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Planning scheme of Qixi ktv activities

In order to ensure the smooth progress of the activity, we need to start the work of making the activity plan in advance. The activity plan is actually a written plan for the relevant factors of the activity. How to make an activity plan? The following is the planning scheme of Qixi ktv for your reference, hoping to help friends in need.

Tanabata ktv activity planning scheme 1 Tanabata is a traditional Valentine's Day in China. As China people cherish China's traditional culture and folk festivals more and more, merchants publicize and speculate in a big way every year, and Valentine's Day on Qixi has become one of the festivals that couples must pass. This planning case mainly puts forward two large-scale activities closely related to the theme of "Chinese Valentine's Day".

First, the theme of the event: "Time is silent, true love lasts forever" and "Poetry and painting over Qixi"

Two. Activity time: Sunday, August 20xx, 15, 19: 30-22: 00.

Three. Venue: XXX Bar

Fourth, the form of activities: cooperation between men and women. Activities that can only be played.

Verb (abbreviation of verb) Activity scale: about 33 people.

Six, Tanabata planning activities flow plan:

A song "Looking for the Goddess in Your Heart"

1. Through the introduction of the guests, the guests choose their favorite objects.

(Self-introduction is limited to 2 minutes/person. All the female guests stand in a row and let the male guests have a preliminary understanding through self-introduction. Male guests make a choice. If only 1 male guests choose and female guests agree, then the first speed dating is successful. If more than one male guest chooses, the male guest has 1 minute to express his love, and finally the female guest chooses 1 favorite, and the speed dating is successful. (Qixi Valentine's Day couple activity plan)

If both men and women agree, the first round of speed dating will be successful in the remaining second round.

The game needs the cooperation of a man and a woman to get a big gift. The four gifts can only be played by a man and a woman. Cooperation. Men and women can't leave each other after joining the group, and they can't play the next round of games without gifts.

Second, "Handsome Boys and Girls Team Battle"

Divided into two groups. Cowherd and Weaver Girl. There are 6 pairs of men and 6 pairs of women, and one man is added to each team. The game is that each group eliminated one pair in each tournament tour, and finally formed three teams and got a big gift to rank first. Second place. third place

1, Cowherd and Weaver Girl (two couples will be selected from each group to complete the game).

The rules of the game are divided into groups, one blindfolded and carrying his companion, and the other is in charge of the command. According to the distance of the game, the arranged items should be picked up. The rule is that men squat down and women pick up roses. The team that passes smoothly and takes the least time will get a small gift.

2, intellectual surfing, a game against time

Two pairs of men and women in each group sit on stools, and the man stands on the wall to get roses. The women in each group ask another man some questions, and if he answers correctly, he can go one step further and know that the man can give the rose to the woman and be the winner. The team that answers the most questions correctly will get a small gift. Those who fail are eliminated.

3. Love song duet

The host said a word. If you love, one pair for each group at the scene. During the competition, participants are free to give full play to their strengths and strive to express themselves. The group that sings the most love songs at the beginning will get a small gift. If you get it right five times, you will be eliminated if you fail.

4. Tanabata Lovers Winner Competition

In the activity, each pair of award-winning men and women competed for the first, second and third place.

Three couples. Feed each other watermelons. The man was blindfolded. Each group of women gave each other a blind order. Look, the team that wins the watermelon will get a small gift. Those who fail are eliminated.

4 single red ropes

The man is standing by the wall, and the woman is pulling the red rope. As long as a man can hold your hand, he wins.

Love at first sight is a soul mate.

The primary and secondary people say three idioms, and the man has to do three different actions according to his requirements. The man writes it in the woman's hand, and the woman guesses. Those who answer more will win, and those who answer badly will be eliminated.

Cultural performances:

Male and female guests * * * put out some programs together. Let's have fun, sing and dance, play games and so on.

Free activities: eat appropriate fruits.

Proper fruit is the most famous food for Valentine's Day in China. Appropriate fruits, also known as "Qiao Qi fruits", are prepared, and everyone can chat while eating appropriate fruits, which will give both sides a chance to get to know each other.

The planning scheme of Qixi ktv activities 21. The theme of Qixi Valentine's Day ktv activities

Valentine's Day ktv brand-new fashion theme party activities

Love shock wave looking for the goddess in your heart

Second, Valentine's Day ktv activity time

Xxx August x to August x

Third, the purpose of the Valentine's Day ktv activities on Tanabata

1, through this activity, improve the brand appeal of ktv in xx catering and entertainment market;

2. The average daily turnover increased by 80%.

(After the activity, the Finance Department will report the activity results to the General Manager. )

Fourth, the creativity of ktv activities on Valentine's Day on Tanabata

This activity draws lessons from the effective promotion methods in Beijing, Shanghai, Shenzhen, Hangzhou, bars and other places, and combines the experience of local entertainment places to plan and integrate the consumption psychology of fashionable urban men and women who like to find passion and fresh excitement. The activity adopts the way of making friends on a large scale, and encourages guests who come to ktv to try to talk with "strangers". By carefully and strictly controlling the procedure of making friends, I believe that we can definitely create a cheerful and fresh lifestyle of clubbing (see item 6 of the planning case for specific control methods, the first wave of love shock).

Verb (abbreviation of verb) ktv activities on Valentine's Day on Qixi.

