What should a new bar marketer do?

First, choose a day every weekend and send some greeting messages to customers who haven't visited in the address book recently, so that customers can remember their wine, so that even those customers who have only seen it once or twice and are not familiar with it will deepen their impression. Bars have always been very sensitive to festivals, and there must be activities during festivals.

Therefore, the day before the festival, you can send a blessing message to the customer in advance, and it will not be very abrupt to remind and send event information on the day of the festival.

Second, when customers first arrive at the bar, they should arrange gifts such as fruit bowls and snacks in advance. After ordering or eating, you can continue to serve wine, or you can deliver it at your own pleasure and tell the guests that it is for you. If you have a good time, the bar is easy to have repeat customers.

Expand information bar to market new people and classify customer business;

First, the types of tourists.

1, government personnel: public funds consumption.

2, the company treats: public funds, the company reimburses.

3. wealthy businessmen: consume by themselves.

4, big money, nouveau riche: self-consumption.

5, black and white: sometimes it is their own consumption, and sometimes it is the company's hospitality.

6, the boss's friends or related units: sometimes self-consumption, sometimes entertainment.

7. Performing arts, styles and celebrities: self-consumption.

8. Local and foreign fit and white-collar workers: for personal use.

Note: No matter what guests, no matter how much money, no matter how high or low the quality, we should take the initiative to serve warmly, so that all the guests will be treated equally.

Second, the specific classification of tourists and countermeasures

1. Old customers: Be able to say your name, remember your hobbies and habits, make a proper joke, and be careful not to neglect the service quality because you are an acquaintance, and try to meet their needs.

2. Arrogance: This kind of person loves face. He should take the initiative to cater to him, obey him, don't argue with him, listen to his opinions, praise him, agree with him, and don't deny him.

3, eloquent: this kind of person is generally knowledgeable and can talk. If it doesn't affect your work, you can chat with it, but if you don't understand, don't talk nonsense and ask for teaching, otherwise the guests will have a bad impression on you. If you have work to do, you can explain it clearly to the guests or change the subject, and talk about it later.

4. Silence: This kind of person is introverted, not easy to contact, don't bother too much, and you can create some pleasant atmosphere for him in the service.

5. Generosity: These people are rich, but they will spend money, have a cheerful personality, are fond of joking, are easy to contact, and can be promoted appropriately. These people are the most popular people in the karaoke bars. They are informal and casual.

6, stingy: just the opposite of generosity, wary, treat them first to eliminate their guard, everything can stand in his position, think for him, and give him some appropriate advice.