In what year was the first advertisement endorsed by a celebrity?

1940s

1.GILLETTE (Gillette razor blades)

A familiar melody came from the radio----"Look It's sharp when you look at it, it's sharp when you use it..."----It was also one of the first advertisements to be regularly placed on TV, pioneering similar products to appear in advertisements.

2. LUCKY STRIKE (Lucky Brand)

Another example of changing from radio advertising to TV advertising is Lucky STRIKE. Its image is of a cigarette spinning and swinging in the wind, with the slogan L.S.M.F.T - Lucky Strike Means Fine Tobacco (Lucky Strike Means Fine Tobacco).

3. TEXACO

This advertisement of "TEXACO Star Theater" is the beginning of early commercial television advertising, and one of the advertising songs is still circulated by people today.

1950s

1. ALKA-SELTZER

It is represented by a pill that walks and sings, and the advertisement uses an extension in the style of the early 1950s. time photography effects and won a Clio Award.

2.ANACIN

This advertisement comes from Rosser Reeves' unique sales idea. The work imaginatively illustrates in the form of illustrations that ANACIN can treat tension headaches so easily and quickly.

3. CHEVROLET (Chevrolet)

When Dinah Shore sang "Watch America from Your Chevy Car" on her TV show, CHEVROLET became the highway that extends in all directions in the United States. The first nameplate on the list.

4.TIMEX

In the history of advertising, Bulova once dropped a watch over Niagara Falls. But Timex took this idea to another level: journalist John Cameron Swayze demonstrated the Timex watch running normally in the turbulent waves of Acapulco.

1960s

1.MAXWELL HOUSE (Maxwell)

With the slogan "Good to the last drop" and the words in the commercial The sounds, the clips, MAXWELL HOUSE coffee are reminiscent of the smell of brewing coffee and the sound of brewing coffee. It is all so attractive and unforgettable that this advertisement appeared again in the 1990s.

2. LYNDON JOHNSON

This is an advertisement for Johnson’s presidential campaign in 1964. During the countdown before the atomic bomb exploded, a little girl picked up a flower petal. This is A very powerful political ad, but unfortunately it ran only once before being withdrawn by the candidate.

3. MARLBORO (Marlboro)

The rough cowboys and the theme music from the movie "Magnificent Seven" have given MARLBORO a new life. Before that, this brand The brand faces female consumers. The cigarette ad was discontinued in 1971, but the ad remains unforgettable.

4.NOXZEMA

This is a shaving cream advertisement. It was the earliest TV advertisement that openly flirted with sexiness. In the ad, former Miss Sweden Gunilla Knutson says softly to the camera, "Take it off, take it all off."

5. CRACKER JACK

As character actor Jack Gilford walked past a parked car, a box of Cracker Jack (corn gummy candy) stuck out from the curtain, ready to hand it over. It was given to the person on the other side, but was snatched away by the expressionless Gilford.

6.HERTZ

This advertisement set a precedent for the use of magic. It depicts people gliding freely in the air onto a convertible car, accompanied by "HERTZ handlebars" Put you in the driver's seat" voice. Since then, this idea has often been imitated by others.

7. BENSON & HEDGES

In order to promote BENSON & HEDGES’s 100 mm cigarettes, the advertiser used humor to tell everyone that it is inconvenient to have a cigarette that is too long: it will burn through the balloon. Getting caught in an elevator door, etc. In a period of increasingly fierce competition among cigarette brands, B&H's sales increased eightfold in four years.

1970s

1.UDWEISER (Budweiser):

A team of carriages pulling Budweiser beer, Clydesdale Horse Toe Walking proudly through a small snow-covered village as part of a Budweiser TV commercial. Although the creator of the advertisement has left us, this classic advertising scene still remains in our hearts.

2.VOLKSWAGEN (Volkswagen)

When the funeral’s luxury motorcade entered the tomb circle, people began to read the will. In his will, the deceased cursed his wife, partner and son and left them nothing, but to his nephew who drove a Volkswagen Beetle, he left his entire $100 billion estate.

3. COCA-COLA (Coca-Cola)

In 1971, many young people from various countries sang "I'd Like to Buy the World a Coke" on the top of a mountain in Italy. , which was adapted from a popular song at the time, "I'd Like to Teach the World to Sing." This classic commercial was produced by McCann Advertising Agency.

4. LITE BEER FROM MILLER

This is a classic advertisement for Lite beer. This advertisement made Lite beer a famous brand ever since.

5.XEROX (Xerox)

This is a "miracle", a miracle created by the Xerox 9200 copier. This is a 1975 Xerox commercial worth remembering.

6. LIFE CEREAL

A commercial advertisement produced by Doyle Dane Bernbach in 1972 for "Quaker" oats, a delicious and nutritious cereal. In the commercial, the two brothers gave their younger brother Mikey a taste of Life Cereals. Surprisingly, he liked it very much. The ad's "Hey, Mikey" has since become a dictionary word.

7.AMERICAN EXPRESS (American Express)

With competition in the credit card market, American Express Bank launched an advertising campaign with the slogan "Do you know me?" This advertisement implies that the American Express credit card is authorized through the Green Card.

1980s

1. BARTLES&JAYMES:

An excellent "ordinary civilian" advertisement, the actors and scenes are very simple, the final conclusion Is: "Thank you for your support."

2.CHRYSLER (Chrysler):

Iacocca is one of the most convincing advertising spokespersons. As president of Chrysler, Iacocca saved Chrysler from bankruptcy by convincingly advertising his company's products.

3. WENDY'S (Wendy):

Advertising for Wendy's burgers, the slogan is "Where's the beef?"

4. Kodak Oriental Man:

The Kodak camera allowed a father to record the wonderful time of his daughter from birth to adulthood and marriage, which was very heart-warming. The idea of ??the advertisement is that Kodak cameras can capture the beautiful moments in people's lives.

5.EVEREADYENERGIZER (Energizer):

The Energizer battery advertisement is very creative. For the first time, he used Bonnie Rabbit, a pink drum toy, in the advertisement. This advertisement was very successful and greatly increased the sales of Energizer batteries. In the following years, a series of advertisements featuring Bonnie Bunny were also filmed.

6. FEDERALEXPRESS (FedEx):

With the changes in the express transportation industry, FedEx is also actively exploring the market and gaining more customers. In this advertisement, the advertising actor uses humorous language to position FedEx as the fastest and most reliable transportation company in the world.

7.RONALDREAGA:

This is former US President Ronald Reagan’s 1984 campaign advertisement. The advertisement shows the spirit of patriotism and is voiced by RonaldREAGA himself. "America is seeing light again."

8. COCA-COLA (Coca-Cola):

The work of McCann Bright Advertising Company in 1980 is very friendly.

Attachment: The first television commercial in history was broadcast at 2:29 pm on July 1, 1941. It was sponsored by Bulova Watch Company for $9 (approximately New York City The "WNBC" TV station owned by the National Broadcasting Company (NBC) purchased the 10-second slot before the baseball game. The content of the TV advertisement at that time was very simple. It was just a Bulova watch displayed in front of a map of the United States. And paired with the company's slogan narration: America runs on Bulova time! Agree 6 | Comment