Three articles on the construction of bank corporate culture

as a subsystem of social culture, corporate culture objectively exists in every enterprise. The construction of enterprise culture is an essential process for the long-term development of an enterprise. The following is the experience of bank corporate culture construction for everyone, I hope you like it!

experience of building corporate culture in banks 1

Through the study of six special topics, including management culture, value culture, spiritual culture, system culture, innovation culture and team culture, I realized the importance of corporate culture to the development of enterprises. Let me talk about my experience from two aspects.

first, talk about the understanding of corporate culture.

culture is the soul of an enterprise, and it is the foundation for an enterprise to stand proudly in business. Without the irrigation of culture, enterprises are like passive water, which cannot last long. With the development of corporate culture today, it has been widely recognized that its essence is the way of thinking and behavior habits of all members of the enterprise. Corporate culture is an immortal pillar of enterprise development, and cultural construction has potential cohesive force. It can not only bring a spirit to the enterprise, but also stimulate employees' pride and sense of responsibility, cultivate enterprise team spirit, guide our employees' work, and thus improve the overall efficiency of the whole bank.

second, some suggestions on corporate culture construction.

At present, in the critical period of the Bank's rapid and sustainable development, corporate culture construction is a complex and systematic project. We must raise awareness, strengthen leadership, blaze new trails, keep pace with the times, and strive to create a new situation in corporate culture construction.

1 we should raise awareness, unify our thinking and put corporate culture construction on the important agenda of management. Corporate culture construction is an important part of all the work of sub-branches, and it is very important to pay close attention to it seriously. Organize the cadres and employees of the whole bank to strengthen the study and research on the theory of corporate culture construction at work, and learn from Xi Zhi to develop good behavior habits

2 We should strengthen leadership, pay close attention to management and implementation, and establish a long-term working mechanism for corporate culture construction. Corporate culture construction is a comprehensive work. Set up a special corporate culture construction leading group, set up corporate culture construction working institutions and full-time staff, and clarify work responsibilities. In the institutional reform, the construction of enterprise culture can only be strengthened, not weakened, and can not be replaced; Efforts should be made to explore new mechanisms and methods of corporate culture construction under the modern enterprise system, so as to continuously deepen the corporate culture construction.

3 We should carefully organize and plan as a whole, and steadily promote the construction of corporate culture. It is necessary to carefully plan corporate cultural activities, publicize corporate image, create a good cultural atmosphere for enterprise reform and development, and implement the task of corporate cultural construction. It is necessary to increase investment and create conditions to create a good environment for corporate culture construction. Enterprises should develop, culture should go first, and necessary investment is the basic condition to promote the construction of enterprise culture. To increase investment in corporate culture construction, we should support corporate culture construction from human, financial and material aspects, and ensure that the funds for corporate culture construction are earmarked.

4 we should learn from others' strengths, pay attention to practical results and build a corporate culture with the characteristics of the times. Corporate culture should be an open culture. If we don't pay attention to upholding and carrying forward our fine traditions, we will lose the foundation of development. If you don't pay attention to learning from others' excellent achievements, you will lose your vitality and vitality. It is necessary to inherit and carry forward the excellent corporate culture tradition of ABC, but also boldly learn from and absorb the essence of corporate culture of other industries and other banks; We should not only adhere to and carry forward the fine tradition, fine style and excellent concept of the Bank, but also learn from and absorb the strengths of others for our use, so as to make the corporate culture full of vitality and form our own corporate culture according to the specific conditions of the branch.

experience of corporate culture construction in banks 2

The dominant position of enterprises in market competition has gradually become prominent. Driven by this trend, corporate culture construction, which best reflects the essential characteristics of an enterprise's operation and management, has become increasingly popular. It is particularly important for an enterprise to develop and grasp corporate culture. Let me talk about my views on cultural construction by studying "six cultures".

first, create a corporate culture atmosphere and enhance the cohesion of enterprises. How to unify thoughts, build a United and harmonious family and give full play to everyone's intelligence and talent is a realistic problem in building corporate culture. We should start with improving the political quality of the staff and workers. First, we should seriously organize the staff and workers to study the party's important ideas and theories, improve their understanding of the party's line, principles and policies of reform and opening up, and consciously keep in line with the CPC Central Committee. Secondly, strengthen staff training, carry out education on modern enterprise concepts and corporate culture construction in a planned and targeted manner, strive to adapt to the requirements of market economy development, and maximize the enthusiasm of staff and workers to love enterprises and jobs, thus enhancing cohesion.

