What is emerging media?

Emerging media refers to new media forms such as express envelope advertisement, digital magazine, digital newspaper, digital broadcast, mobile phone short message, mobile TV, network, desktop window, digital TV, digital movie and touch media, which appear under the new technical support system. Compared with newspapers, outdoor, radio and television, new media is vividly called "the fifth media".

Emerging media has promoted the expansion of the media communication field and the diversification of public opinion. Due to the popularity of Internet and mobile phone communication, more people can express their views freely, which promotes people with different views to communicate better.

Extended data meaning:

Journalists should actively adapt to the new requirements of information technology for news interview, editing, production and dissemination, master the communication characteristics of newspapers, periodicals, radio and television, the Internet and other different types of media, master multimedia communication and modern media equipment technology, constantly enhance new business skills, and become multi-functional journalists in the new era. ?

The huge energy contained in emerging media is also a double-edged sword for society. Strengthening standardized management and reducing negative effects are the necessary contents to ensure the healthy development of emerging media.

Baidu Encyclopedia-Emerging Media