What are the translation skills of advertising English?

1. literal translation: some rhetorical devices are interlinked in Chinese and English, so this method can be adopted. 2. Free translation method: when literal translation is not feasible, the free translation method of "taking its meaning and removing its form" is adopted. 3. Set translation method: Some advertisements adopt parody rhetoric, which can be used in translation, that is, translating rhetoric in the source language into familiar idioms in the target language. 4. Augmentation: Punning is used in some advertisements. When the pun of the source language cannot be expressed in translation, augmentation is used.