6 selected articles from the 514 investigation report

514 Survey Report Part 1

1. Survey Plan

(1) Survey Purpose: By understanding the mobile phone usage of college students, It provides a reference for mobile phone sellers and mobile phone manufacturers, and also provides a certain reference for college students to develop the mobile phone consumer market.

(2) Survey target: current students

(3) Survey procedure:

1. Design a questionnaire and clarify the direction and content of the survey;

2. Conduct web chat surveys. Randomly chat with students from various universities and ask them to fill out questionnaires;

3. Analysis based on the recycled online questionnaire, the specific content is as follows:

(1) Based on the numerical characteristics of the sample’s purchase place, price and brand, and monthly consumption distribution, such as mean and variance, infer the overall monthly mobile phone consumption of college students. Corresponding parameters of consumption distribution;

(2) Analyze the mobile phone market according to the different requirements of each student for mobile phone functions;

2. Questionnaire design

Based on the data compiled above, I conducted data analysis and concluded that the student mobile phone market is a very broad market with huge development potential.

(1) Analysis based on student mobile phone market share

According to the survey, among the brands with the highest student market share, brands with higher student market shares include Nokia 36 and Motorola 18, Samsung 25, etc., without exception, these brands mainly hit the market with low-end phones. At present, the recognition of domestic brands in the student market is also increasing.

(2) Common characteristics of the student consumer group

As a student, I have some understanding of this group, analyzed our most common characteristics, and concluded that the mobile phone market should Only by developing products or carrying out targeted marketing methods for different student groups can we seize the market. Below we will analyze the characteristics of the student group:

1. Common characteristics of the student consumer group:

1) No financial income;

2 ) Chasing fashion, advocating individualized unique styles and focusing on individuality;

4) Students basically live in groups, and information exchanges between each other are quickly affected by classmates and friends.

5) Strong brand awareness and love of brand-name products;

514 Survey Report Part 2

Class 3, Grade 9

Member: Cheng Linting , Jiang Mengjiao, Liu Yongkai, Wang Chen, Li Zhaoqin

1. Investigating the reasons

I remember that when I was a child, there were many small rivers in my hometown, all of which were crystal clear. In summer, children like to stay in groups. People ran to the stream to play, and you can often see adults washing and chatting by the stream. The stream is almost the source of happiness for the entire village: the trees next to the stream are shaded, bringing people the slightest coolness, and in front of the stream It is the farmland that the villagers depend on for their survival. But what makes the beautiful water in our memories stay away from us and turn into the smelly rivers that we are afraid of today?

2. Investigation process

Step one: We went to the bank of the Xiaoxin River in the school to observe and take photos.

Step 2: After investigation, we summarized the following reasons:

People do not protect the river water. Local people often throw garbage into the clear river in order to save trouble. The river water became dirty and smelly, turning it into a smelly ditch.

People do not protect the river water. In order to save trouble, local people often throw garbage into the clear river, making the river water dirty and smelly, turning it into a smelly ditch. .

3. Water pollution prevention measures and suggestions

1. Increasing the treatment of industrial wastewater

Accelerating the construction of industrial wastewater treatment plants plays a very important role in improving the water environment.

At present, with the increase of local people's population and improvement of living standards, as well as the further development of factories in our village, the discharge of domestic wastewater and industrial wastewater in our village is constantly increasing, but the sewage treatment plant has not increased accordingly. This It will inevitably lead to the continued decline of water environment quality. Therefore, it is urgent to build more sewage treatment plants.

2. Improve the river environment

Avoid its adverse impact on the environment. The waterway will be rectified to further remove garbage and silt from the river. Coastal residents can be mobilized and large machines can be used for removal.

3. In terms of pollution treatment

Encourage the implementation of industrial waste reduction strategies by improving the effective use of resources and recycling by-products to reduce the discharge of waste and pollutants. Many polluting behaviors are themselves the loss and loss of various valuable resources during the production process, which virtually increases production costs and causes serious polluting behaviors.

4. Strengthening citizens' environmental awareness

Improving the environment requires not only managing it, but more importantly, enhancing residents' environmental awareness through publicity in all aspects. The government agricultural department or other relevant departments shall take measures to guide farmers in the scientific and rational application of chemical fertilizers and pesticides, control the excessive use of chemical fertilizers and pesticides, and prevent water pollution. Residents' environmental awareness has increased.

