How to promote corporate culture and plan corporate image.

There are differences between corporate culture propaganda and corporate image propaganda, but there are also similarities;

In the same way, the emphasis is on propaganda, and propaganda must have specific propaganda means and methods, that is to say, a set of propaganda means is the focus of both;

The difference is that corporate culture is the core development factor of enterprise management, the development direction and driving force of all members, and objectively enhances the competitiveness and influence of the actual part of the enterprise with invisible hands; Corporate image is more like a label and a mirror. The label attached to one's head is about others' evaluation and recognition of oneself, which reflects some shortcomings and areas that need improvement from others' evaluation of oneself, thus making oneself more perfect;

Common publicity methods generally include: gfd, an employee of 1, neat and decent; 2. The mental outlook of employees should be positive. 3. Increase the exposure rate of corporate culture content and positive image, such as online media exposure, newspapers and outdoor advertisements. 4. Establish the company's standardized and standardized office publicity materials, such as employees' clothing logos, and customize daily office supplies (such as business cards, pens, notebooks, etc.). ) with company logo and publicity color. 4. Properly handle some occasional negative news and influence of the company.