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Telephone skills of real estate agents
As a real estate agent, it is necessary to meet customers. But for the first time as a real estate agent, what should I do if I can't see my clients? It is impolite to leave a bad impression on customers by calling them. What should I do? The following is the relevant content I have compiled, welcome to read for reference!
1, say hello:
The first ten seconds of a phone call are very important. In order to win the attention of customers, a warm and polite greeting is a good strategy to attract attention, and three key points are very important: name, enthusiasm and confidence.
2. Briefly introduce:
The pace of life in modern society is very fast, and many people are in a hurry every day. Therefore, real estate agents should express the characteristics of services or products simply and smoothly when calling to meet customers, not too detailed. Only by letting customers know the overall situation first can they quickly respond whether they are interested or not, so as to quickly adjust their speaking strategies.
3. Business introduction:
It is necessary to use the principle of conformity (conformity psychology, the direction of conformity movement is determined by most movements, and individuals are unconscious) to strengthen the interest and trust of customers at the same time, so I ask students to list some typical customers when introducing their business to strengthen their interest and trust.
4. Ask to meet:
The purpose of telephone interview is to make an appointment, don't pester too much, and go straight to the goal as soon as possible.
5. Describe the benefits of meeting customers:
No one wants to do business at a loss. Customers take the time to interview people they have never met and give you a chance to sell them. Who do customers think will benefit? Therefore, we must emphasize what benefits the interview will bring to customers in order to impress them.
6. Suggested time:
Remember not to ask questions that are easily rejected, such as: Are you free? The client's subconscious reaction must be that he is not available.
In addition, real estate agents must do the following when calling about customers: ① The language should be clear: This requires real estate agents to have clear thinking and rigorous logic, and express it in fresh and smooth language, so that people can understand it as soon as they listen. Sincere attitude: Real estate agents should be honest and trustworthy at all times. When making an appointment by telephone, it is easy for customers to hear whether the attitude of the real estate agent is sincere on the phone. Real estate agents can win the respect and trust of customers only by being honest with each other, so as to win the opportunity of interview. ③ Feeling: When a real estate agent makes a phone call, he must pay attention to integrating feelings into his voice, which makes people feel that his voice is soft and pleasant. Imagine what it would feel like to speak in a harsh and cold voice. Respect the receiver: in many cases, the person who answers the phone is usually not the customer that the real estate agent wants to make an appointment with. What should I do? Brokers should take it seriously and try to establish a good relationship with the person who answers the phone. Even assistants or secretaries should show respect and should not be looked down upon.
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