The latest information on how to respond to news and public opinion

Measures to respond to news and public opinion:

1. Improve internal ideological understanding of public opinion. On the one hand, daily public opinion training meetings can be held, and on the other hand, the team building of news and public opinion workers can be strengthened.

2. Enhance the awareness of public opinion warning. After recognizing the importance of news and public opinion, it is recommended that some public opinion monitoring platform tools, such as the Weibo Business Situation Monitoring System, be used to improve public opinion early warning capabilities and strive for early detection and early processing of public opinion to prevent it from happening before it happens.

3. Improve the public opinion management mechanism. The first is to establish a special news and public opinion department or leadership group to be responsible for responding to and handling public opinion. The second is to clarify responsibilities, clarify the division of responsibilities of relevant responsible persons or linkage departments, and try to avoid the occurrence of overlapping functions and multiple management problems, so as to better form synergy. The third is to establish a punishment mechanism. We should use the law to crack down on falsehoods and rumors, and we should be firm and unyielding in dealing with dereliction of duty.

4. Give full play to the role of new media. Use new media platforms to speak out positively, resist bad words and deeds on the Internet, and create a good online public opinion environment. When news public opinion grows, use the power of third-party media to guide public opinion in a positive and healthy direction.

5. Correctly guide online public opinion. You can use the public opinion analysis function of the public opinion monitoring platform tool to analyze the concerns of netizens and media and explore their core demands, so as to take targeted public opinion guidance measures to prevent public opinion from fermenting and getting out of control.

6. Respect actual facts. It mainly means that in the process of responding to and guiding public opinion, we must respect the actual facts, and we must not distort the facts, nor deny those things that are facts, because once they are facts, they cannot be denied or distorted, so they must Respect actual facts.

7. Continuously track public opinion. Through the public opinion tracking function of the public opinion monitoring platform tool, we can monitor the development and change trends of public opinion in real time, analyze the life cycle stages of public opinion development and hot topics at each stage, and mine the communication websites, communication media, key communication nodes, etc. in the process of public opinion dissemination, so as to facilitate mastery. Make effective predictions about the development of public opinion, thereby preventing the growth of secondary or secondary public opinion.