Opening remarks of tourist telephone sales

Tourism telemarketing is a kind of tourism sales. How to write the prologue of tourism telemarketing? The following tourism telemarketing model articles are welcome to browse.

Opening remarks of tourist telephone sales 1

Generally speaking, the opening remarks only take about 30 seconds to 1 minute from meeting the customer. Salespeople can only say a few words. Whether the customer's interest can be aroused is an important criterion to measure whether the opening remarks are attractive.

Because most customers are very busy, it is not easy to take time out of the complicated things to receive the sales staff. Therefore, attractive opening remarks are very important, or you will be swept away in minutes.

In addition, a good opening statement can help customers avoid rejection.

In general, most people are very exclusive to sales, whether they need products or not, because sales are to actively promote products to them, rather than buying them spontaneously from the beginning. This is an active and passive process.

The value of a good prologue is similar to the effect of a newspaper seller shouting while walking.

For example, a newspaper seller shouted: sell newspapers! Selling newspapers! ? Another newspaper seller shouted:? Selling newspapers! Selling newspapers! China football lost three games in a row, and the head coach is facing the crisis of class! The recent typhoon will land tomorrow, and the wind force can reach 12! ? Comparing the two, the latter is definitely more attractive. This is a good opening remarks, through this language, successfully arouse the curiosity of customers and stimulate interest. It is natural to get better performance.

Many salespeople are always confused about how to start when they meet customers, and what they say is not attractive at all. In fact, this has already laid the groundwork for failure. How can I get a bill if I have a bad first impression? It can be seen that attractive opening remarks are very important. But how to design this attractive opening remarks? Mutual assistance and sales training summarized the following ways:

First, it's free.

Everyone likes to hear compliments from others. Although they may not believe it in their hearts, of course they are willing to listen. In particular, the praise of appropriate benefits will have a good effect.

Therefore, when visiting customers, you can praise them appropriately. There are many aspects of praise, such as clothes, temperament, work, self-motivation and so on. Any aspect, as long as it is not exaggerated, can achieve better results by grasping a degree. But it should be noted that don't overdo it. If you exaggerate directly, it may cause customers' disgust.

Second, put yourself in the shoes.

Salespeople should not sell for the sake of selling products. They have been talking about themselves and praising the products. In fact, it is difficult to attract customers.

Maybe Rory talked for an hour and the client didn't listen to a word. Finally, he just said he needed to contact you again and sent him away. Therefore, salespeople should learn to stand in the position of customers and say something for their sake. This will make customers feel that the products you sell are not only helpful to him, but also care about him, rather than making money from him.

In order to achieve this effect, we should make some corresponding market adjustments before visiting customers, and then extract good words. In this way, in actual operation, the square inch will not be confused by accidents.

In practice, there is a lot of information about customers and sales, depending on whether the sales staff has the heart to do it.

In addition to the above two ways, there are also ways to use curiosity, interest-driven, positive and negative words and so on. There are detailed explanations on the website of mutual assistance and sales training, so I won't go into details here.

Telemarketing prologue 2

Within about 30 seconds after the call is connected, the success of the opening remarks at this time will directly affect whether the conversation can continue. If it is rambling, it will eventually go away. Sweep the floor? This is reasonable. ? Grab each other's attention in 30 seconds? How to become the basic practice of every telemarketer? Six methods:

First, the request for help law

Telesalesman: Hello, Manager Li, I'm from the company. I'd like to trouble you! Or there is something I want to ask you for help!

Guest: Be my guest!

Under normal circumstances, when asking for help from the other party at first, the other party is embarrassed to flatly refuse. The telemarketer will have a 100% chance to continue talking to the operator.

Second, the third party introduction method

Telesalesman: Hello, is this Manager Li?

Guest: Yes.

Telesalesman: My name is my friend. He introduced me to you. We just got a call the other day. On the phone, he said that you are a very amiable person, and he has always appreciated your talent. Before calling you, he must tell me to say hello.

Guest: You're welcome.

Telesalesman: Actually, we are both friends and customers. After he used our products a year ago, the company's performance improved by 20%. After verifying the effect, his first thought was you, so let me call you today.

Pass? Third party? This? Bridge? After the transition, it is easier to open the topic. Because there is? Friend introduction? With this relationship, the customer's insecurity and vigilance will be lifted invisibly, and it is easy to establish a trust relationship with customers. However, if the skills are not used properly, it will easily lead to the following results:

Third, the herd effect method.

On the prairie, when herds of cattle run forward together, they must run in one direction regularly, not in all directions.

Applying this phenomenon in nature to human market behavior has produced the so-called? Cow effect method? By proposing marriage? How many big companies belong to the same industry as the other company? A method by which an action has been taken to induce the other party to take the same action.

Telesalesman: Hello, Mr. Wang, I'm from our company. We specialize in telemarketing training. I'm calling you because many domestic IT companies, such as Dell, UFIDA and Kingdee, sell their products through telemarketing. I'd like to ask if your company uses telemarketing when selling products.

When telemarketers introduce their products, they will tell customers that the top companies in the same industry are using their products. At this time? Cattle effect? Come in. Through the use of their own products by the first few large enterprises in the same industry to stimulate customers' desire to buy.

Fourth, stimulate interest method.

This method is most commonly used in opening remarks, and it is also convenient and natural to use. There are many ways to arouse each other's interest. As long as you observe and explore carefully, the starting point of the topic is easy to find. See the following case for details.

