What does Suning brand positioning mean?

Suning brand positioning refers to the brand image and positioning that Suning hopes to portray in the minds of consumers. In Suning's brand positioning, it has always emphasized the concept of "creating a better life for consumers". Suning hopes to meet the needs of consumers and help them enjoy a better life by providing rich, diverse, high-quality products and services.

The realization of Suning’s brand positioning requires continuous efforts and pursuit. Suning adheres to the core value of "people-oriented" and keeps pace with the times by launching various innovative products to enhance user experience. In terms of marketing, the company focuses on improving brand influence and visibility, and delivers brand value to consumers through various channels and methods. At the same time, in terms of services, Suning actively carries out various social welfare activities to continuously improve customer satisfaction and user loyalty.

As a company with sustainable development, Suning continues to increase its investment in brand development, constantly seeks the possibility of innovation, innovates, and creates a brand image and product positioning with core competitiveness. Through continuous exploration and practice, Suning will continue to open up new brand positioning and market areas, provide more efficient and convenient services, and win the recognition and trust of more consumers.