Redmi 9A: "Explosive" products without special promotion.

The flagship mobile phone market has become a battleground for major manufacturers. Although the configuration parameters have begun to be homogenized, it still shows the gap and strength, giving users different choices. Both the mid-range mobile phone market and the thousand yuan market have begun to make the competition very fierce. If consumers want to choose, they really need to think about it, just because there are too many choices in development.

Fortunately, however, the competitive pressure in the 100-yuan mobile phone market has been very small, and even major manufacturers disdain to make products in this field. The annual output is also very small, and even the update speed is very slow, almost once every two years.

In this process, red rice mobile phones have never given up developing low-priced markets. On the one hand, redmi Redmi is a manufacturer that started from this field, and its digital series has never hit the thousand yuan market, and has been firmly established. On the other hand, Redmi's plan is very clear. Note series occupies the thousand yuan market, K series occupies the mid-range market, and digital series occupies the hundred yuan mobile phone market.

I have to admit that this wave of operation of red rice mobile phone is really powerful. Although friends have been hitting it with cost-effective models, the effect has not been great. In the final analysis, it is because its foundation is not solid enough. If it can really bring strong performance, then the result will definitely be different from now.

It is reported that many cost-effective products have been born in the market in recent years. For example, iQOO series has been attracting users' interest with its ultimate performance, while realme series has promoted the popularity of products through slogans such as "Dare to leapfrog" and "Quality-price ratio". But the result is that it is difficult to really shake the market development of redmi Redmi.

It is not blindly touting the red rice mobile phone. In fact, it is based on the product data of its market. After all, in the hundred-dollar market that many consumers and manufacturers can't see, the red rice mobile phone has obtained very exaggerated data, which is also the key that friends can't catch up with.

We must know that the popularity of hundred-dollar mobile phones has always been very low, and most of them are aimed at long battery life. However, Redmi 9A also strengthened the four corners of the fuselage structure on this basis, and passed the quality tests higher than the industry standards such as 50,000 power buttons and 70 kg static pressure. Coupled with the simplified system, it can not only be used as a backup machine for work, but also a popular player for the elderly.

The key point is that the update speed of Redmi digital series is very slow. Even recently, news about the Redmi 10 series began to circulate in the market. The data shows that the front of the new machine adopts a relatively rare water drop screen, which is acceptable as an entry machine after all. The rear lens arrangement combines the style of red rice mobile phone in the past two years, and the whole is a rounded rectangle with three lens combinations. The main camera is 50 million pixels and will be equipped with a battery capacity of not less than 5000mAh.

In other words, in the hundred-dollar market, the right to speak of red rice mobile phones will always be maintained. Unless more manufacturers make efforts, they will hardly meet any rivals, which is a symbol of strength. At the same time, judging from the market data of Redmi 9A, there are indeed many users who recognize it, otherwise there would be no such exaggerated data presentation.

In the author's memory, the experience of this kind of model with extremely low positioning is often very poor. The entry-level 100-yuan machine with ultra-low price has hardly enjoyed too many dividends of technological development, but it is facing the pressure of more and more bloated software and more and more huge system resources.

However, judging from the evaluation reputation of Redmi 9A, it does have a strong advantage. Even if it is difficult to equip with the trend function, it is difficult to have ultra-high profits, but all this should be in the good direction of ultra-high sales.