Sales vocabulary and skills

Practical sales skills 1. Advocacy and confidence.

Salespeople can speak confidently in front of customers if they have enough commodity knowledge and accurate customer information. If you are not confident, you are unconvincing. With self-confidence, the salesperson can make a clear and powerful ending at the end of the speech, thus giving the other party a clear message. Like what? I'm sure it will satisfy you? . At this point, this language will make customers have some confidence in the goods you introduced.

Second, repeat what you said to deepen your impression in the eyes of customers.

What the salesman said will not be 100% left in the other person's memory. And many times, even the emphasized part just passes through the other person's ear, leaving no trace of memory, which is difficult to do. Therefore, it's best to repeat the important content you want to emphasize and explain it from different angles. In this way, customers will believe and deepen their impression of what they are talking about.

Remember: you should express your key points to each other from different angles and in different ways.

Third, treat each other honestly and infect customers.

It is impossible to convince all customers only by relying on the fluent writing and rich knowledge of sales staff.

? Too good at talking. ?

? Can this salesman be trusted?

? Although this condition is very good, will it be just like this at first?

Customers will have the above questions and anxieties. To eliminate anxiety and doubt, the most important thing is to be honest. Therefore, we must have confidence in the company, products, methods and ourselves. Attitude and language should show connotation, which will naturally infect each other.

Fourth, learn to be a good listener.

In the process of sales, try to make customers talk as much as possible and turn themselves into listeners. We must be psychologically prepared to make customers feel that they are choosing and buying according to their own wishes. This method is a clever sales method.

Hard selling and boasting will only make customers feel unhappy. You must have an attitude of listening carefully to the other party's opinions. Don't interrupt the other party's speech in the middle and rush to speak by yourself. If necessary, you can skillfully echo the other party's speech, and sometimes you can ask questions appropriately in order to let the other party go on smoothly.

Fifth, guide customers to answer with questioning skills.

Good negotiation skills should make the conversation customer-centric. In order to achieve this goal, you should ask questions. The quality of salespeople determines the method and effect of asking questions. Good salespeople will listen and ask questions. By asking clever questions, you can:

1) According to whether the customer has a conversation, you can guess the degree of concern;

2) According to the customer's answer, formulate the countermeasures for the next visit;

3) when the customer raises an objection, from? Why? How to understand the reasons for their opposition by asking questions, so as to know what to do next?

4) It can create a conversation atmosphere and make people feel relaxed.

5) Make a good impression on each other and gain trust.

Sixth, borrow the mouth of people around customers.

It will promote sales to lead customers' friends, subordinates and colleagues to our position or not to oppose our position through clever methods. Facts also show that letting them know your intentions and become your friends is of great help to the success of sales.

A good salesman will pay more attention to how to win over the friends of customers who happen to be present, if people around him say for you: this house is good. Is it worth it? Then there won't be a problem. On the contrary, if someone says: Let's forget about this house. ? In this way, it's over. Therefore, ignoring the people present will not succeed.

7. Quote comments from other customers.

Quoting other customers' words to prove the effect of goods is an extremely effective method. Like what? Your familiar Xx bought this product last month, and the response was good. ? It is not easy to convince the other party that the comments and attitudes of influential institutions or people who have a certain position in the eyes of customers are very convincing just by selling their own ideas.

Eight, with the help of information that is beneficial to you.

Clever and accurate use of information that can prove your position. Generally speaking, after reading these related materials, customers will know more about the goods you sell. The information to be collected by salesmen is not limited to the contents provided by general companies, but also includes wholesalers, colleagues, relevant reports, etc., which are collected and sorted through the interview records and used or copied to the other party when introducing.

Nine, the tone of speech is clear and clear.

A clear tone is an important basis for the other party to have a good impression on themselves. Honest people, quiet people try to be cheerful in sales work. Many famous comedians are interesting people when they perform, but they are not like the images on the stage in real life. Therefore, the same is true for salespeople, who should maintain a professional attitude in front of customers and speak clearly.

Ten, don't tell the customer? No? chance

You are interested in this commodity.

Can you make a decision now?

Such a question will produce an unfavorable answer to the salesperson, and there will be silence because the conversation cannot continue.

What do you think of this product?

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