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What are the famous e-commerce platforms in China?
B2C platform is still the first target for many enterprises to choose online sales platforms, such as Tmall, JD.COM and 1? The funds are in place, and the platforms that can generally enter will not give up. After all, different entrance audiences are different, and the user scale is the first.
2. Independent shopping malls
Independent Mall is to build an independent online shop with a top-level domain name with the help of mall system. The advantages of opening an independent online shop are: top-level domain name, own brand, corporate image, cost saving, independent operation and unconstrained.
3.C2C platform
C2C was very popular a few years ago, but by 20 13, the trend was not as good as before. Individuals can try Taobao, pat and so on. It is best for enterprises not to get involved in this muddy water. After Tmall became independent, the gap gradually widened, and B2C will continue to be brilliant.
4.CPS platform
The main reason why CPS mode has become the mainstream promotion mode is zero risk. Advertising is likely to cost a lot of money, resulting in low conversion rate. Bidding and through train may not necessarily generate orders, but CPS will only get commissions if it generates sales, with high ROI.
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5.O2O platform
The O2O platform is still favored by many users because of its high cost performance. Of course, other more O2O online sales platforms and models are not ruled out, and new surprises are expected in 20 13.
6. Bank Online Mall
At the beginning, many banks set up online shopping malls for users who use credit cards for the purpose of installment payment. With the popularization of e-commerce, the enhancement of user demand and the improvement of technical means, the online shopping mall of banks is gradually maturing.
Bank online stores provide users with all-round services, including point redemption and installment payment. , including payment, financing, guarantee, etc. Most notably, they provide platforms and opportunities for many enterprises to display and sell their products. If this platform operates well, it will bring a lot of achievements.
7. Operator platform
China Mobile, China Unicom and China Telecom all have their own shopping mall platforms at this stage. Due to the rigid demand of communication services, users of operator platforms always have certain dependence and stickiness, so it is of great strategic significance to seize these platforms in advance, which is the reason.
8. Third-party electronic commerce
The essence of B2T2B mode is that small and medium-sized enterprises rely on public platforms provided by third parties to conduct e-commerce (such as Alibaba, global sources and Directindustry platforms).
Real e-commerce should be a professional third-party service platform with strong service functions, openness and fairness. Can work well in the three core processes of information flow, capital flow and logistics. The goal of the platform is to build an efficient information exchange platform for enterprises and create a good business credit environment.
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