What kind of power does Luo Yonghao rely on to repay debts?

Luo Yonghao, a person who once dreamed of acquiring Apple, a person who founded Smartisan Technology after smashing a refrigerator, a person who insisted on only drinking medium cups at Starbucks and had the courage to slap himself, a person who stepped on dog poop while walking People who can also make shit regret, from "craftsman spirit" to "industry ghost light", although the outside world has mixed praise and criticism for Lao Luo, people who like Lao Luo say that he dares to tell the truth and offend people, which is a rare personality , much cuter than his enemy. Luo Yonghao’s first pot of gold

Speaking of Lao Luo’s experience is also quite legendary. Luo Yonghao, who was not from a poor family, dropped out of school at the age of 17. He sold second-hand books, resold smuggled cars, and worked in many strange jobs. By chance, he was attracted by New Oriental's teaching position with an annual salary of one million, and he completed the GRE in one year. He wrote a cover letter of more than 10,000 words to New Oriental's founder Yu Minhong, and finally became a New Oriental lecturer. Because his lectures were humorous, Luo Yonghao gradually became a gold medal lecturer, and he also gave birth to Lao Luo's quotations. The most classic one is "A strong life does not need explanation."

Luo Yonghao has been teaching at New Oriental for nearly six years, with an annual income of 500,000-600,000 yuan. He made his first pot of gold in life, which was about 3 million yuan. The wealth of the training school doubled

Luo Yonghao found the life of a million-dollar annual salary boring. After submitting a piece of resignation, he founded Niubo.com, which does not delete posts, with a million capital. Two years later, due to poor management, the family lost all its money and closed down.

Luo Yonghao started from scratch. Jilin fellow villagers invested millions in him, co-founded "Lao Luo and His Friends Education Technology Co., Ltd." and opened an English training school. He himself was successfully promoted to headmaster. In the next three years, Luo Yonghao, who returned to his hometown of English education, conservatively estimated that the total salary income plus equity dividends would be about 3 million. Later, Luo Yonghao also published a book, and the total royalties were conservatively estimated to be 300-500 million. Live-streaming of goods has become a "life-saving straw"

In order to repay his debts, Luo Yonghao has been in various major outlets, but he has repeatedly failed, and he has also earned the title of "Industry Dark Lantern".

Luo Yonghao made Bullet SMS, and this APP only lived for 7 months before dying. Luo Yonghao started Ono e-cigarettes and even recruited Edison Chen as a spokesperson, but it eventually failed due to policy reasons. Subsequently, Luo Yonghao joined the biotechnology company Sharklet as a global partner and "chief fraud officer", but still did not cause much splash.

Luo Yonghao started a talk show and endorsed the mobile game "Three Kingdoms", but in his words, these are just a way to make quick money. If you want to say in which field Luo Yonghao is doing the most prosperously, it must be live streaming.

Luo Yonghao started his first live broadcast on Douyin to bring goods. The entire live broadcast lasted for 3 hours. During the period, there were constant overturns, but it did not affect the enthusiasm of netizens. In the end, Luo Yonghao's live broadcast room achieved a total transaction volume of 110 million yuan, and the cumulative number of viewers exceeded 48 million, according to market rumors.

Luo Yonghao said in an interview that live streaming is indeed very profitable in business. Sales per night are generally between 20 and 30 million, with a profit margin of more than ten percent. From an income perspective, Said it was more enjoyable than selling mobile phones. " Smartisan Technology has had positive cash flow for less than 10 months. However, live streaming e-commerce made a profit on the first day. " "Loser" Luo Yonghao?

The original five-year repayment plan was shortened to three years by Luo Yonghao. Lao Luo's average annual income of 200 million has exceeded the profits of most A-share listed companies. He said that making money is actually not too difficult. Because after we have gone through the five years of devil training, it is actually quite easy to do other things if the primary purpose is to make money.

Many people think Luo Yonghao is a model of failure, but they do not know that he had a deposit of more than 100,000 yuan when he was 23 years old. The average annual salary in Beijing was more than 8,000 yuan that year, and his annual salary was more than 70 yuan when he was 29 years old. Ten thousand yuan, the average annual salary in Beijing is 18,000 yuan. The first company's business model was full of loopholes and made many mistakes, but it was still profitable two years later; the second company, Hammer, challenged an almost impossible task with limited resources and sustained it for more than 6 years.

The impossible has become possible again and again. Is Luo Yonghao really such a failure? He said on Weibo not long ago, "Now I finally know why Luo Yonghao failed, and why investors continue to invest in him." He also wrote a long article to refute everyone's remarks about him.

At the end, Luo Yonghao expressed his views on investment and said that being an idealist has little to do with most investment behaviors, and that he is not alone on the road to entrepreneurship, but is just lucky. , know a little cross talk, and understand a little mass communication, plus personality strength.

As the ancients said, only by enduring hardship can one become a master. No matter what everyone thinks of Luo Yonghao, others have indeed achieved success. Luo Yonghao is a person subject to execution who is not considered a "laozi". He tempers his mind with suffering and tempers his strength with failure. In the big picture, through unremitting efforts and repeated defeats, he Fighting, he has set one industry achievement after another. He cherishes dreams and aims at Steve Jobs. Although many times his ability cannot keep up with his dreams, failure can allow you to accumulate experience, gain qualifications, and contribute to the next success.