Summary of financial consultant's work

Personal financial management rose in the early 199s in the United States and matured in the late 199s. After more than 1 years of development, independent financial consultant has become a new profession. The following is a summary of my work as a financial consultant, hoping to help you.

Part I: Summary of Financial Consultant

Looking back on the coming year, I am filled with emotion. The year of 2** is a turning point in my life journey. In this year, I switched to the securities industry. For me, this is an industry full of opportunities and challenges, full of mystery, curiosity, sometimes arrogance and sometimes lack of confidence. This is a road full of thorns, as long as you can get through one hurdle, it is also a road to light.

I have been in the company for two months, and the position of financial consultant is not as simple as I expected, that is, I need to know the market, be patient with customers and have communication skills. Through these two months' study, I have learned a lot, not only about securities knowledge, but also about learning methods, working attitudes, ways of treating customers and communication skills. As a new employee, I am very grateful to the company for giving me this growth platform, so that I can keep learning and making progress in my work, and slowly improve my quality and talents. The support and care of my leaders and colleagues have made me understand the warmth of the world. Here, I would like to express my heartfelt thanks to the leaders and all my colleagues of the company. With your assistance, I can be more handy in my work, and because of you, the development of the company can be further improved.

during these two months, I have also seen that my performance is still unsatisfactory, and there are many problems in it. After self-reflection, the main reasons are as follows:

First, I lack a correct view of time and always think that there is still a lot of time.

Second, I am not active enough in my work. Perhaps the nature of my previous work determines that I don't need to be particularly active. I just need to wait for the arrangement of my leaders and be serious. But now, as a financial consultant, I need to explore customers by myself and be more proactive.

thirdly, my business level needs to be improved. I lack both customer communication ability and market analysis ability.

Therefore, in the next time, I will start from the following aspects:

First, whatever is planned is established, and if it is not planned, it will be scrapped. Reasonable planning is conducive to the smooth development of the next work, so I must first make a good plan for the next three months and implement it as planned. Hurry up and make up for the wasted time.

second, ask for advice with an open mind. As a new employee, I want to learn from leaders, old comrades, books and the internet. First of all, I should learn customer communication skills and customer maintenance, learn from their strengths, make up for their shortcomings, and consolidate and improve my business ability.

third, do a good job in customer maintenance. As a financial consultant, customers are the core of all our work. In the next time, I will really do a good job in managing customers' private files, explore useful information of customers as much as possible, and sort them out. I didn't do enough to actively contact and communicate with customers. Although I am an empty account introduced by the bank, some of them may not need financial services for the time being because they are temporarily short of funds or busy at the end of the year, but it doesn't mean that they won't need financial services in the future. Therefore, for potential customers, I have to sit back and follow up in time.

fourth, do a good job in maintaining bank channels. Bank listing is the main source of our customers. When doing bank channel maintenance, we must first recognize the needs of banks and pay attention to skills. Like I just started to help them, thinking that as long as I help them, customers will continue to introduce me. However, the customer is his own, and he didn't finish the task after opening an account. For the bank, the tripartite task 9 has been completed, but for me, it has just begun, and what is more important is the follow-up development and maintenance. Therefore, I want to arrange my time reasonably and balance the time distribution between banks and customers.

in the next 2 years, I will constantly improve and enrich myself and improve my quality on the basis of ensuring that I take my work seriously and attach importance to it. Make full use of existing resources to further expand the accumulation and maintenance of customers. At the same time, strengthen the study and improvement of analytical ability, and strive to consolidate and improve the self-working ability and professional level.

