Brief introduction of Zhejiang online website

Zhejiang Online is the local key news website determined by the State Council Information Office, the official website of Zhejiang Provincial Party Committee and Provincial Government, the online media under Zhejiang Newspaper Group, and the new media section of Zhejiang Newspaper Media. The website is based on "authoritative media and mass website", and its content influence and operational strength have leapt to the forefront of local online media in China. 20 1 1 On September 29th, 2008, Zhejiang online news website was listed as "Zhebao Media" as a whole, becoming the first online media among the first ten news websites of the State Council Information Office that were transformed into enterprises and successfully landed on A shares.

In terms of content production, the website strives to create the most credible and influential provincial online media. In major special reports, give full play to the power of online public opinion to guide the main channels and positions; In the report of unexpected events, the column "Zhejiang Instant News" emerged and won many important awards in China. For example, this column won the highest honor of China Internet Brand Column "20 13 China Internet Station Brand Column (Channel)", and the team was selected as a key innovation team in Zhejiang Province, and its works won many national and provincial news awards. Zhejiang instant news has also become the benchmark of original content of domestic websites; In addition, the "People's Livelihood Gang" and "Zhejiang Vision" columns launched by the website have also achieved good response in the industry; On the mobile side, it has a number of platforms, such as "Zhejiang Mobile Newspaper", and operates Zhejiang Online official Weibo and official WeChat, becoming the main position of new media of Zhejiang Newspaper Group.

In terms of business income, the "Live in Hangzhou" real estate channel and wireless value-added services such as mobile newspapers and short messages have made great strides and become the two pillars of website income; Education, health, tourism, automobile, finance and other channels go hand in hand, and have cultivated high-quality brands such as "the province's hospital appointment registration platform", "through train for examination" and "online travel promotion conference".

In the future development, the website will still follow the vertical mode of "1+X", that is, adhere to the principle of "news networking", build a business framework with news information as its core competitiveness, promote innovation and development, focus on developing a number of powerful network projects that are the first in Zhejiang and the leading in China, focus on developing mobile products, and be the vanguard of group transformation and new media integration.