Business ribbon-cutting etiquette

Business ribbon-cutting etiquette, ribbon-cutting ceremony is the protagonist, generally has a high social prestige, deeply respected and trusted by everyone. The ribbon-cutting etiquette is directly related to the effect of the ribbon-cutting ceremony. The following is the business ribbon-cutting etiquette I shared with you!

Business ribbon-cutting ceremony 1 ribbon-cutting ceremony, strictly speaking, refers to a ceremonial procedure held by relevant business units to celebrate the establishment of companies, the start of enterprises, the completion of hotels, the opening of shops, banks, large buildings, roads or routes, and the opening of trade fairs or exhibitions. Because its main activity is to ask people to cut the red forging belt named "Cai" with scissors, it is called ribbon cutting.

Generally speaking, ribbon-cutting is an extremely important and indispensable procedure at various opening ceremonies. Although it can often be divided into separate projects, it is more often attached to the opening ceremony. This is one of the important features of the ribbon-cutting ceremony.

At the beginning of this century, in a rural town in the United States, the owner of a shop had a unique eye and was inspired by an accidental accident. Taking this as a model, he set up a brand-new celebration ceremony-the ribbon-cutting ceremony.

Here's the thing: at that time, the store was about to open. In order to prevent the customers who flocked after hearing the news from losing their temper before the official opening, the shopkeeper rushed into the store and rushed to buy all the bargains used to discount customers. Those who came on time were not treated fairly, so they just found a cloth belt and tied it to the door frame. Who would have thought that this temporary measure even aroused the curiosity of people crowded outside the store, prompting them to enter the store earlier and have a sneak peek at the goods to be sold.

Coincidentally, just outside the store, people's curiosity rose to the extreme, and it seemed that they were impatient. The owner's little daughter suddenly ran out of the store with a puppy in her arms. This cute puppy who was "inexperienced" casually knocked down the cloth tied to the door of the store. People who didn't know the truth outside the store mistakenly thought it was a "new trick" launched by the store to open Zhang Zhixi, so they immediately flocked to buy it. To the owner's delight, the business of his shop was very hot on the opening day.

Always superstitious, he "reflected" on this. Finally, he decided that his good fortune was all brought by the cloth belt knocked down by his little daughter's puppy. Therefore, after that, when several chain stores under his command opened one after another, he made the same mistake. Over time, his little daughter and puppy's unintentional "invention and creation" gradually became a set of rituals after he and his descendants continued to "refine and sublimate". It first spread all over the United States, and then spread widely all over the world. In the process of spreading, it was also given an extremely loud and famous name-ribbon-cutting.

Ribbon-cutting, from an accidental "accident" to an important activity procedure, and then to a grand and warm ceremony, itself is constantly breaking the old and establishing the new, developing and changing. For example, the ribbon-cutter was first led by a puppy, who deliberately knocked down the cloth belt tied to the store door. Then, the child took the role and let him break a silk thread tied to the door alone. Later, the ribbon-cutting person became a young girl. Her standard action is to go ahead and smash the red ribbon tied to the door in public. Finally, at present, the pattern of ribbon-cutting is to invite celebrities and local officials to cut the red ribbon in the hands of miss etiquette with scissors.

According to historical records, the ribbon-cutting first appeared in 19 12, in Wadi Mi Town, San Antonio, USA. The shopkeeper who made a sensation by inventing the ribbon-cutting ceremony is called Wells. Today, not many people know all this, but certainly not too few people know the ribbon-cutting ceremony.

From the development of ribbon cutting, we can see that it was just a means for people to promote sales at first, and then it gradually evolved into an important ceremony in business activities.

There are many conventions and rules that must be observed in the ribbon-cutting ceremony, and the specific procedures also have certain requirements. Ribbon-cutting etiquette is the basic norm in this respect.

At present, although many people are critical of ribbon-cutting and think that ribbon-cutting is unnecessary, and ribbon-cutting itself is constantly simplifying and innovating in content, form and steps, in actual business activities, most business people still insist that ribbon-cutting should not be cancelled and cannot be replaced.

Specifically, the reason why the ribbon-cutting is enduring is still favored by people in the industry, mainly based on the following three reasons.