second, establish the concept of "people-oriented" and implement the construction of corporate culture. In the process of establishing corporate culture, we always run through the concept of "people-oriented", respect the innovative spirit of employees, and care about the warmth and coldness of employees. At the same time, in order to meet the cultural needs of employees, we should enrich their spare time life, enhance team spirit and cohesion, stimulate and improve their professionalism and moral sentiments, create a harmonious environment, and achieve a high degree of integration of "people-oriented" enterprises and "enterprise as home" employees.

experience of bank corporate culture construction 3

Corporate culture, a familiar word, is increasingly accepted by all of us, ranging from unified corporate image publicity to the uniformity of employees' image and the establishment of business philosophy, and corporate culture is increasingly infiltrating into our work. Zhang Ruimin, CEO of Haier Group, pointed out that you can destroy Haier, but you can't destroy Haier culture. As a special enterprise dealing in currency, the financial industry is closely related to the overall economic development of the country and people's daily life, and its safety and efficiency have also attracted worldwide attention. In recent years, our country has stepped up the reform of banks, and several state-owned commercial banks have completed the share reform one after another, and the financial competition is becoming increasingly fierce. As one of the four state-owned commercial banks, Agricultural Bank of China is facing unprecedented opportunities and challenges. In order to achieve long-term and effective development and promote the development of ABC's own work by relying on compliance and steady operation in financial competition, the author believes that strengthening corporate culture and building a good corporate image are important means for ABC to participate in orderly competition, effectively develop business operations and achieve long-term and steady development. Under the complicated and changeable economic and financial situation, carrying out the "Re-education, Promotion and Re-practice" of the entrepreneurial spirit of Suzhou Agricultural Bank is conducive to further rallying people's hearts, inspiring morale, comprehensively enhancing cultural appeal, spiritual appeal and team fighting capacity, and improving employees' sense of hardship. First, the necessity of corporate culture construction

For the development of enterprises, people are the first factor. Only by giving full play to the initiative of good people, tapping everyone's potential, enhancing the overall cohesion and centripetal force, and finally achieving harmonious development, and to do this, it is necessary to strengthen corporate culture construction, establish an external image through corporate culture construction, enhance employees' sense of belonging, strengthen employee management through corporate culture construction, improve their own quality, and realize their own values.

Looking back at the development history of Suzhou Agricultural Bank, the unique enterprise spirit of "self-pressure, daring to compete first and pursuing Excellence" has played a great role in promoting the reform and development of Suzhou Agricultural Bank. Walking is like sailing against the current. If you don't advance, you will retreat. Suzhou Agricultural Bank has always emphasized the sense of hardship that "if you don't advance, you will retreat, and if you advance slowly, you will retreat". Only by being prepared for danger in times of peace, not being conceited and arrogant can we maintain our leading edge and consolidate it in today's complex economic environment. As a new employee, I don't think we can lie on the credit books of our predecessors. We should seize the opportunity of this activity, deeply understand the corporate culture connotation of Suzhou Agricultural Bank, take it as our own code of conduct, strictly demand ourselves and constantly motivate ourselves, so as to integrate into the big family of Suzhou Agricultural Bank.

Second, the quality is strong inside, and the image is good outside

Agricultural Bank of China should start from two aspects: one is the internal construction of Agricultural Bank of China, including the establishment and implementation of internal system, the education and training of employees and the standardization of their behavior, the internal management of enterprises and even the deep-seated spiritual concept; The second is the external construction strategy of ABC, including financial market research, public relations service activities, advertising activities and image display activities.

1. Internal construction of corporate culture of ABC

1. Enhance the risk awareness of "operating in compliance with regulations and fulfilling responsibilities". Violation is risk, and compliance is benefit. Strict internal management should be the focus of ABC's corporate culture construction. The nature of the financial industry determines that financial enterprises should give the public a strong sense of trust. For a long time, the reputation of "three railways" given by the public to the banking industry is a concrete manifestation of trust. Therefore, ABC should carry out internal construction around the business philosophy of strictness, efficiency and stability, and around safety and efficiency. Strict internal management can not only leave a deep impression on the public, but also enhance the trust in the strength and credit standing of ABC. It is also the need for ABC to guard against financial risks, conduct normal business operations, improve its own efficiency and long-term development. Therefore, strict internal management should be raised to the level of foundation in specific work. As a teller, I should act in strict accordance with the rules and regulations, be responsible for myself, the customers and the Agricultural Bank of China.