1. Integrate the customer resources of all departments of the company, and uniformly release the event information to the guests in the form of short messages;

2. Publish the activity information, content and activity mode to the guests who recently visited the company through outdoor advertisements, dj station (a ktv dj can be invited), led display screen and private room computer;

3. Carefully arrange the venue and strive to create a romantic and beautiful holiday atmosphere;

4. This activity takes the lobby on the first floor of ktv as the activity center, supplemented by private rooms;

5. All female guests who visit ktv on June 5438+06 can get a rose in the bar.

6. When you come to the store and open a private room, you will get two chocolates.

Sixth, the content of ktv activities on Valentine's Day on Qixi

Love hits the first wave: "find the goddess in your heart" (to be considered emphatically)

1. campaign slogan: resolutely talk to strangers;

(2) The store designs its own dating cards, male (green) and female (pink); The contents of the appointment card include: name (nickname), age, hobbies, work, and requirements for him/her;

(3) After the guest finishes the table/room, he will give the guest a friend card to fill in;

4. The guest can observe and then entrust the waiter to send the friend card to his favorite;

⑤ If both parties are interested, they can communicate with each other through waiters and start dating;

The second wave of love shock: "Show off yourself, hot mm call order" (this plan includes hall and private room). Our store will arrange special personnel to observe the female guests present that night. If you find a beautiful young girl, you can inform your subordinates to invite her to perform a simple performance at a specific time (the host and performance time will be arranged separately). After the performance, you can get a special cocktail card from our store, and you can get a designated cocktail in the cocktail bar with the wine card (the selection of this activity is made by our store)

The planning scheme of the Qixi ktv activity 3 1, market research:

In modern life, KTV has become a part of contemporary life, especially for urban men and women. They pay attention to high-quality sound effects and like to relax themselves by singing K, which has become a way for them to decompress. The target consumers of this KTV Valentine's Day are college students and city leaders. This kind of people pay attention to the quality of life, and there are elements of romance and personality in it. This is the appeal point of KTV on Valentine's Day. We should not only bring out the romantic atmosphere created by KTV on Valentine's Day, but also highlight our own personality. Also, one of the important conditions for this group of people to choose KTV is the sound quality, which is also to be publicized. Generally speaking, KTV should create a romantic, personalized and urban image on Valentine's Day to attract urban youth.

2. Creativity:

KTV makes a big fuss about Valentine's Day, and can also divide the target consumer groups into two categories to appeal respectively.

(1) Valentine's Day for lovers: You can get coupons for lovers and enjoy the discount on Valentine's Day. Couple discount coupons are designed as unisex coupons, which have collection value, such as signing books. On Valentine's Day, a special room is for couples. Couples can enter a large private room or a couple can enter a double room. And send a rose to your boyfriend and a chocolate to your girlfriend on Valentine's Day (dark chocolate is optional, which means you think the other person is very individual, mysterious and unfathomable; Nut chocolate; It means being with each other feels warm and wants to be with you at any time; Heart-shaped chocolate means "My heart belongs to you". ), as well as KTV couples drinks and couples fruit platters.

(2) Valentine's Day for single aristocrats: It can also be promoted through discount coupons, and KTV can be used as a matchmaker, so that they can find their lovers in life and give gifts to those who find them (you can send bears and roses to girls, etc.). ). Single aristocrats can enter the single club specially set up for Valentine's Day, that is, meet at the big KTV (the kind of round table singing, if it is a couple promotion, they will enter the couple room if they want to).

(3) In addition, some general private rooms should be properly prepared for a group of friends to sing. As usual, such private rooms are not decorated.

3. Publicity methods:

Advertise in a newspaper with a strong urban flavor, such as Metropolis Daily, clearly write down the interests of consumers, which are divided into two editions, singles and couples, and indicate the address of the gift roll. From newspaper publication to Valentine's Day, you can audition with the free roster in the newspaper. Auditees can get a 20% discount on the sale of free tickets for singles or couples, and those who don't come to audition can also get a discount card for free rolls in the newspaper on Valentine's Day. [If you spend more than 150(200) on the same day, you can get a membership card, and you can enjoy a 20% discount in the future. They can also get platinum (gold, silver) cards according to the different consumption conditions of the day and enjoy different discounts in the future. In addition, gold and silver card consumers can accumulate certain points and be upgraded to platinum users. This preferential condition was made into a leaflet on Valentine's Day and sent to singing consumers, which was not explained in the newspaper. Scorecards must reflect the urban atmosphere of young people, their personality or dignity. You can also make a short publicity on the bus tag, simply write down that the festival will be sung by you, and promote the Valentine's Day discount, which is divided into two aspects: singles and couples.

4. Shop decoration:

The storefront is mainly decorated with red candle-shaped lights, and each couple's room is decorated with rose-shaped real candles, surrounded by candlelight, creating a romantic atmosphere. In the lobby, candle lights around can be dotted with five-color roses intermittently, and candle lights are also used on both sides of the corridor, which makes people feel that they are on the road of love; In the singles club, you can put lights around and put real candle sailboats on each table.

5. Advertising language:

Single: Are you tired of love? Or do you want love but can't find the person in your life? KTV on Valentine's Day may allow you to meet him or her in your life? Couple: Send her a bunch of roses, or sing a love song to express her love. KTV will fully show your love on Valentine's Day.