After reviewing S4, M4, Julia and MX-5, we need to thank them. ......

At the end of each year, we will symbolically summarize which cars we have opened and what we have gained this year.

However, due to procrastination, this matter will always be put on 1 month of the new year, and this year seems to be no exception.

When making this so-called "year-end summary", I always ask myself a question: What's the new view on "driving pleasure" this year?

Driving pleasure, this is a word full of keyboard sense.

According to the current understanding and cognition of motor, it is considered that this is the soul proposition and ultimate pursuit of automobile. Of course, perhaps because of this, there are indeed two brushes or a keyboard knight that are very useful online.

In retrospect, driving pleasure seems to be mentioned less often this year than in previous years.

If I were younger, I would be flushed because some people's views on driving pleasure are quite different from mine. I would be deeply indignant that my classmates drove a father's car in the year of passion. I would be so excited that I burst into tears after being killed by countless boring vehicles and even industrial garbage.

Although my understanding of driving pleasure was a little immature at that time, I can always talk confidently about this little thing that excites teenagers.

But this year (last year), I became less willing.

I began to find that this is a narcissism of "why not eat minced meat". Especially in China, the per capita vehicle ownership is only 0. 17, which is 4.8 times worse than that of Americans, 3.4 times worse than that of Japanese, 3.3 times worse than that of Germans and 0.00 1 lower than that of South Africa, a middle-income developing country.

How to discuss what you don't have?

I remember when I first came into contact with the concept of driving pleasure. I studied English as a child. At that time, my vocabulary was still very small, and I turned over the slogans under the blue and white logo letter by letter in the dictionary.

Pure,

Driving,

It's a great honor.

Pure,

Driving,

Fun.

At that time, I didn't understand. I used tools to translate English stiffly, and I only knew how to express purity a little earlier than before I knew it. Nowadays, BMW's advertising slogan has Chinese-"Enjoy pure driving pleasure", but the fun we can feel seems to be no longer as pure as it used to be.

What is the pleasure of driving? I'm afraid this is really something that can only be understood but not described.

It can be the solid push-back feeling brought by S4 firmly grasping the ground at the moment of launching with load, so that you can comfortably nest in a clockwork slingshot and enjoy the pleasure of being launched.

It can be the ubiquitous temptation and provocation that M4' s ass goes deep into pores, which makes you worry about whether to pay for an expensive rear suspension and bumper one second, and the next moment you can't help but cock your mouth because you are impressed by the charm of 450 horsepower and sliding.

It can be Giulia's clever steering feel. The nerves in both hands are like drilling into the steering wheel and growing under four wheels. They feel the road information calmly but just right, and let you make precise and graceful manipulation like a battle-hardened surgeon fiddling with a scalpel.

It can be that MX-5 seems that every time you encounter a sharp bend shock absorber on a mountain road, you will have a proper center of gravity shift amplification effect, so that you can learn to get along with fear. Without the "huge" roll that a sports car should have, you always use a higher limit for your own willful splash.

It can be in various forms, and the premise of all this is that we still have traces of this pursuit.

Li Kaifu said that "buying a car is the most failed investment in life". While manufacturers are constantly brainwashing young major consumer groups, they are also constantly producing new cars that are becoming more and more household and less personalized. Policy supervision is getting stricter and stricter, and the passion flowing in life is getting farther and farther away.

The so-called younger generation of consumers vote with their feet, silently preaching what is the king of the market: cars don't have to be really fast, but they look sporty enough; Just make the tail label bigger, and it doesn't matter if the displacement is small. It's 48V. Anyway. It is best that the central control and seat are softer and the chassis is softer. ......

These are all fine.

But when you are full, you will think about eating well, and when you eat well, you will think about eating well. It is too early to talk about driving pleasure in China today, but China today is also a pluralistic and inclusive society.

Since we can have hip-hop, debates, talk shows and bands, one day, we will have fun driving.

Having said that, let's finally award the prize. Focusing on the topic of driving pleasure, this year's "Please answer 20 19 vehicles", I will give it to Audi S3.

Strictly speaking, S3' s driving pleasure is not too glorious, and I always tease my friends, which is the kind of "stupid and fast" car. However, in today's automobile culture environment in China, a simple, direct and low-cost (relatively speaking) way to promote driving pleasure may be the most solid means of communication.

Audi S3 balances the consumer's face factor, practical attraction and the easiest driving pleasure with its crazy cost performance. With the more and more colorful Fast4ward straight race in China in recent years, there is no reason not to award the annual award to the performance car prince with the highest topic.

Thanks to Audi S3, more people fell in love with cars.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.