How to open a bakery

If it is a franchise form, we need to investigate the number and operating conditions of the brand's direct-operated stores in advance, which can reflect the feasibility of the project.

A good project must be one that has been tested by the market, and directly operated stores are the best way to test the feasibility of the project. The successful operation of a directly-operated store can test the correctness of the project's business model, the product's suitability for the current consumer trend, and the operability of the store operation. The development of directly-operated stores also objectively demonstrates the brand's core competitiveness.

A good project directly-operated store must be a benchmark: in-place service, excellent products, attractive decoration, excellent location selection, and strong profitability. If a directly-operated store cannot achieve the above points , where can the headquarters summarize successful experiences and teach them to franchisees?

Step 1: Prepare funds and determine the scale of the bakery shop, whether to operate production and marketing integratedly, or separate production and sales;

How to open a bakery shop

Step 2: Prepare technical sources and hire employees, or you can do a job yourself;

Step 3: Site selection. Determine whether the bakery shop will be opened in a commercial district, a downtown area, or a residential area;

Step 4: Market research. Conduct a detailed investigation into the regional food market demand, current consumption situation, consumption capacity, citizens' eating habits and industry competition;

Step 5: Feasibility analysis. Are the products and services of the bakery acceptable to everyone? Are they better than those of peers? Where are the opportunities?

Step 6: Evaluate turnover and market share. Determine the scale of investment you are prepared to make in the bakery, and then estimate the size of the target market. Calculate the number and turnover of competitors, compare your own situation with that of your competitors, and estimate your own turnover and market share;

Step 7: Decorate and apply for licenses. The decoration of the bakery shop complies with national regulations. It is best to use warm colors for the facade, and it must have its own characteristics without being too fancy.

Step 8: Purchase equipment. There are more and more manufacturers operating equipment in the baking industry, so you may wish to seek advice from the bakery franchise store headquarters.

Step 9: Design a trademark that is special, interesting, clear, easy to remember and meaningful. It is best to register it to pave the way for building a brand in the future and creating famous brand products;

Step 10 Step: Design product packaging, the packaging must be practical and economical;

Step 11: Purchase raw materials, this is a very critical link, you must choose according to the grade of the product you operate, and contact a raw material distributor business. In fact, dealers know that you are about to open a business and have come to your door long ago. The selection of raw materials is very critical, as it directly affects the quality of the product. You may wish to choose products from manufacturers with stable product quality and after-sales service.

Step 12: Publicity. Make your bakery more popular through publicity, which can lay the foundation for future operations and attract more consumers.