2. advocate the practical spirit of "seeking truth and being pragmatic, and working hard". Efficient and steady operation should be the principle that ABC should follow to adapt to commercial intensive operation, focusing on benefits everywhere in its business operation, and changing extensive operation into intensive operation. At the same time, put an end to the phenomenon of overstaffing, reduce unnecessary links under the condition of effectively preventing various risks, and spend all your energy on examining the facts, making practical moves and seeking practical results. As new employees, we should be down-to-earth, learn business knowledge and hone business skills seriously, be able to withstand loneliness, and remember to aim high and aim low.

3. Improve the overall awareness of "people-oriented, coordinated development". Achieving employees is one of the missions of ABC. People are the foundation of the enterprise, and every employee of ABC is a part of the whole ABC, and also the main body of corporate culture construction. The development of ABC and the shaping of a good image require the concerted efforts of all employees. "People-oriented" should also constantly improve the quality and ability of employees. Market competition is the competition of talents, and knowledge is an important resource to win the market competition, especially for the competition among financial institutions. If you don't update your learning knowledge in time, you will fall behind. According to the current situation of Agricultural Bank of China, in addition to the high quality of new supplementary personnel, the existing personnel should be strengthened in job training and new business knowledge training to meet the needs of modern commercial banks for compound talents, promote the development of various businesses, and make the competitive advantage clearly reflected. As new employees, we should strengthen our sense of belonging, and make use of our young and plastic advantages to study new knowledge, improve our literacy and enhance our competitive advantage.

the external construction of the corporate culture of ABC

the external construction of the corporate culture of ABC should aim at showing the good image of ABC, highlighting the state-owned "brand" and gaining the sense of identity and trust of the society and the public. The external display of ABC's corporate culture can be compared to the marketing stage of enterprise products. Compared with general products, the products of financial enterprises are intangible, inseparable, extensive, similar and returnable. This requires that the corporate culture of ABC should seize the commanding heights, strengthen image propaganda, and display the corporate culture characteristics of ABC through various channels. Today, when there are many financial institutions, and the financial products provided by financial institutions are basically the same, the advantage of a bank with outstanding reputation and high visibility is enormous.

strengthening quality service is another main way to show the corporate culture of ABC to the outside world. The competition in the financial industry under the market economy is also a service competition. Whoever can provide comprehensive, high-quality and efficient financial services to customers can adapt to the competition. All bank operations are realized by providing various financial services to customers. Therefore, continuously improving the service level is an important way for ABC to establish a good image. As tellers, we should adhere to the principle that customers are God, constantly improve the means of service, update the way of service, constantly cater to the needs of customers, adapt to the development of business, and constantly provide convenient and standardized services, so as to be in a favorable position in the competition of the same industry and make our customers feel the unique charm of ABC's corporate culture.

The tangible resources of enterprises are undoubtedly the "body" that constitutes the core competitiveness of enterprises, while culture is the "brain" that drives the "body"; If the tangible resources of the enterprise are the "bones" of the enterprise body, culture is the "blood" that spreads all over the body; If the tangible resources of the enterprise are the "blood" in the enterprise body, culture is the "heart" of mercury containing "oxygen" blood. Corporate culture is the core competitiveness of enterprises, which is a kind of strength and a result from a static point of view; From the dynamic point of view, it is a kind of behavior and a process. It is a process in which the tangible resources and intangible resources of enterprises are integrated and complement each other. The purpose of strengthening the construction of corporate culture is to form an elite team to shape corporate culture, cultivate outstanding employees with corporate culture, create management brands with outstanding employees, promote scale development with management brands, pursue enterprise benefits with scale development, and condense outstanding talents with enterprise benefits. We should start from scratch, from a bright spot, a window and a greeting to implement and carry forward the corporate culture of Suzhou Agricultural Bank. We will eventually ride thousands of miles of wind and waves and become a ship that can resist the wind and waves and go forward bravely.