What should you pay attention to in investment promotion meetings?

1. Number of people?

An investment promotion meeting does not mean that the more dealers come, the better. Generally, companies will have detailed requirements for participating dealers in terms of funds, vehicles, personnel, and networks. Business personnel must follow the company's requirements when recruiting investment. To attract investment according to the policy, do not allow clothing dealers to come to the wine products business. For dealers who have signed a contract, only one dealer can come to each area. For those who have not signed a contract, it is recommended to come to a maximum of two county-level markets and municipal-level markets. Maximum three. Because there are too many requirements, some salesmen may not be able to recruit unfinished tasks and find people to fake them. It is not ruled out that some dealers take this opportunity to come for "free travel". These people not only increase the expenses for the company, but also may They will promote their "bad ideas" to other dealers. Therefore, whether the number of investors is good or not large, the number of people must be strictly controlled. ?

2. What is the atmosphere of the scene?

The layout of the investment meeting site is recommended for the main streets: filled with flags promoting the company and hanging banners, rainbow doors, pillars, balloons, prize cars, and promotional cars at the hotel entrance. In the courtyard: Congratulatory banners from media, enterprises and institutions from all walks of life, lobby: product wall, inkjet wall, advertisements, roll-ups, display racks, company profile, conference site: product wall, inkjet wall, banners, the entire venue must ensure that dealers can see the company at any time The products and promotional slogans set off the atmosphere at the scene, making dealers think that the company attaches great importance to this new product launch, and increasing dealers' cooperation intentions. ?

3. Housing and catering?

Housing and catering are the largest expense in the entire investment fair, and are also the most likely to cause problems. The suggestions are as follows: unified registration and unified arrangement of housing to prevent some rooms from being dissatisfied but opening new ones. After the investment meeting, collect the room cards according to the registration form and make a mark so that some rooms are returned and some are not, and it is not clear who has returned and who has not. In the same region, those who have signed contracts and those who have not signed contracts should be arranged together. Dealers in the same area should not be arranged together (two at the county level and three at the city level). Catering will issue meal tickets uniformly and register them in the form for review after the meeting. , dining by ticket. It is recommended that meal tickets be issued uniformly with room cards, all staff will take turns to eat, and no one will be missing in all positions. All staff are strictly prohibited from drinking alcohol during the investment meeting, and dealers must also control the amount of alcohol they drink. ?

4. Promoter management?

During the investment meeting, promoters wear promotional uniforms to represent the image of the company. It is recommended that promoters must be trained in advance and informed of corporate philosophy, corporate culture, meeting precautions, etc. During the meeting, promoters are strictly prohibited from walking around, talking and laughing at will, and must pay attention to their image at all times. I once attended an investment fair. As soon as I entered the door, I heard two feeble "hello"s. There were several promoters eating melon seeds and chatting as if no one was around. Even the promoters couldn't manage well. How can an enterprise manage the market well? The management of promoters must be strict and meticulous.