20 18 interview counseling in public institutions: break the routine and answer publicity questions.

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20 18 interview counseling in public institutions: break the routine and answer publicity questions.

There is such an examination question in the interview examination room of public institutions. Suppose the candidate is a government worker who is assigned by the leader to complete the propaganda work on a specific topic, and the candidate needs to describe the completion process of the propaganda work in detail. This kind of question mainly examines the planning, organization and coordination ability of candidates. Many candidates lack work experience in the process of answering questions, and the workflow of answering questions is often vague, which is easy to give the examiner the impression of template and routine. This paper provides guidance for the majority of candidates on how to break the routine.

The basic elements of propaganda work are: propaganda purpose, propaganda content, propaganda object, propaganda subject, propaganda method and propaganda effect. Let's combine these elements to complete the innovative answer.

First, the innovation of answering logic

There are two logics to answer conventional propaganda questions. The first is to answer according to the logic of time. For example, "The leader arranged for me to start the publicity and study of the 19th National Congress report, and I will make preparations in advance ... I will coordinate these tasks in the event ... I will make a summary afterwards ..." The advantage of this answer is that the time sequence is clear and the workflow is smooth. The disadvantage is that candidates' answers are easy to be stereotyped, the content is not substantial, and there is no template. The second is to fill in the blanks. For example, "the leader arranged for me to publicize and study the report of the 19th National Congress of our company. The purpose of publicity is ... the form of publicity is ... the time of publicity is ... the place of publicity is ... "This kind of answer lacks logic and is easy to give the examiner the impression that the answer is confusing. Here, I recommend the answer method of work elements to candidates, that is, effectively sort out various elements of work and sort out the answer content in the logical order from trunk to detail. For example, "when leaders arrange publicity and study on the report of the 19th National Congress of our company, they must first make sure that the content of publicity work is related materials around the report of the 19th National Congress and the spirit of the meeting. The forms of publicity are determined by the publicity group through collective discussion as intranet publicity topics and outdoor publicity, and learning seminars and knowledge contests are organized by departments. In addition, we can't ignore some work details, such as the preparation of publicity materials in advance ... The publicity effect is guaranteed by the mobilization of leaders and the confirmation of daily learning tasks. "

Second, the operational handling of publicity content

Propaganda content is the core of propaganda work. Examiners can consider the pertinence of candidates' propaganda work through the propaganda content, but often many candidates do not talk about the propaganda content in their answers, or just repeat the theme of propaganda, such as "aerospace knowledge propaganda for colleges and universities". Many candidates just talk about propaganda methods. "The way to spread space knowledge to college students through network and on-site activities and truly reflect the pertinence and concreteness of propaganda work should be to split the propaganda content and turn it into concrete and operable information item by item, such as" spreading space knowledge that you care about to students, such as the development status of China's space industry, the development of frontier fields of space industry, space heroes and space spirit, etc. ". "This kind of answer can make the examiner clearly feel the pertinence and meticulous degree of the candidates' work and vividly show the candidates' execution.

Third, enhance the publicity effect.

Common ways to carry out publicity work are: media publicity, physical publicity, event publicity and so on. When using these different publicity methods, candidates often think of some common publicity methods, such as banners, posters and other physical publicity methods, as well as online publicity methods such as Weibo WeChat, such as "Personal Information Safety Publicity for College Students". Candidates will think of using live classes to promote it, but it is not easy to organize live classes now. If you want to enhance the publicity effect, candidates should learn to use the modern way of life and work to enhance the effect of the live lecture. For example, "in the process of live lectures, the combination of webcasting to expand the spread of lectures has also increased more online interaction; At the same time of the lecture, a fraud case of personal information security was presented in the form of a sitcom, and students were invited to participate in interactive performances on the spot. " It gives examiners a refreshing feeling, and at the same time, such an organizational form can attract students to participate and highlight the efficiency and effect of publicity work. Therefore, the publicity effect can keep pace with the times and be strengthened by observing life and social work.

Answer logic, propaganda content and propaganda effect are the three core elements that directly reflect the novelty of propaganda work. In addition, the diversity of publicity subjects, the specificity of publicity objects and the flexibility of publicity methods can effectively highlight the effect of publicity work and add a lot of color to candidates' answers to publicity questions. I hope that the majority of candidates can extrapolate, think flexibly, and truly answer every publicity topic as a real job.