First of all, the ribbon-cutting activities are lively, which can not only bring joy to the host, but also make people feel lucky.

Second, the ribbon-cutting is not only an affirmation and celebration of the host's past achievements, but also a spur and encouragement for him to make persistent efforts and continue to forge ahead.

Third, the ribbon-cutting can take the opportunity of its own activities to inform the society of its "coming out" news and attract people from all walks of life to pay attention to themselves.

Of the above three reasons, the last one is crucial. It is precisely because of this that business people can confidently explain to the outside world that the ribbon-cutting on a moderate scale is actually a commercial promotion activity, not just extravagance and waste, and there is no gain at all. In the ribbon-cutting activities, it is definitely not worth the investment according to your own ability.

Of course, when organizing the ribbon-cutting ceremony, there is no need to blindly pursue novelty, novelty and sensation, which is divorced from one's actual ability. No matter when and where, business people must remember to be thrifty.

From the operational point of view, the current ribbon-cutting etiquette mainly includes four aspects: the preparation, the personnel, the procedure and the method of ribbon-cutting.

Next, introduce the main points.

First of all, the preparations for ribbon-cutting must be meticulous.

Holding other meetings involves site layout, environmental sanitation, lighting and sound preparation, media invitation, personnel training and so on. It goes without saying that when preparing these aspects, we must be careful and strive for perfection.

In addition, we carefully selected and prepared some special appliances for the ribbon-cutting ceremony, such as red ribbons, new scissors, white tulle gloves, trays and red carpets.

The red ribbon is the "color" in the ribbon-cutting ceremony. As the protagonist, nature is the focus of everyone's attention. Traditionally, it should be made of a whole piece of unused red silk with a few flowers in the middle. At present, in order to encourage economy, it is feasible for some units to replace it with a narrow red ribbon about two meters long, or to use red cloth strips, red ropes and red paper strips as their flexibility. Generally speaking, the flowers on the red ribbon are not only vivid, huge and eye-catching, but also the specific number is often directly related to the number of people who cut the ribbon at the scene. As a rule, a certain number of flowers on a red ribbon have two patterns. First of all, the number of flowers is one more than the number of ribbon cutters. Secondly, the number of people in the flower group is one less than the number of people who cut the ribbon at the scene. The former can make every ribbon-cutter always between two flowers, which is particularly formal. The latter is different from the routine and innovative.

The new scissors were specially used by the ribbon-cutting artist when he officially cut the ribbon at the ribbon-cutting ceremony. It must be the hand of every on-site ribbon cutter, and it must be brand-new, sharp and smooth. In advance, be sure to check whether the scissors to be used for ribbon cutting have been sharpened and used well one by one. Be sure that when the ribbon-cutting artist officially cuts the ribbon, he can "start and fall" and succeed in one fell swoop, instead of mending the knife again and again. After the ribbon-cutting ceremony, the organizer can wrap the scissors used by each ribbon-cutting person and give them to each other as a souvenir.

White tulle gloves are specially prepared for ribbon cutters. At the formal ribbon-cutting ceremony, the ribbon-cutter had better wear a pair of white tulle gloves when cutting the ribbon to show seriousness. When preparing white tulle gloves, we should not only ensure their sufficient quantity, but also make them moderate in size, brand-new, smooth and flawless. Sometimes, white tulle gloves may not be prepared.

Tray, in the ribbon-cutting ceremony, was held in the hands of the etiquette lady, used to hold red ribbons, scissors and white tulle gloves. The tray used in the ribbon-cutting ceremony should be brand-new and clean. It usually prefers silver stainless steel products. To show formality, you can spread red flannel or silk when you use it. As far as its quantity is concerned, when cutting the ribbon, the tray can provide scissors and gloves to the ribbon cutter in turn, and accommodate the red ribbon at the same time; You can also configure a tray for each shearing machine, and let the red ribbon be fixed by the tray. The latter method is more formal.

The red carpet is mainly used to lay the place where the ribbon-cutter stood when he officially cut the ribbon. Its length depends on the number of people who cut the ribbon, and its width should not be less than one meter. Laying the red carpet at the ribbon-cutting site is mainly to upgrade the grade and create a festive atmosphere. Sometimes, it may not be placed.

