How to typeset the poster? How to better master the skills of poster typesetting

How to do poster poster practice 1 brief introduction? To make a beautiful poster, we must first make clear the theme of the poster and collect relevant pictures and text materials according to the theme. Determine the content of the products or activities to be promoted in the poster, and draw up the propaganda slogan or introduction to prepare for the production of the poster. 2. After selecting the material according to the determined topic, it is necessary to sort out and modify the material and apply it to the poster. The first is the design of the poster background. Depending on the theme, if the theme is related to "Silent Night", the background color can be blue, or it can be a pattern background related to night. Making the background tangent to the theme is the key to making a beautiful poster. 3. According to the layout requirements, typeset the text first. Put the text to be introduced in the corresponding layout and change the font according to the overall style of the poster. Pop font is a commonly used font in poster making, which is relatively easy without changing the shape of the font itself, and is suitable for making posters from the perspective of aesthetics and rigor. After designing the font, read it carefully to avoid unnecessary mistakes and language diseases. 4. After text typesetting, it is necessary to typeset pictures. Paste the picture into the corresponding layout area. The pasted picture should be clear and beautiful, and the color should not conflict with the background color. After pasting, the size of the picture should be modified to adapt to the size of the whole layout and the text on the layout, so as to maintain the coordination between the two. 5. After making the background, text and pictures, a poster is basically completed. But in order to make the poster more beautiful, it should be adjusted according to the effect reflected by the whole poster. When adjusting, try to enrich the content of the poster, adjust the color matching of the poster and highlight the eye-catching point of the poster. After adjustment, design an attractive theme for the poster and put the theme in the layout. The font of the topic should be the most eye-catching and the color should be the most prominent. How to better master the skills of poster typesetting? Today I'm going to talk to you about common typesetting skills.

Central component

First of all, let's talk about one of our most commonly used composition patterns, which is called central composition. This composition is mainly to attract the attention of the audience and focus their attention on a central point. Therefore, the important information of the poster should be focused on the central composition, which will help you convey the information. Remember to focus on the center of this composition.

Triangular synthesis

This kind of composition divides the horizontal and vertical directions of the canvas into three equal parts, and your visual focus falls on the intersection of these lines, which is especially common in camera photography. This trisection composition is more flexible than center alignment, and it is no longer just a simple center symmetry presentation.

Making visual moving lines

There are two main ways to do this: creating visual classes and using guide lines. The visual class first creates the center point, and then provides the audience with a visual path that can be vaguely guided. This makes the design look more hierarchical and makes it easier for the audience to know the relative importance of the information in the poster.

policy

This is to adopt the natural form of the element itself, or draw a solid line directly, and guide the public to realize other elements through the trajectory of the line.

Balanced image

Balancing the elements in the picture also takes into account the basic skills of the designer. At present, the most commonly used balance method is symmetrical balance, which can make the picture more harmonious, but at the same time it will be boring because of its square rules.

Asymmetric equilibrium

If this method is not handled well, it is easy to make a fool of yourself, so it will test the basic skills of designers. This balance will also be used more, because this effect is more lively and energetic.

Element amplification

This way is what we call amplifying the key content of a part and highlighting the key points, which is what we often call element amplification. A way to highlight the key points we said we would learn.

By contrast, the elements are different from other parts, which makes him more prominent. The focus of reality.

These are some graphic design skills that Xiaoguang has mastered, hoping to help you.

How to arrange and design poster text? First, the typesetting method organizes the text

In e-commerce advertisements with complex elements, it is beneficial to organize the text by choosing the typesetting method of text elements in combination with the overall design. It's like letting the people with the largest number in the department line up first at the staff meeting.

There are three basic typesetting methods: center alignment, left alignment and right alignment. We can make an overall layout of text elements according to these three basic typesetting methods. In this process, we should pay attention to the requirements of the overall design framework and choose which alignment method to use according to the overall layout requirements.

Second, determine the main reference text

When designing e-commerce advertisements, we usually have a set of the most important text elements in the page. This group of elements can generally directly express the design theme. We can use this group of most important text elements as the basis to determine the order and arrangement of other characters.

Third, the user's thinking mode.

Interactive psychologists have made a survey according to the reading logic of users, and found that when people read, they don't read word by word before understanding the meaning of sentences, but guess the following while reading. This shows that we need to fully consider the logic of text arrangement when arranging text information in e-commerce advertisements.

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