How about starting a business on campus and printing personalized class clothes? Is there a market?

Prepare more promotional activities (such as free trial printing, old customers bringing new business back, etc.). ), at the same time, spend more money for students to do business promotion part-time, which not only supports college students to work and study, but also enriches social practice knowledge and develops their own sales.

At the same time, it is also important to know what personalized class clothes are, which can open your marketing ideas:

Brief introduction of personalized class clothes

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Personalized class uniforms are highly personalized group T-shirts, class T-shirts, graduation commemorative T-shirts, association uniforms, fan uniforms, dormitory uniforms, team uniforms, couples T-shirts, personalized T-shirts and other popular group or individual T-shirts in colleges and universities.

Characteristics of personalized class clothes

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Individualized class uniforms should not only have enough shocking slogans, but also earn 100% return rate in pattern design;

Creative and eye-catching personalized display; Give the teacher an unprecedented surprise in class;

Let the whole school students remember the classes, groups or individuals who wear personalized class uniforms;

Let the class wearing personalized class uniforms become a symbol of individuality, unity and cohesion;

Leave a memorable and practical thing for future life;

Domineering, murderous, thunderous, amazing, take a look at lifelong disability.

Personalized class clothes are popular on campus.

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"If you still wear a uniform T-shirt to participate in the competition, I'm sorry, you are out!" In school sports meetings, recess competitions, spring outing and other collective activities, ordinary school uniforms or cultural shirts gradually give way to personalized class uniforms. As graduation approaches, making a fashionable and avant-garde class uniform has also been put on the "important agenda". "It would be a pity if you don't have your own class uniform for four years." Niu, a junior majoring in film and television translation at the School of Foreign Languages, China Communication University, said that she envied her roommates to have their own class clothes: on a simple and generous black T-shirt, make each classmate's head into Q version or PS version, and then put them together, so that everyone can choose their own head position. It happened that two students in the class were in love, head to head. Niu's class is also going to make a class uniform. She believes that, unlike the uniform of junior and senior high schools, "personalized class uniforms make people feel quite fresh, DIY is very fun, and everyone can participate. It is a very happy process." Moreover, the existence of class uniforms is an important embodiment of a class's centripetal force and cohesion. Although everyone pursues individuality in college and is most afraid of "bumping into shirts" when walking on campus, in many group activities, students will feel very confident when wearing personalized class uniforms, which shows that the whole class is United and the students get along well. "It seems like a trivial matter to make a class uniform. It's actually not easy. It is a test of the coordination ability of the class Committee. If the coordination is not good, everyone will stick to their own opinions, so they can't do it. " Personalized class clothes are mostly T-shirts, and the price varies from 30 yuan to 50 yuan according to the quality and design color of the clothes. However, some seemingly personalized but homogeneous cultural shirts sold in the market are not favored. Students' requirements for class uniforms are "upgraded", highlighting the sense of design and meeting the standards of "tidal explosion".

Personalized class clothes-the new favorite of entrepreneurship

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On the white T-shirt, there is an exaggerated lion. The lion opened his mouth and roared out a few scattered bold characters: "Do you have a brain?" This is a class uniform designed by Zhan Xizhi, a sophomore in Huizhou University, Guangdong Province, and his classmates.

If you have trouble finding the police, make a class uniform and find KK. KK is the name of the studio established by Zhan Xizhi and his classmates Zeng Jingkang, Huang Haoliang and Lin Wantong. After doing some market research, they chose to start a business through class uniform design.

"It's not just art students who come to us. Almost all departments and classes want to make class uniforms. College students should pursue individuality. Designing the LOGO of the class uniform is a feature of our studio. " Zhan Xizhi said that the reason why they set up the class uniform design studio is to find that students have this demand. Although some clothing companies have contacted the students on campus in the form of agents, it is difficult to fully communicate with large clothing companies. Therefore, Zhan Xizhi, an environmental art major in the Fine Arts Department, and his good friends seized the opportunity to set up this studio.

"It is not difficult to make class uniforms technically. Draw a hand-drawn draft and debug it with photoshop on the computer. The key is to be creative, inspired and design cool personalized patterns. " The first order Zhan Xizhi received was to design class clothes for his class. At that time, their class organized a spring outing to the seaside, and everyone hoped to make a uniform class uniform, so that going out to play was easy to identify each other, safer and more collective.

Zhan Xizhi and his companions began to rack their brains and scratch their heads, tearing up dozens of sketches, and finally handed in the design scheme: an irregular green palette with a traditional Chinese character "art" on the left and "07 ring art" on the right. Based on the principle of expressing the most meaning with the least elements, they designed this fresh and lively class uniform LOGO.

The pattern passed, but the shape of the T-shirt was criticized by beautiful girls: "too conservative", "not enough personality" and "unable to show the figure". Finally, in the tailoring of women's T-shirts, Zhan Xizhi and his partners spent more time: changing the round neck into a big V-neck, some into an off-the-shoulder dress, an off-back dress or even a vest, some into a waist plate, and the hem of the T-shirt became an irregular line ... As a result, the style of 10 was designed for the girls in the class. "Nowadays, college students have many ideas and are often confused." Zhan Xizhi said.

Zhan Xizhi and his companions will try their best to meet the students' various "unreasonable" design requirements. "It's really like when they chase girls, they keep changing, changing, changing, changing until they are satisfied." Nowadays, the reputation of "kk Manufacturing" is getting bigger and bigger, and students often ask them to design class uniforms. Since the establishment of the studio, they have designed more than 20 sets, which can solve most of their living expenses through this alternative "entrepreneurial" form.

Claire Kuo, a counselor at the School of Control of Shandong University, believes that the appearance of personalized class uniforms reflects the distinctive personality of today's college students, especially after the "post-90 s" entered the university campus, this trend is becoming more and more obvious. College students are a group easily influenced by fashion trends and receptive to new things. Personalized class uniforms are their needs, and there is a certain market space for college students to start their own businesses.