How to track customers' large withdrawals?

Therefore, if you want to know why customers transfer their deposits, you can use the following two methods:

First, explore the reasons why customers withdraw money

1, before: closed question.

Closed-ended questions are relative to open-ended questions, which refer to questions with unique answers and limited scope. When asking questions, first give the other person a framework and let the other person choose from several available answers. Closed-ended questioning is a single closed-loop questioning, which can effectively cut off the opportunity for customers to make excuses, but it is best to build on your understanding of customers.

For a familiar customer, you can ask him directly through his usual understanding and his recent developments: "Mr. (Ms.) xx, do you want to transfer such a large sum of money to S Bank for financial management?" If the customer answers yes, you can take the next reservation measure. If the customer doesn't answer, you can try to ask again, but you must pay attention to the number of times you ask, so as not to cause customers' resentment. If you are a stranger, you can try to chat with the customer while he is waiting for business, let the customer put down his guard, and listen to more effective personal information of the customer during the conversation before asking.

2. Incidental questions:

Some clients just don't want to tell you directly If you insist on asking questions, it will only arouse disgust, so you might as well ask colleagues in the bank, or ask friends of customers you have contacted before, and other people associated with customers, and you can get the answers you want.

Second, take reservation measures:

1, emotional maintenance, quality service

(1) In fact, customers' transfer of deposits is the result of both internal and external factors. Internal factors may be customers' own rigid demand for funds, transfers from other banks and so on. However, the transfer of customers to other banks may also be driven by internal factors. For example, in the usual maintenance process, banks fail to meet customers' service expectations, internalizing the heart and externalizing it, and customers' long-term accumulated dissatisfaction will eventually be manifested through actions.

(2) Future financial competition must be service competition, but this kind of service must not be cold model maintenance on the program architecture, and good birds choose trees to live in. If the relationship between banks and customers is purely commercial interests, as long as the wealth management market fluctuates slightly, customers will easily lose. Therefore, for banks, in order to obtain long-term and stable customers, they must have their own absolute advantages, such as the emotional connection established with customers through the long-term enthusiastic service of banks.

(3) In the process of daily maintenance, it is necessary to solve problems for customers when they need it, and exchange sincerity for sincerity, and remember the more important days, holiday messages, usual greeting calls and birthday wishes of customers. It is necessary not only to meet the personalized and convenient needs of customers, but also to give customers high-quality and high-quality services, so that they can feel the usual warmth, make friends with customers, establish emotional ties and win customers' long-term trust. Because the more urgent it is, this long-established emotional connection and quality service may become the best weapon left by customers (such as playing emotional cards).

2, help analysis, reverse contrast