The largest bar in China

China News Service, Beijing, February 28 (Reporter Zhang Lei) A very large bar with a business area of ??more than 1,300 square meters announced its opening in Beijing this afternoon, becoming the first bar in the bar industry in mainland China. The "Big Mac".

This bar called "Wrangler" is located in the New Embassy District in Beijing's East District. It is also the only bar in Beijing that has its own song and dance group. During the trial opening period of the past two months, many celebrities from the entertainment industry, including Hong Kong stars Andy Hui, Ellen Lam, and Gigi Leung, chose to meet Beijing fans here. In addition, it has also been selected by Beijing Music Station as the first venue for its "Chinese Pop Song Ranking" published every two weeks.

Liu Shilai, chairman of Beijing Wrangler Bar and Catering Co., Ltd., told reporters that in recent years, bars have become a hot spot for consumption in some large and medium-sized cities such as Beijing, Shanghai, and Guangzhou, especially among young urbanites with high incomes. Use this Western-style place introduced from foreign countries as the best place for entertainment and communication. During Western festivals such as Christmas and Valentine's Day, bars are usually overcrowded. Now, the prosperity and development of the bar industry has become in a sense a symbol of the openness of modern cities.

In Beijing, competition in the bar industry is fierce. Sanlitun Bar Street in the Old Embassy District and Wudaokou Bar Street in the University District are both quite famous. According to industry analysis, the "Wrangler Bar" has five major characteristics, namely "extremely large operating area", "American Western style", "live song and dance performances", "high-end Western food kitchen" and "implementation of low-price strategy". It can be said to be unique and I believe in its business prospects. considerable.