Secondly, people who cut the ribbon must be selective.

At the ribbon-cutting ceremony, of course, people are the most active, not things. Therefore, the ribbon-cutting personnel must be carefully selected and trained in advance.

Besides the host, the ribbon-cutting personnel are mainly composed of ribbon-cutting people and assistants. Next, we will briefly introduce the main etiquette requirements for them.

It is a high honor to be a ribbon cutter at the ribbon-cutting ceremony. The level of ribbon-cutting ceremony is often closely related to the identity of the ribbon-cutter. Therefore, when choosing ribbon-cutting personnel, the most important thing is to choose ribbon-cutting personnel.

A ribbon-cutter is a person who cuts the ribbon with scissors at the ribbon-cutting ceremony. Traditionally, the ribbon-cutting person can be one person or several people, but generally there should not be more than five people. Usually, ribbon-cutting staff are usually held by superiors, partners, celebrities, employee representatives or customer representatives.

The list of ribbon-cutting artists must be determined before the ribbon-cutting ceremony is officially held. Once the list is confirmed, you should inform the other party to make preparations as soon as possible. Usually, when deciding who to cut the ribbon, we must respect each other's personal opinions and don't force each other. When several people need to cut the ribbon at the same time, they should tell everyone who will share the responsibility. Doing so is a kind of respect for the ribbon-cutter. Don't "sharpen your gun at the last minute", just put it off before the ribbon-cutting begins, and find someone to make it up temporarily.

When necessary, before the ribbon-cutting ceremony is held, ribbon-cutting personnel can be gathered together to inform each other of relevant precautions and conduct a little training. Generally speaking, a ribbon cutter should wear a suit, skirt or uniform and comb his hair neatly. Hats, sunglasses or casual clothes are not allowed.

If only one person cuts the ribbon, you can cut the ribbon immediately in the middle. If there are multiple ribbon-cutting people, we must pay attention to their ranking when they cut the ribbon at the same time. The general rule is: the middle is higher than both sides, and the right is higher than the left. The farther away from the person standing in the middle, the lower the ranking, that is, the main trimmer should be in the center. It should be noted that the reason why the ribbon-cutting ceremony is stipulated as "the right side is higher than the left side" is mainly because it is an international practice and the ribbon-cutting ceremony should be observed. In fact, if no foreign guests attend the ribbon-cutting ceremony, it is necessary to implement the traditional practice of "the left side is higher than the right side" in China.

Shiller refers to the person who helps the ribbon cutter in a series of ribbon-cutting processes. Generally speaking, most of the shearers are the female employees of the host. Nowadays, people usually call them waitresses.

Specifically, the hostess who served at the ribbon-cutting ceremony can be divided into greeters, tour guides, waiters, lottery winners, flower girl and tray waiters. The usher's task is to be responsible for seeing off at the event site. The task of the tour guide is to guide the ribbon-cutter to go on stage or exit when cutting the ribbon. The waiter's task is to provide drinks for the guests, especially the ribbon-cutters, and arrange a rest place. The task of the color puller is to unfold and straighten the red ribbon when cutting the ribbon. Flower girl's task is to hold a bouquet when cutting the ribbon. The task of pallet porters is to provide ribbon-cutting supplies, such as scissors and gloves, to ribbon-cutters.

Generally speaking, there should be more than one usher and waiter. A tour guide can be a person or a ribbon cutter. Usually there should be two people drawing lots. The number of flower stands depends on the specific number of flower groups, which should generally be one flower. Pallet porters can be one person, or one person can be assigned to each ribbon cutter. Sometimes, a hostess can wear several hats.

The basic conditions of a miss etiquette are good appearance, tall figure, young and healthy, elegant temperament, sweet tone, quick response, wit and flexibility, and good communication. The hostess's best makeup should be: light makeup, curly hair, monochrome cheongsam with uniform style, fabric and color, with flesh-colored pantyhose and black high heels. Don't wear any jewelry except rings, earrings or earrings. Sometimes, the hostess can wear a dark or monochrome dress. However, they must dress as neatly as possible. When necessary, you can temporarily hire a hostess from other units.

