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202 1 Jiangsu Provincial Games Time
The emblem of Jiangsu Provincial Games starts from Taizhou, Jiangsu Province, where the Games will be held, and the regional pinyin initials "J. T" are extracted as the main graphic elements. Based on the digital "20" model, it is flattened and artistically treated, simplifying the complex, keeping up with the trend, highlighting the venue and number of competitions, and making its information transmission more concise and intuitive.
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The emblem of Jiangsu National Games is based on the letter prototype of "J, T", people-oriented, abstract and anthropomorphic by using flexible curves, and multiple lines are extended, overlapped, connected and combined, so as to construct a plane vision with various levels and rich forms, full of high-spirited rhythm and passion like athletes running and exercising, showing harmony, cooperation and intercommunication. ?
The mascot image is rooted in Taizhou's geo-culture. Taking the hometown of Phoenix and Elk in Taizhou, Fengcheng as the design prototype, combined with the design elements of Taizhou, such as "river patterns and characteristic costumes", the cartoon image was created by anthropomorphic design. The overall design is vivid in form, smooth in lines, both in form and spirit, both traditional and modern, which fully embodies the cultural connotation of Taizhou.
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