John? Sha Weiqi is a lifelong member of the American Million Round Table Association and the author of the best-selling book Highly Sensitive Marketing. He was awarded by Oxford University? The greatest life insurance salesman? Title. On one occasion, he called Mr. Qiang Sen, a professor at Columbia University, and his opening remarks were as follows:

John? Sha Weiqi:? The philosopher Bacon once made a quip to scholars. In the use of materials, he compared scholars to three kinds of animals.

The first kind of people are like spiders, whose research materials are not found from the outside, but spit out from their stomachs. This kind of person is called a spider-like scholar; The second kind of person is like an ant, accumulating materials but not using them. This kind of person is called an ant-like scholar. The third kind of people, like bees, collect the essence of flowers and brew them carefully. This kind of person is called a bee scholar.

Professor, according to Bacon's metaphor, what kind of scholar do you think you belong to?

This question made Tan Xing thick and eventually became very good friends.

Fifth, borrow it skillfully? Dongfeng? law

During the Three Kingdoms period, Zhuge Liang was able to burn hundreds of thousands of Cao Cao's troops in Battle of Red Cliffs with the help of the east wind. What if telemarketers can be sensitive to people around them? Dongfeng? And by borrowing it, you can often play? Four pounds? Effect.

Bing Bing is a telemarketer of G, a large domestic travel company. Her job is to recommend tourist service cards to customers. If customers use this card to get stuck in hotels and fly, they can get a discount.

This card is free, and her task is to make customers fully realize what benefits this card can bring to each other, and then use it, so as to generate performance. It happens that she has the customer information of Chengdu Airport. Let's see how she gets to the point.

Telesalesman: Hello, is this Manager Li?

Guest: Yes, what is it?

Telesalesman: Hello, Manager Li, this is the customer service department of Sichuan Airlines. My name is Bingbing. The main reason for calling you today is to thank you for your support to Sichuan Airlines. Thank you!

Guest: Nothing!

Telesalesman: In order to thank the old customers for their support to our company, the company specially sent a gift to express its gratitude. This gift is a discount card, which can give you the opportunity to enjoy discounts whether staying in a hotel or flying in the future. This card was jointly launched by Sichuan Airlines and G Company, and issued by G Company. What is the detailed address of Manager Li?

We will send it to you as soon as possible.

Client: Chengdu, Sichuan Province.

Sixth, old customers pay a return visit.

Old customers are like old friends. They will have a very cordial feeling when they say it, and the other party will basically not refuse.

Telesalesman: Hello, Mr. Wang, this is Xiao Shu from G Travel Company. You booked a hotel with our membership card six months ago. Today, I am calling to thank you for your consistent support for our work. Besides, I want to trouble Mr. Wang. According to our system, you haven't used it in the last three months. I would like to ask, is the card lost or what aspects of our service are not in place?

Manager Wang: I accidentally lost it last time.

Anyone engaged in sales knows that it takes three times more time to develop a new customer than to maintain an old one.

According to the survey results of authoritative survey institutions, under normal circumstances, the customer churn rate will be around 30%. In order to reduce the customer churn rate, it is necessary to establish a relationship with customers through frequent return visits, thus causing customers' desire to buy again.

Under normal circumstances, telemarketers can cross-sell when they pay a return visit to customers, and introduce more products to customers for their choice. Telephone salesmen should pay attention to the following points when visiting customers:

1. First of all, we should thank our old customers when we pay a return visit.

2. Consult old customers about the effect after using the product;

3. Ask the old customers why they didn't use the products again;

4. If there is anything unpleasant in the last transaction, you must apologize;

5. Ask old customers to give some advice.

Mentioned in this section? Arouse interest? It is a widely used method. In addition to the above methods, there are some methods:

(1) Mention what the other person is most concerned about now.

? Hello, Mr. Li, I heard from your colleague that your biggest headache at present is that it is difficult for the company to recruit suitable people now, right?

2 praise each other.

? Colleagues say you should be called. You are an expert in this field. ?

? I believe that the rapid development of your company is inseparable from your personality charm. ?

(3) mention his competitors.

? We have just cooperated with the company (the competitor of the target customer), and they think our service is very good, so I decided to call you today. ?

(4) causing his worry and anxiety.

? Customers have always mentioned that the company's sales staff are easy to lose, and they are really worried. ?

? Many customers mentioned that their customer service staff often received some harassing calls, which were difficult to handle. How does Wang always handle this kind of thing?

⑤ Mention the letter you sent.

? I sent you an important letter/email the other day.

? I believe you must have read the letter I sent you! ?

⑥ bestseller

? Only one month after the launch of our product, 10000 customers registered?

? Many customers call to go through the formalities?

⑦ Use specific numbers.

? If our service can improve your sales performance by 30%, you will be interested, right?

? If our service can save your company 200,000 yuan every year, I believe you will be interested.

Telemarketing Skills and Vocabulary-Case Analysis 3

First of all, we must overcome our inner obstacles.

Some people call because they are worried that the other party will refuse. After being rejected, they didn't know what to do, so they just hung up. Some people even hope that the phone will hang up soon and no one will answer. They always think from the perspective of the receiver and imagine how he will refuse you.

If you think so, you will be rejected by two people.

Then the phone will not receive the expected effect.

There are several ways to overcome inner obstacles:

(1) Keep a good attitude.

In sales, rejection is normal.

What is abnormal is that no one refuses us. In that case, we don't need to run business.

Have 200% confidence in your products and services, and be very optimistic about the market prospects of your products.

It is their loss that others don't use or need our products or services.