5． Realize the utilization of waste water resources

4. Investigation experience

Through this investigation, I will fully realize that the protection of water resources and the treatment of sewage are urgent. Economic development cannot be at the expense of the water we rely on for survival. When water resources are damaged, people themselves are affected. We should fully understand the relationship between water resources and people, and fully realize that people change the water environment at will. disadvantages. Class 3, Grade 9, No. 10 Middle School, Huangdao District

20xx.8

514 Investigation Report Part 3

1. The whole class is divided into 5 people or 5 people at a time As a group, no more than 5 people, form a research team,

carry out practical activities, and jointly write a social practice research report. Location, on campus or in the city. The word count is 20xx words or more. Print.

2. Everyone writes a practical experience. The word count is 1,000 words. Print.

3. The duration of practical activities is from 15 weeks to 18 weeks.

4. Homework submission time: Monday of the 19th week. All will be collected by the study committee.

Requirements for writing social investigation reports

1. Format of investigation report writing

1. The object, time, place, scope and theme of the investigation must be indicated , and the main methods of investigation.

2. The factual materials investigated must be summarized and organized, and logical and persuasive conclusions must be drawn based on the analysis and research of the factual materials.

3. Insightful opinions or valuable suggestions must be put forward based on the facts obtained from the investigation, with a view to providing reference for future work and giving full play to the social value of social investigation reports.

The above three points are indispensable.

2. Obtaining investigation report materials

1. It is necessary to personally investigate and obtain first-hand materials, and the materials in the investigation report must be true and reliable. In the investigation report, the source of the materials should be provided and the process of obtaining the materials should be reflected.

2. The survey report must provide relevant information on the source of survey data.

Social survey report format:

Title: It can be a document-style title, that is, "Practice Report on amp; bamp; b"; it can also be an opinion-style title, such as "Social It’s a big classroom, practice the true knowledge”

Preface: Write down the participants of the social practice, the theme, time and place of the practice. Then use the present to report the relevant situation of this practical activity below to transition to the main text.

Text: Write what practitioners should and want to report according to school requirements, such as: activity content, experience, rational thinking, questions and suggestions. As a student, you should focus on writing your own understanding, especially your own experience, rational understanding after thinking, and evaluation of the organization's social practice activities.

Conclusion: You can write the author’s opinions, criticisms or suggestions on this activity.

Signature: signature and reporting time. Write down the individuals or groups (such as classes, groups) who participated in the practice, and report the completion time.

It should be noted that when writing, you can conceive according to the above parts, but when writing, do not write the preface, main body, conclusion, closing words, etc., but write the title, such as basic situation, main experience, several Thoughts, questions, suggestions, etc.

514 Investigation Report Part 4

Recently, our group investigated the topic of campus environmental sanitation. Because of the campus environment, everyone is responsible. It's a pity that some people don't cherish this hygienic environment and destroy it. So we conducted an investigation: including classroom sanitation, corridor sanitation, playground sanitation, flower bed sanitation and baggant area sanitation.

Below is our school hygiene analysis, let us take you to take a look:

1. The first is the hygiene of the classroom: In the survey, we found that 50% of students felt that Classroom hygiene is good, but 50% of students feel that classroom hygiene is average, and no students feel that classroom hygiene is poor. From this, we feel that students still attach great importance to the hygiene of the classroom, but there are also students who do not pay much attention to the hygiene of the classroom and cause damage, such as littering waste paper and so on. So, we tried to dissuade him.

2. Next is the hygiene of the corridors: In the survey, we found that 40% of the students felt that the hygiene in the corridors was good, but 60% of the students felt that the hygiene in the corridors was average, and no students felt that the hygiene in the corridors was poor. From this, we feel that students attach great importance to the hygiene of the corridors, but there are also students who do not pay much attention to the hygiene of the corridors and cause damage, such as littering, spitting, etc. So, we tried to dissuade him.

3. Then there is the hygiene of the playground: In the survey, we found that 100 students thought that the hygiene of the playground was good, and no students thought that the hygiene of the playground was average or poor. From this we feel that students attach great importance to playground hygiene.

4. Next is the hygiene of flower beds: In the survey, we found that 20% of students think that the hygiene of flower beds is good, but 70% of students think that the hygiene of flower beds is average, and 10% of students think that the hygiene of flower beds is poor. From this, we feel that students do not attach great importance to the hygiene of flower beds, but it still needs improvement.

5. Finally, there is the hygiene of Baogan District: In the survey, we found that 80% of the students think that the hygiene of Baogan District is good, but there are also 20% of students who think that the hygiene of Baogan District is average, and no students think that the hygiene of Baogan District is poor. . From this, we feel that students pay more attention to the hygiene of Baogan District.