Third, the ribbon-cutting procedure must be orderly.

Under normal circumstances, the ribbon-cutting ceremony should be held at the site of the upcoming buildings, projects or trade fairs and expositions. The square outside the main entrance and the lobby inside the main entrance can be given priority. At the event site, you can decorate it a little. It is even more necessary to hang a big banner with the specific name of the ribbon-cutting ceremony at the ribbon-cutting site.

Generally speaking, the ribbon-cutting ceremony should be compact and avoid procrastination, and the shorter the time, the better. As short as a quarter of an hour, as long as an hour at most.

Traditionally, ribbon-cutting can be a specific program in the opening ceremony, or it can be independent and composed of its own series of programs.

An independent ribbon-cutting ceremony should usually include the following six basic procedures:

First of all, please be seated. At the ribbon-cutting ceremony, seats are usually reserved only for ribbon-cutting artists, guests and unit leaders. At the beginning of the ribbon-cutting ceremony, please take your seats in the arranged order. Normally, the ribbon cutter should sit in the front row. If there are more than one person, they should sit in a specific order when cutting the ribbon.

Second, the official start of the announcement ceremony. After the host announces the start of the ceremony, the band will play music and set off firecrackers at the scene, and everyone present will applaud warmly. After that, the host should introduce the important guests to all the people present.

Third, play the national anthem. At this moment, all the audience must stand up. If necessary, you can also play the signature songs of your unit.

Fourth, progress and speech. The spokesman should be the representative of the organizer, higher authorities, local governments, cooperative units, etc. Its content should be concise and to the point, each person should not exceed three minutes, and the focus should be on introduction, thanks and congratulations.

Fifth, cut the ribbon. At this moment, everyone should applaud warmly and play music or set off firecrackers when necessary. Before cutting the ribbon, the ribbon-cutter must be introduced to all the people present.

Sixth, visit. After the ribbon-cutting ceremony, the host should accompany the guests to visit the ribbon-cutting object. The ceremony is over now. Then the organizer can present commemorative gifts to the guests, and the guest house will have guests in the form of buffet.

Finally, the practice of ribbon-cutting must be standardized and correct.

When formally cutting the ribbon, the specific practices of the ribbon-cutting artist and ribbon-cutting assistant must conform to the specifications, otherwise the effect will be greatly affected.

When the host announces the ribbon cutting, the hostess should take the lead. When playing, the hostess should line up. Stage from both sides at the same time, or stage from the right. After taking the stage, the color puller and the flower stand should stand in a line, the color puller at both ends will straighten the red ribbon, and the flower stand will hold a bouquet in each hand. Tray porters must stand about one meter behind lottery porters and flower porters and form a team.

When the ribbon-cutter takes the stage, the tour guide should guide him on his left hand side and put him in position. When the ribbon-cutter comes on stage, he should come out from the right. When the ribbon cutter arrives at the appointed position, the tray porter should step forward and reach the right rear side of the ribbon cutter, so as to hand over the scissors and gloves to the ribbon cutter.

If there is more than one ribbon-cutter, they should also line up when they go on stage, and let the main ribbon-cutter go ahead. When the host introduces the ribbon-cutting artist to all the people present, the latter should bow or nod with a smile.

After the ribbon-cutting person walks to the established position, he should greet the float and the flower delivery person with a smile. When the person who carries the plate holds scissors and gloves in his hand, he should also smile and thank the other person.

Before the official ribbon-cutting, the ribbon-cutting staff should first signal the float and flower girl. When they are ready, they should concentrate, hold scissors in their right hand and cut the red ribbon with a serious expression. If more than one ribbon-cutter cuts the ribbon at the same time, other ribbon-cutters should pay attention to the actions of the main ribbon-cutter and actively cooperate to cut the red ribbon at the same time.

According to the usual practice, after the ribbon-cutting ceremony, the safflower should accurately fall into the tray in the hands of the tray holder, and it must not fall to the ground. Therefore, the cooperation between the receptacle and the tray holder is needed. After the ribbon-cutting is successful, the ribbon-cutter can raise scissors with his right hand to greet everyone present. Then put down the scissors and gloves in the tray and raise your hands and applaud. Next, you can shake hands with the host and congratulate them in turn, and queue up to leave under the guidance of the tour guide. When you leave, you should usually step down from the right.

