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Where is the headquarters of Apple?
Apple is a high-tech company in America. It was founded by Steve Jobs, stephen wozniak and Ron Wayne on April 1. 0976, 2007. It was named Apple Computer Company, and was renamed Apple Company on April1October 9, 2007, with its headquarters in Cupertino, California.
When Apple was founded, it mainly developed and sold personal computers. By 20 14, it has devoted itself to designing, developing and selling consumer electronic products, computer software, online services and personal computers. Apple's Apple II started the personal computer revolution in1970s, and the Macintosh relay continued to develop in1980s.
The company's hardware products are mainly Mac computer series, iPod media player, iPhone smart phone and iPad tablet computer; Online services include iCloud, iTunes Store and App Store;;
Consumer software includes OS X and iOS operating systems, iTunes multimedia browser, Safari web browser, and iLife and iWork creative and production kits. Apple is famous for its innovation in high-tech enterprises.
Extended data
Apple's main hardware products are:
Smartphone: iPhone
Notebooks: PowerBook, iBook, MacBook, MacBook Pro, MacBook Air.
Desktop computers: Mac Pro, iMac
Small desktop computer: Mac mini
Tablet PC: iPad, iPad mini, iPad Pro.
Personal digital music players: iPod classic, iPod, iPod nano, iPod shuffle, iPod mini, iPod Hi-Fi, iPod touch.
Monitors: Apple Cinema Display(27 inches) and Apple Thunderbolt Display(27 inches).
Servers: Mac Pro server, Mac mini server.
Computer video accessories: iSight (webcam)
Network connection equipment: Airport Extreme (54 Mbps 802.11g base station).
Home audio-visual network connector: Apple TV
Since 2006, Apple's computer products have fully adopted Intel processors, but iOS mobile devices such as iPad and iPhone use the A-series ARM SoC processors designed by Apple (such as Apple A6).
Apple got a patent.
1. Glass staircase, patent number: D478,999S. Patent date: August 26th, 2003.
2. iPad stand in Apple Store, patent number: D662,939S, patent date: 2065438+July 3, 2002.
3.iPhone packaging, patent number: D596,485S, patent date: July 2, 20091day.
4. Picture user interface, patent number: D604,305S, patent date: 2009165438+1October 65438+July.
5.iPhone body design, patent number: D593,087s, patent date: May 26th, 2009.
6. Rubber sleeve at the end of Apple earphone, patent number: 8280093, patent number: 20 12 10.02.
7. Music icon, patent number: D668,263S, patent number: 20 12 10.02.
8. Apple earphone buckle, patent number: D577,990S, patent date: 65438+200810.7.
9. High-touch gloves, patent number: 787402 1, patent number: 20 1 1, 65438+1October 25th.
10. flexible electronics equipment, patent No.8929085, patent date: 20 1 1 year 1.6.
11.201511October 2 1 day, the United States Patent and Trademark Office announced today a new patent obtained by Apple, which describes an eye tracking technology that can be applied to future Macs, iPhone, iPad and even. Apple named this technology "a system and solution to offset the perceptual loss of moving pointers."
12.2015 In March, the US Patent and Trademark Office published an Apple patent to add waterproof function to the internal components of "computing equipment".
The Origin of Apple Trademark
1976, Apple's first logo was drawn by Ron Wayne with pen and ink. The design inspiration comes from Newton's thinking under the apple tree and his discovery of the law of gravity. Apple also wants to follow Newton's example and devote itself to technological innovation. But this logo is complicated and difficult to remember. It was only used in the production of Apple I, so it was quickly abandoned by Apple.
1976, Jobs decided to redistribute Regis.
Rob Janov, artistic director of McKenna PR, redesigned a better logo to match Apple.
Distribution and use of II. So Janov began to make a black and white silhouette of an apple, but he always felt that something was missing.
"I want to simplify the shape of the apple, and I was bitten on one side (take a).
Bite)-one byte, yes, in case the apple looks like a tomato, "Janov explained. Then, Javov added six colorful stripes, thus completing the colorful Apple logo that we are familiar with today.
1998, in the new product iMac, G4
A brand-new translucent plastic texture logo is applied on the cube, which makes the logo more stereoscopic and fashionable. The reason for changing the logo this time is that all the new products are made of transparent shells, in order to match the texture of the new products.
Black signs also appear almost at the same time, mostly on packaging, goods or contrasting colors that need to be highlighted to match the promotion of products. Apple's monochrome logo is still in use today, and it is also the best embodiment of Steve.
Jobs is a symbol of Apple's brand positioning.
200 1 Apple logo becomes transparent, mainly to cooperate with the Mac OS X system that was first introduced to the market. This time, the core value of Apple brand changed from computer to computer system, and Apple logo also changed with the interface style of the system, adopting transparent texture.
In 2007, it was changed to metallic silver gray with shadows. When Apple launched the iPhone, it officially changed its company name from Apple Computer Company to Apple Company. Apple logo adopts glass texture, and innovatively introduces multi-touch touch screen technology to cooperate with iPhone, aiming at bringing a brand-new user experience.
In 20 13, it was changed to a flat pure black Logo without concave and convex feeling, which has been used ever since.
There is a saying that the Apple logo is widely circulated: Apple Computer Company uses the bitten apple as its trademark pattern to commemorate alan turing, a great pioneer in the field of artificial intelligence, which is actually a misinformation.
Originated from the British film Enigma (20065438+0), which fabricated the above-mentioned plot about the relationship between Turing's suicide and Apple Logo, which was misinformed by some public and media.
References:
Baidu encyclopedia: apple company
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