How to use the World Cup to find business opportunities?

In the stadium, there is a battle among the athletes. Off-site, businesses around the world are engaged in a world cup-themed commodity war.

According to media reports, a pet shop in Shanghai is full of pet jerseys of various teams. The price of a small team uniform is 46 yuan, and more than 6 sets have been sold in one week.

What business opportunities can ordinary shopkeepers, citizens or college students in Changsha find from the World Cup?

1. Creative goods create wealth

"I will get ready one month before each World Cup. Now there are more and more creative products related to the World Cup. My store sold nearly 1, yuan of products during the last World Cup." Miss Wu, who runs a creative goods store near He Long Gymnasium, told the reporter.

Miss Wu told reporters that different types of products can be associated with the World Cup.

household category. Football sofas with World Cup elements, beds with football feet, football chandeliers, bedding printed with football patterns, etc. These products are chic or cute and gratifying, and some are also printed with photos of stars.

ornaments. For example, jewelry stores can sell football-shaped necklace pendants, earrings, football lighters, glasses with logos and so on. According to media reports, a German optician has introduced a new type of contact lens. This contact lens named "Magic Lens" has a football pattern and the other one is the color of the German flag. The price is 45 euros, which is very popular in Europe and America.

food. In many cake houses, the reporter saw a unique chocolate football cake, football-shaped biscuits, cheese football and football bread, which attracted many customers to buy. The clerk told the reporter that now customers not only eat the taste, but also look at the shape. The products with good shape and interesting products sell well.

household appliances. Miss Wu told reporters that according to past experience, the small alarm clock of the commemorative team emblem of the World Cup team, the MP3 in the shape of a football, the portable football speaker and the mouse with a football pattern are all very popular. And the cost is not high, and the risk is not high. But every product has its own characteristics and innovations. "This year, our products will pay more attention to customers' participation. This category is often the best to sell, such as' I draw the World Cup-creative T-shirts'. We only provide different types of T-shirts and patterns. Readers can draw according to our patterns or design their own."

2. Online shops are also "crazy"

The World Cup has made countless fans crazy, and online shops are the easiest to catch this "crazy" tide. There are countless online products and online stores related to the World Cup. After a little probing, the reporter found that the sales of goods with World Cup elements are not bad, and some themed goods can only be bought in online stores.

mascot. As the atmosphere of the World Cup approaches, Zakumi, the mascot of the World Cup in South Africa, appears in every corner of our lives. Clothes and trousers are not unusual, umbrellas and cups are also common, and car stickers are also increasing.

combat suit. Nike, Adidas and other brand stores, counters, the world cup uniforms are overwhelming, and the price is usually twice that of ordinary short-sleeved T-shirts. Not only that, pets also wear top 32 uniforms. A pet dog walking in the street wearing a ball suit can tell at a glance which team its owner is a fan. This fashionable and ostentatious commodity is believed to have a good prospect.

items of each team. Usually, the more complete and rich the management angle, the more professional color and maximum profit possibility can be guaranteed. Online fan boutiques sell all kinds of things closely related to the World Cup: loudspeakers, binoculars, paints, flags, slogans, balloons and inflatable products used in the stadium, as well as the costumes, wristbands and headbands of each team, as well as the information, star information, photos and handwriting of each team to form a small picture album.