After the ribbon cutter leaves, other female presenters can come out from the right. Whether the ribbon cutter or the assistant ribbon cutter is on stage or off stage, we should pay attention to order, stability and naturalness. In the process of ribbon-cutting, modesty and generosity are more important.

Business ribbon-cutting etiquette II. Preparations for the ribbon-cutting ceremony

The preparations for the ribbon-cutting ceremony are basically the same as the opening ceremony, but the difference is that we should pay attention to the special invitation to the ribbon-cutting person and the training of the hostess. The ribbon-cutting person is usually a superior leader, the person in charge of the competent department or a famous person in a certain field, so a solemn invitation should be issued, and the leader of the organizer can come forward in person or send a representative to participate in the invitation. If several ribbon-cutting people are invited to cut the ribbon at the same time, it is necessary to get the consent of each ribbon-cutting person in advance, otherwise it will be impolite to the ribbon-cutting people. Miss ribbon-cutting etiquette is a waitress, drawing ribbons, holding scissors and catching colored balls during ribbon-cutting. She is an important role in the ribbon-cutting ceremony and can be selected from our company or employed by relevant units. Generally speaking, appearance, appearance and behavior are elegant, generous, solemn and beautiful. After the personnel are determined, they must go through necessary division of labor and drills. Ribbons, scissors, trays and other supplies and appropriate souvenirs should also be prepared for the ribbon-cutting ceremony.

Second, ribbon-cutting etiquette

The ribbon-cutting ceremony is the protagonist of the ribbon-cutting ceremony, which generally has high social prestige and is deeply respected and trusted by everyone. The ribbon-cutting etiquette is directly related to the effect of the ribbon-cutting ceremony. Therefore, as ribbon-cutting people, we should have both a sense of honor and a sense of responsibility, which should be reflected in the etiquette of ribbon-cutting people.

Ribbon-cutters should be generous, neat and tidy, and their appearance should be properly decorated, radiant and full of vitality. In the process of ribbon-cutting, the ribbon-cutter should maintain a steady posture, free and easy manners and elegant manners. When the host announces the start of ribbon-cutting, the ribbon-cutter should smile and steadily walk to the ribbon pulled by the etiquette lady, take the scissors presented by the etiquette lady on the tray, smile and nod to express his thanks, and then cut the ribbon with heart. If there are several ribbon-cutters, the outer ribbon-cutters should observe the movements of the middle ribbon-cutters from the corner of their eyes and try to cut the ribbon at the same time. At the same time, he should also pay attention to cooperate with the hostess to make the colored balls fall into the tray.

Three. Etiquette in ribbon-cutting ceremony

The place of ribbon-cutting ceremony is generally chosen at the entrance of exhibitions and fairs. If new facilities and newly installed equipment are built and put into use, they are generally arranged in the open space in front of the site. The venue should be decorated warmly and grandly, and the ceremonial lady who cut the ribbon will pull up the ribbon. Generally, seats are reserved only for ribbon-cutting people and guests, accompanied by the main leaders of enterprises. When seated, the ribbon cutter should be arranged in the front row. If there are many ribbon-cutters, they should take their seats according to the positions when the ribbon-cutting is announced, so as to avoid exchanging positions when the ribbon-cutting is announced.

As soon as the ribbon-cutting time arrives, the host will exchange glances with the editor-in-chief, and then solemnly announce the commencement of the ribbon-cutting ceremony after obtaining the consent. Next, introduce the leaders, responsible persons, celebrities from all walks of life and other major guests who attended the ribbon-cutting ceremony, and thank them, as well as the congratulations units and participants. As in the opening ceremony, leaders of the organizers and guests should be arranged to give short speeches, and then the ribbon-cutting will be announced. At this time, the ribbon-cutter should stand up and walk steadily to the ribbon, and other people on the rostrum should generally stand behind the ribbon-cutter 1 to 2 meters. Conference service personnel should remove all seats in time. After the ribbon-cutting, the ribbon-cutting man turned and applauded the people around him. All participants should applaud in response.