Chapter II: Summary of Financial Consultancy Work

The year of independent operation after the upgrade of xxxxxx in 2 * * has come to an end. As an important part of the business department, the newly established financial consulting department also experienced ups and downs in 21, but with the assistance of all staff and the full cooperation of departmental colleagues, it has basically completed the work objectives set by the business department at the beginning of the year. And all the work has made great progress, but there are still some problems in the work. Now the annual work is summarized as follows:

1. Report on the completion of work indicators

1. By the end of November, the comprehensive transaction volume was xxxx million yuan, and the annual budget was xxxx million yuan, with an average daily turnover of xxx million yuan, an increase of xxx compared with the average daily turnover of xxxx million yuan in the previous year. The cumulative transaction turnover rate is xxx times, the market share is xxx, which is xxxx higher than that of the previous year, and the transaction activity is obviously improved compared with that of the previous year.

2. The business area of xxxxxx is small. After the upgrade, the business department has adjusted the direction of customer service, and it is important to develop online trading customers and mobile phone trading customer groups. In this year, the off-site transactions of the business department have reached 89.5%, which has almost occupied all the transactions of the business department. As a mobile phone securities trading method advocated by the company, the business department is also a key development direction. So far, the proportion of mobile phone transactions in the business department has reached 7.9%, which is the highest in the whole company. This is also inseparable from the series of perfect promotion strategies formulated by the sales department at the beginning of the year. At the same time, the financial consulting department and the marketing department cooperate with each other to explain carefully how to use mobile phone securities for every customer marketed by the marketing team and new customers entering the market. Therefore, all the staff of the financial department have also contributed to the promotion of mobile phones.

3. Completion of standardized service assessment throughout the year: the assessment indicators of standardized service in the business department have been completed well. The business department adheres to the basic principle of making use of standardized service assessment, and every work has been carefully sorted out. For example, the customer data statistics has been adjusted according to the actual needs of the business department, and the monthly customer data has been comprehensively analyzed, and the work strategy has been formulated according to the data analysis. If abnormal accounts are found, communication will be made in time to provide basic services for the customers in the business department. On the basis of earnestly completing the standardization of the basic score of the business department, the financial consulting department strengthened its participation in consultation and cooperation, participated in the consultation and cooperation of the company many times throughout the year, and became a regular cooperative member of E Weekly, contributing more than 2 articles throughout the year. For the business department in the standardized service assessment.

II. Completion of work objectives

1. Completion of investor education

In terms of investor education this year, the business department held two investor schools. The first shareholder school was held in June, which also achieved certain results, but at the same time it also exposed some problems. Based on the feedback from investors after class, the Financial Advisory Department has carefully prepared the mid-term training of the business department again, and this year's second investor study. Considering that the proportion of off-site customers in the business department is already very high, if the previous training is arranged during the market opening period, most working customers can't attend. In order to make each training more effective, all the staff of the Financial Advisory Department decided to adjust the training time of the investor school to the weekend. After the mid-term training was conducted on weekends, it was well received by most customers. Although everyone sacrificed their rest time, it was recognized by customers, and more weekend training activities will be added in the future. This training has been further improved in terms of course arrangement and organizational structure of courseware, and customers are very satisfied. Many customers hope to increase similar training in the future, and this work is already under planning, so as to build a training system in the first quarter of next year.

2. The work of investor consulting service

At present, the consulting service can no longer be limited to simple daily information transmission, and the needs of customers in consulting are becoming more and more diversified. In order to better meet the needs of customers, the financial consulting department sorts out the existing consulting work.

(1) The content of short message and the timeliness of sending have been adjusted. First, the content of short message has been enriched. In addition to timely transmitting the company's consulting information, the sales department has also added a number of columns to send at the right time, such as: industry perspective, policy tracking, short-term stock recommendation, stock recommendation tracking, operation strategy and other targeted and distinctive short message information. The information is sent in strict accordance with the company's standardized process. All kinds of information are required to be transmitted as quickly as possible.

At the same time, it is required to improve the activity of QQ group in the sales department, and arrange a service mode in which someone is responsible and others assist. Through hard work, the financial advisory department has made positive improvements in information transmission. And it can ensure the timeliness of information transmission, so that customers can feel the improvement of the consulting service of the sales department.

after a period of operation, the customer feedback is good at present. Although some achievements have been made, we must persist in providing high-quality consulting services to customers, and we must persevere and enrich ourselves in order to better complete the above work.

