand companies in China, and successfully listed in Hongkong in 2007. Mr. Ding Shizhong, Chairman and CEO of Anta Sporting Goods Co., Ltd., was awarded 17 "Top Ten Outstanding Youth in China" and was elected as the representative of the 11th National People's Congress. ?

Since its establishment, Anta Company has always adhered to the business policy of "starting a business with peace of mind, being a down-to-earth person and creating a century-old brand". After years of development, its sales performance ranks in the forefront of the country.

2.li ning

Established: 1990

Brand slogan: Anything is possible.

Li Ning is a brand of sporting goods founded on 1990 by Mr. Li Ning, a famous "Prince of gymnastics" in China. After more than 20 years of exploration, Li Ning Company has gradually become a leading international sports brand representing China.

Li Ning is a leading enterprise in the sporting goods industry in China. It is the first sporting goods enterprise in China to build a research and development center for sportswear and footwear products in China, implement ERP and go public overseas, and its development goal is to become the world's leading sporting goods brand company.

3、36 1

Founded in 2003.

Brand slogan: how much love

361International Co., Ltd. is a comprehensive sporting goods company integrating brand, R&D, design, production and sales. Its products include sports shoes, clothes and related sports accessories, and it has jurisdiction over 36 1 degree (China) co., ltd, 36 1 degree (Fujian) sporting goods co., ltd and 36 1 degree (Xiamen) industry and trade co., ltd.

In 2005 and 2006, 36 1 won the honors of "China Famous Brand" and "China Well-known Trademark" successively, and quickly grew into a leading enterprise in the industry.

4. Red Star Hongxing Erke

Founded in 2000.

Brand slogan: Be the first 1 (to be the first)

Founded in June 2000, the group is headquartered in Xiamen, an international garden city. After years of efforts, it has developed into a large-scale clothing group integrating R&D, production and sales, with more than 6,543,800 employees.

The Group has more than 7,000 stores around the world, and its products are sold to Europe, Southeast Asia, the Middle East, North and South America, Africa and other countries and regions. It has exclusive trademark rights in more than 65,438+000 countries around the world, and its brand value has exceeded 65,438+000 billion, and it has successively won "Top 500 Most Valuable Brands in China", "Top 500 Asian Brands" and "Top 200 Forbes Asia".

5. Jordan Sports

Founded in 2000.

Brand slogan: leap into new life

Jordan Sports Co., Ltd. was established in 2000, mainly engaged in the design, research and development, production and sales of Jordan brand sports shoes, sportswear and sports accessories. It is a leading brand enterprise of sporting goods in China, a top 100 enterprise in Fujian Province and a top 30 enterprise in Fujian Province.

The enterprising spirit, which symbolizes the struggle, innovation, teamwork and cooperation of sports, has always been the driving force for the healthy development of sports in China. What does sports emphasize: cultivating team friendship, collective sense of honor, strict organizational discipline, tenacious will and positive fighting spirit, which is the cultural connotation that Jordan has been insisting on advanced technology for many years.

6. Kappa

Established: 19 16.

Brand slogan: shining times, footprints first.

KAPPA is mainly engaged in the design, development, marketing and distribution of branded sportswear. In April, 2008, another important step was taken, with the acquisition of PHENIX, a Japanese company with KAPPA brand and PHENIX brand, which opened a new chapter in China's multi-brand strategy.

China Trend will enrich the regional brand portfolio, expand the product categories of the Group, open up opportunities for developing the ski and outdoor sportswear market in China, and further strengthen China Trend's existing R&D technology and capabilities by integrating Japanese PHENIX's powerful R&D capabilities and experienced R&D professionals, thus providing a solid platform for the long-term development of KAPPA and other brands in the China market.

7. Mountain peak

Established: 1989

Brand slogan: I can play

1989, the first pair of Peak brand sports shoes went on the market. In 199 1, Peak sponsored the "August 1st" men's basketball team. In the same year, the "Bayi" team won the championship. 1993, Peak was introduced into CIS system, and its trademark was registered in 68 countries around the world.

In the mid-1990s, Peak passed the ISO9002 quality certification system and became the first enterprise in the same industry in China to pass the quality system certification. Enterprises specializing in the design, development and production of sporting goods are loved and supported by the general public.

8. Xtep

Time of establishment: 200 1 year

Xtep brand was founded on 200 1, which is the first sports brand in China to advocate fashion sports. Its company chose to use entertainment celebrity spokespersons to build its own brand, which subverted the traditional experience brand image and was deeply loved by young people.

9. Conway

Established: 1986

Brand slogan: boundless sports, unlimited happiness.

Kang Hui is a brand of Kang Hui Group, a benchmark brand of sporting goods in China and one of the earliest sporting goods brands in China. Kang Hui brand was founded in 1986. Conway brand is committed to improving the equipment level of sportswear in China, based on the global sports market, constantly extending the essence of products and providing consumers with the most reliable sportswear products. Conway Group is one of the earliest companies specializing in the production and sale of sporting goods in China. With more than 65,438+0,000 sales terminals, it is one of the largest comprehensive sporting goods companies in China.

10 binary

Established: 192 1 year.

The Double Star Celebrity Group, which has a history of nearly a hundred years, started at 192 1, and is the earliest nationwide shoemaking industry in China. Its predecessor was the State-owned Qingdao No.9 Rubber Factory.

In the early days of reform and opening up, President Hai Wang, as the first generation of outstanding entrepreneurs in China, led Shuangxing Shoe Factory to break through the old ideas, traditions and systems of state-owned enterprises, and achieved "outshining others" when all state-owned shoemaking enterprises closed down, and embarked on a new path of self-accumulation and self-development to revitalize state-owned enterprises. In just 10 years, China people created their own national brand-Double Star.