Who is the chief director of the promotional video for Beijing’s bid to host the 2022 Winter Olympics?

The chief director of the promotional video for Beijing’s bid to host the 2022 Winter Olympics is Zhang Yimou.

In 2014, according to the Beijing Winter Olympics Bid Committee, the Beijing Winter Olympics Bid Committee has launched three versions of promotional videos, one of which also won the Sports Short Film Award at this year’s 32nd Milan International Sports Film and Television Festival. The unit Golden Wreath Award has been widely circulated. In the next stage, the Beijing Winter Olympics Bid Committee will also launch a main promotional video and multiple narrative films. Zhang Yimou serves as the chief director of the main promotional video for Beijing's bid to host the 2022 Winter Olympics. ?

According to reporters, when the Beijing Winter Olympics Bid Committee was looking for the chief director of the main promotional video for the 2022 Winter Olympics, although there were multiple candidates, Zhang Yimou relied on his love and deep understanding of the Olympics. , and won for his outstanding works such as directing the opening and closing ceremonies of the 2008 Beijing Olympic Games.

Zhang Yimou uses the wisdom of the masses to help bid for the Olympics?

Zhang Yimou, chief director of the main promotional video for Beijing’s bid to host the 2022 Winter Olympics, warmly invites ice and snow lovers to pick up the selfie tool in their hands and devote themselves to In the zero-threshold, unlimited number of "National Selfie, Help bid for the Winter Olympics" activity. He will select wonderful selfie video materials to be included in the main promotional video for the Winter Olympics bid. ?

Zhang Yimou believes that "selfies" are very popular in today's world, especially among young people, and can fully express their own style, personality and hobbies. Through this activity, we can gather the creative wisdom of the masses, express people's love for ice and snow sports in a short video time, show the spirit of all people's participation in the Olympic movement, create a warm atmosphere of all people's participation and love for ice and snow sports, and drive more Many Chinese people participate in ice and snow sports.