What does Wuxi Kingsley mean by pop-up consumption notice?

Many people often receive text messages reminding them that their points are due. You may be curious: Why do their points always expire? Jiangning police in Nanjing, Jiangsu Province issued an anti-fraud reminder: This humble short message is probably a fraud routine. Don't believe it easily after receiving it. Recently, Ms. Li, a citizen of Nanjing, received a short message saying that her mobile integral was about to expire. Please log in to the handheld mobile business hall in time to exchange cash and other gifts, with the exchange website attached.