Layout of commercial blocks-How to plan commercial blocks?

What are the main points of architectural layout design in commercial blocks? You Chang believes that in the layout of commercial buildings, we must know the following points in advance:

1, the real estate with a total construction area of more than 500,000 square meters should focus on building a cluster community business center at the main entrance of the first phase of the community, and set it up in the form of centralized and independent business. At the same time, in the second and third phase of the group location or important entrances and exits, according to the population size and land conditions, the bottom residential merchants or unilateral commercial streets and small commercial centers should be configured;

2. For buildings with a total construction area of 200,000-500,000 square meters, according to the project situation, residential shops or unilateral commercial streets will be concentrated in the center of the first group;

3. Commercial streets and community business centers should be arranged in places where the community is open to the outside world, with a large flow of people and relatively spacious and convenient roads, and should be set along the street or along the road. If residential shops are set up, they must also face the streets or roads;

4. The commercial street can be reasonably laid out according to the conditions, but the scale should not be too large. The length shall be controlled between100-150m, and the longest shall not exceed 200m.

5. The width of double-sided commercial street should be controlled at 8 8- 10/0m, and the maximum width should not exceed12m. The width of unilateral commercial street should be controlled at about 5 meters;

6. The height of a unilateral commercial street should not exceed 5.5 meters, and the number of floors should be single; The height of the double-sided commercial street shall not exceed10m, and the number of floors shall not exceed two;

7. The commercial street should be arranged in the east-west direction, symmetrically with the entrance as the central axis, and the building facade adopts the elements of towers and arcades to create a new spatial division;

8. Community business centers should form groups with hotels, sports centers and other large facilities, with hotels as the central axis for decentralized layout. At the same time, the community business center should make overall planning with real estate houses and bus stops in villages to save parking spaces, facilitate residents to buy and enhance the value of shops.

How to design a150m-long three-storey commercial structure? What should be paid attention to in business design?

1. Highlight the shopping center space

Shops are the main components of shopping centers, and how to make them highlight the space of shopping centers in a compact way is the focus of store layout design. For example, the "through" design is adopted, and shops are separated by transparent glass walls, which has a transparent effect and highlights the space.

2. People's consumption habits

The plane planning and design of shopping malls is based on the principle of "full circle from left to right" in China's consumption habits and the principle of "snail-like temptation step by step" in vertical planning.

3. Emphasize the third functional assistance

Modern people have changed their consumption from destination shopping to leisure shopping, and shopping centers must consider leisure, entertainment and even healthy sports functions when planning. Analysis of the golden rule of general space planning and design of shopping malls According to the survey, the time index of consumer fatigue is more than 3 hours, and the distance index is more than 7500 meters. The scale design of shopping malls should be moderate. If it is too small, it will form storage. If it is too big, there will be an empty shell phenomenon.

4. Shop layout and streamline design

Modern comprehensive shopping malls are essentially the concentration places of commercial blocks, so their basic elements are similar to those of commercial blocks.

5. Shop layout planning

The unity of practicality, profitability and image. Whether the division of shops in shopping malls is scientific not only reflects the richness and diversity of commodity combinations, but also takes into account the practicality and rationality of operating businesses, and also takes into account the coordination and interaction between independent shops and the whole shopping mall.

How to plan the business district? 1. Define the functional orientation and development direction of the planning area. 2. Take the project as a complete urban space, and carry out overall design, planning and guidance from the aspects of function, space, landscape and architectural form. Highlight the comprehensive coordination role of planning. The business planning and layout is based on the guiding ideology of innovating the theme of the city, forming commercial differences, basing on the surrounding communities and affecting the whole region, and is carried out according to the following six principles: unity principle, people-oriented principle, cultural principle, integration principle, customer aggregation principle and profitability principle of satisfying the lessor, investor and management party. 3. Planning should make full use of the humanities, natural landscapes and the strategic planning orientation of the government in this area to create a new urban model with local cultural characteristics and modern functions. 4. Planning should adapt to the local economic development, provide conditions for the operation of the project from the aspects of commercial configuration, functional zoning and dynamic structure, which is conducive to the overall commercial planning of the project. For more information, please consult.

Beijing ruiyide commercial co., ltd.

Product service: RET Ruiyide is an in-depth service organization focusing on commercial real estate in China. At present, more than 550 industry professionals have gathered to provide in-depth commercial real estate services such as strategic consultants, architectural planning, leasing agents, sales agents and commercial operations. At present, it has a headquarters in Beijing and five branches in Shanghai, Zhengzhou, Chengdu, Shenyang and Xi 'an. thank you