(2) In terms of consulting services, the Financial Advisory Department organized five industry strategy reports in time in line with the spirit of this year's Twelfth Five-Year Work Conference and market hotspots. The timing of the strategy selection of each industry report coincides with the market hotspots. For example, after the Financial Consulting Department arranged the industry strategy report meeting on the concept of rare earth permanent magnet, the concept market of rare earth permanent magnet broke out, which became one of the industries with the highest increase in this round of market and received good response from customers. Subsequently, the Industry Report on New Energy Overview, the Industry Report on Lithium Battery Pool Concept, the Industry Report on New Generation Information Industry and the Industry Report on High-end Equipment Manufacturing were successively held. According to the company's operation strategy in the fourth quarter, combining the market opportunities that the strategic emerging industries mentioned in the Twelfth Five-Year Plan may lead to, we comprehensively analyzed and explained the characteristics of strategic emerging industries, and successfully held a Quarterly Strategy Report again. By studying the industry, investors can know the direction of the industry and the basic situation of individual stocks in the industry in time, and improve their market industry analysis ability.

3. Improvement of the consulting ability of all employees in the business department

As xxxxxx is a newly upgraded business department, the staff team is relatively young and lacks market experience, it is urgent to improve the overall consulting ability of the business department. At the beginning of the year, the business department asked the financial consultants to improve the consulting ability of the front and back-office employees in the business department.

Financial consultants have done the following work in improving the consulting ability of employees:

1. Make full use of the morning meeting time every day. Because there are many participants and the morning meeting time is short, in order to make everyone get exercise at the morning meeting, the morning meeting is held in rotation. Through the analysis of market information in the morning meeting, we can exercise our ability to extract important market information. Through the short-term stock selection work, we can let everyone know the forms of different stocks and short-term analysis methods, and mutual communication may improve our ability to watch stocks. Let everyone gain knowledge reserve and improve their ability in a good consulting atmosphere.

　2、? Gather for a week? The activity of

is held every Wednesday? Gather for a week? The exchange activities of employees on Wednesday are more flexible, and will be arranged according to different situations. In addition to analyzing the recent market, some basic knowledge will be learned and lectures will be arranged for front and back office personnel. Every month, everyone will be required to make monthly stock recommendation, and the best recommender award of the month and the most accurate award of market analysis < P > will be awarded. After a period of operation, at present? Focus for a week? It has become a platform for employees to learn and communicate, and a good supplement to the morning meeting. Here, people can speak freely and give full play to it. Through continuous communication, the communication ability between employees and customers can be further improved.

through a period of training, at present, there are 4 lecturers who can take part in full-time lectures on financial management in the business department, and 3 reserve lecturers have been trained. At present, the theoretical knowledge accumulation of lecturers in the business department has reached the requirements, but they lack experience in practice, and further training is needed.

III. Shortcomings in the work

1. The investor education work failed to form a training system this year, and the training interval was too long.

2. The short message platform has not been sorted out in time, resulting in repeated, invalid and wrong messages, which has increased the operating expenses of the sales department. At present, the short message platform is being sorted out.

3. The cooperation between the Financial Advisory Department and the Marketing Department is not close enough. Failed to achieve the work effect of attracting customers through financial services.

4. The consultation of off-site customers in the business department is not smooth, and some customers can't conduct the consultation information normally at present. How to improve the audience of off-site customers in future work will be an important work direction of the wealth management department.

5. Although the return visit of existing customers has been divided into two parts, the long-term effectiveness of the return visit of customers has not been guaranteed, and the number of return visits has not been reached as required by the company. In the future, the customer's return visit will be used as the evaluation index for the personnel of the financial advisory department.