Our car 4S shop has just opened. How to write some soft articles in the media?

Generally speaking, we warmly celebrate the grand opening of XXX automobile shop. In order to give back to consumers, anyone who buys a car in our store can get the following prizes, such as fuel card, cash gift package, shopping coupon, etc. It's up to you anyway! People nowadays are more realistic. If you send some small gifts out, you may have a prosperous business.