The above is our survey report. We think everyone should pay attention to school hygiene, but schools are more hygienic. Rural Ecological Environment Survey Report County Market Health Environment Survey Report Holiday Assignment Environmental Survey Report Around the City Lake

514 Survey Report Part 5

With the development of the economy, people’s consumption levels , The quality of life continues to improve, and consumption concepts have also undergone profound changes. At the same time, irrational consumption methods such as admiring foreign consumption, showing off wealth consumption, luxury consumption, and comparison consumption have also appeared in the field of consumption. As a special group in society, contemporary college students are not only one of the current consumer subjects, but also the main force of Chinese consumption and the leader of consumer trends in the future. The consumption status, consumption concepts and consumption patterns of college students will have an important impact on the future development of our country's economy and the construction of consumer culture. In order to truly understand the consumption level and situation of contemporary college students, grasp the psychological characteristics and behavioral orientation of college students' consumption, and cultivate college students to form a scientific, rational, polite, and responsible consumption concept, our project-based teaching group launched a school-wide "that A survey on the theme of "We Are Really Rich One Year - How to View College Students' Consumption Views".

After investigation, we got the following results:

1. Average monthly consumption during school:

The number of each consumption level segment is roughly the same, with the majority of them being 1,000-1,500.

2. Source of living expenses:

About 70% of people chose to come from their families. In other words, most of the living expenses of contemporary college students still rely on family supplies and parents.

3. Monthly expenses for dining in the canteen:

Nearly half of the people chose 300-500. According to today’s consumption levels, students have three meals a day for a month. The cost is at least one thousand yuan, so most students have had to eat off campus or order takeout.

4. Shopping methods:

Nowadays, the Internet is becoming more and more developed, and online shopping has become a very common way of consumption. About 80% of people often shop online. Therefore, most people shop online due to time or laziness. problems and give up shopping in physical stores.

5. Monthly expenses for purchasing daily necessities and clothing:

More than half of the people spend between 100-500 on daily necessities and clothing.

6. Frequency of dining out with classmates or friends:

Most people usually go out for dinner once or twice a month, and a very small number of people never go out with classmates or friends. Dinner together,

This is also very much the life pattern and time arrangement of contemporary college students.

7. Will they take the initiative to buy clothes and food for their parents:

More than two-thirds of people will take the initiative to buy things for their parents, but there are also very few people in one-third. Or they never buy clothes or food for their parents, which shows that a large number of college students will take the initiative to care about their parents, but there are still some people who do not care enough about their parents.

8. Consider your own living expenses:

9. Monthly expenditure on love:

First of all, the ratio of single to romantic students among college students is basically maintained at 1 :1 ratio, and the spending between couples is in a graded state, and the proportions of each consumption level are close.

10. In what areas are most of the monthly consumption spent:

It shows that the main expenditure of college students is still on food, the largest expenditure, followed by daily necessities and the purchase of clothes. This is actually related to The popularity of online shopping today is closely related to the fact that entertainment and travel, daily communication, transportation and communications are relatively balanced, and they also occupy a certain proportion of consumption.

11. When you have excess monthly living expenses, you will use it on:

A large number of college students will choose to save the excess living expenses, and some people will also use it for food and drink. Relatively few people use their spending and travel for other purposes.

514 Survey Report Part 6

Overview: Negative growth occurred in China

According to statistics from the National Bureau of Statistics, air conditioner exports from January to April bid farewell to last year's downturn. State, exports from January to April were 1,586.07 million units, an increase of 18.38% over the same period last year.

Regarding this situation in the domestic market, Xu Dongsheng, deputy secretary-general of the China Household Electrical Appliances Association, analyzed in an interview with a reporter from China Electronics News that this is mainly affected by two factors: first, five First, there has been no hot weather since then; second, the urban market has become increasingly saturated, but it has not yet reached the period of product upgrading. At the same time,

the development of the third and fourth-tier markets has not achieved the results it deserves. Due to the squeeze from above and below, there is almost no room for release of air conditioners in the domestic market.

The rapid growth of foreign markets is also related to these two factors. It is the pressure on the domestic market that has caused air-conditioning companies to increase their export efforts. In terms of export, on the one hand it is not affected by the weather, and on the other hand the procedure is simple. Air conditioner exports are expected to continue to grow steadily.

Products: Transition to high-end

The decline in sales of low-end products and the increase in high-end products are directly related to the substantial transformation of manufacturers.

In fact, when air-conditioning manufacturers rushed to end the refrigeration year one month early at the end of July 20xx, it already indicated that air-conditioning manufacturers would begin to change their strategies after experiencing a decline in profits. In 20xx, the overall profitability of the air conditioner industry was only a few tenths of a percent on average! This directly prompted air-conditioning manufacturers to start transforming to high-end and truly implement it.

