Do you know that fixed lines can also send and receive short messages?

Careful friends can find that some customer service calls are fixed lines, but most people are unwilling to communicate by voice. They always want to have a WeChat or something, just type and communicate directly.

The point is that most fixed telephones are always busy now, and you can't get in at all. If you can leave a message through the fixed telephone in official website, everything will be much easier.

When I watched the news recently, I was attracted by Zipwhip, a company that received $22.5 million in Series C financing. You can provide an app-like software for enterprises, so that users can send short messages directly to fixed lines, and enterprises can also send short messages directly to users through this platform.

Zipwhip is based on connecting the telephone number with the message service system. Its purpose is to enable enterprises to contact consumers through SMS.

Now we can see that many merchants have opened WeChat applets on WeChat, and some merchants have chosen information software such as Facebook and whatsapp. In other words, more and more merchants choose the existing communication software as their marketing tools. However, in real life, there are still many businesses that urgently need to find simple and convenient ways to serve consumers.

At present, there are 200 million commercial telephone numbers in the world, which means that most businesses still use telephones to communicate directly with users. But the phones installed by these businesses can't communicate by SMS. Zipwhip has successfully implemented this function through its own platform.

Zipwhip now has 6,500 customers on the platform, and its monthly revenue increased by 60% last year.

In addition to making the fixed line realize SMS function, Zipwhip is also preparing to expand customer relationship management. The services that this company can provide now include the following: integrating address book, providing automatic reply, picture information and so on.

Regarding the financing of more than 20 million US dollars, the company also indicated that it will expand more information functions and other functions, but it depends on the activities carried out by the merchants on the platform now, such as take-out, and the company hopes to realize the click-to-buy behavior through text message communication.

When you want to order a hamburger, you only need to communicate by SMS, and your phone number is bound to the address. On this platform, you can order takeout by SMS. But this is only a preliminary expectation. In the future, the company will continue to expand other functions.

Although some unicorn giants are steady and steady in the Internet industry, we must firmly believe that efforts may not be successful, but efforts will definitely make you grow.

Zipwhip realizes the idea of customer management by sending and receiving short messages on mobile phones, which opens up a new way in the cracks.

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