How to promote products online?

The general promotion process is as follows: locking user groups, analyzing user portraits, locking promotion channels, and planning promotional content.

Before promoting a product, you must first analyze the advantages of your own product, collect and sort out better products of the same type, and compare and analyze their respective advantages and disadvantages. Conduct a comprehensive analysis of the product, find out the product's selling points, advantages and disadvantages, etc., and formulate an online brand promotion plan based on the analysis results. What needs to be considered here are promotion channels, promotion methods, and promotion copywriting.

Analyze the crowd positioning of the product, understand the types of user groups of the product, the attributes of the audience users, the needs of the user groups, and find the circles or gathering points of the product user groups. Think in the role of a consumer and predict in advance how and through which channels the audience will find information about this type of product. This will facilitate more effective promotion.