As soon as air-conditioning manufacturers debuted in early 20xx, they clearly launched the slogan of high-end transformation, such as Midea's "Tiandiaanxing" air conditioner and Chigo's "Three Super" air conditioners. These are two mainstream brands with obvious transformations. Air conditioner brands, because before this both were in the mid- to low-end range.

For brands that are already positioned as high-end, they have increased investment in new products, such as the "Three Super Double Fresh Air Inverter Air Conditioners" and "Fresh Wind Bao" launched by Haier, as well as foreign investors such as LG, Samsung, and Panasonic. The air-conditioning brand is more high-end in appearance, such as the use of Korean printing patterns, Panasonic inverter technology, and in-depth exploration of health functions; and another obvious phenomenon is that Daikin Air Conditioning directly cuts into the high-end, so as to fully enter the market. Hypermarkets are the main representation.

Air conditioners priced below 1,500 yuan are currently rare in the market.

Price: experienced multiple increases

The transition to high-end has directly led to price increases. However, in the past six months, the domestic air conditioner market price has not only been increased due to changes in product structure. , but there have been multiple increases. The first price adjustment was the price adjustment of new products launched at the beginning of the year. The second price adjustment was in March and April, and the third price adjustment was at the end of April and extended to the end of May. The latter two price adjustments were due to the skyrocketing prices of raw materials copper and aluminum. Especially in the days after May Day, the price of copper futures on the London Metal Exchange soared to US$8,185 per ton, compared with only US$3,000 in the same period last year. Chain stores such as Gome and Suning even said in interviews with reporters from China Electronics News that some air-conditioning manufacturers have adjusted prices more than three times, and they have made multiple price adjustments from March to the end of May.

In addition to the rising pressure on raw materials, another major reason for the price increase of air conditioners is the transformation of the above-mentioned industries to high-end, that is, the improvement of the added value of the product itself, such as fully meeting the minimum energy efficiency level of 2.6, and Upgrades in health technology, etc. Industry insiders are generally positive about the price increase. Jiang Feng, secretary-general of the China Household Electrical Appliances Association, made it clear in an interview with a reporter from China Electronics News: "The air-conditioning industry has to increase prices this year."

Funds: Profits and accounts receivable have both increased

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These two sets of data expose the capital turnover crisis of the entire air conditioner industry. For the air-conditioning industry, healthy capital turnover is the key to the survival of air-conditioning manufacturers. The collapse of air-conditioning manufacturers such as Lehua and Aucma was all due to financial problems. Therefore, the rise in exports and overall profit margins cannot cover up the potential crisis in the air conditioner industry.

Brands: The top three share over 40%

It can be seen that although the air conditioner market is fully transitioning to high-end, it has not affected the share of domestic brands. This is related to products, because from a market perspective, domestic brands are not inferior to foreign brands in product updates, and they also have differentiated performance in key technologies, such as Hisense's leadership in frequency conversion technology. The improvements in appearance of some foreign brands will not produce fundamental changes in air-conditioning products. Transforming to high-end is not difficult for domestic brands.

It should be pointed out that these data are obtained from primary and secondary market data monitored by Sano and Zhongyikang, and are not comprehensive. If

the volume of the third and fourth-tier markets is added, this ranking will change slightly.

Trend: Severe test is imminent

From the above analysis, it can be seen that the sales volume in the domestic market is difficult to release, accounts receivable and inventory occupied funds continue to rise, and the price of raw materials has not increased. The downward trend and the brutal competition between brands will combine to seriously test the air conditioner industry this year.

Although air conditioner exports are currently showing a substantial growth trend, experts say that more and more trade barriers and environmental protection barriers are also testing the export of China's air conditioning industry.

The recent anti-dumping case in Turkey has shown this trend. In addition, the ROHS directive officially implemented on July 1 will further increase the cost of air conditioners and squeeze the profits of China's air conditioning industry. The potential crisis of declining export profits may make the current profit growth of the air conditioner industry lose its luster.

However, it should also be pointed out that if the air conditioner industry can withstand the current pressure and successfully complete the industry reshuffle and the transition to high-end transformation, it will enter a period of healthy development in the future. The current task is to jointly maintain the safety of the air conditioner industry. As Huo Dufang, chairman of the China Household Electrical Appliances Association, said in an interview with a reporter from China Electronics News at the beginning of the year: "We must increase industry concentration, maintain a reasonable export speed, and try to avoid Trade barriers, strict industrial technical standards, especially strengthening communication between leading enterprises and establishing normal competitive and cooperative relationships, and using overall strength to maintain industry safety. ”