Why do you want to do vibrato short video marketing?

hello, I'm glad to answer your question.

At present, there are only a few hot spots in the short video industry. Tik Tok has a large market share in this circle, so people who play short videos can be divided into two types: one is a person who is purely interested in recording his daily life; One is a professional team or individual who aims at realizing traffic.

then let's leave the players who are purely personal hobbies here for the time being. Let's talk about the second type, professionals who realize their flow. The purpose of this kind of shaking friends is very clear. Generally speaking, it is to get more people's attention to their works, to achieve the effect of attracting hot powder, and to drive themselves to sell goods with high traffic clicks, so as to achieve the effect of realizing cash. In order to achieve this effect, you need to carry out long-term marketing means for your account and works, which is what we usually call account marketing effect.

so how can I manage my account better? Here are a few simple points for your reference. (The ink is limited, and what I said is flawed. I hope you can give me some advice.)

1. Determine the field in the early stage: If you want to make a video, you must determine which field you are more professional in in the early stage. For example, if you are a pig farmer (just kidding), then you can send more daily videos of your pigs, and if you are talented in singing, then you can shoot your own singing for a long time and so on ....................................................................................................................... To put it bluntly, we should always send one type of work!

well, the above two points are the basic requirements of account marketing. as for other miscellaneous things, we are not good enough to make ideas!

ok! After the question is answered, I hope it can help everyone, even if it is a little better [yi tooth] [yi tooth] [yi tooth ]

Why do you want to conduct short video marketing with vibrato? These five points tell you

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Weibo became popular in 11 years, WeChat became popular in 13 years and Tik Tok became popular in 16 years! In this era when many new media are rising one after another, there are more and more opportunities to become famous and it is getting easier and easier. Facing the increasingly hot Tik Tok, should we seize this once-in-a-lifetime opportunity to do Tik Tok marketing? The answer is of course yes! Now let's take a look, why do you want to carry out Tik Tok marketing?

1. Tik Tok marketing can enhance users' cognition

In the marketing process, the first step to tap users' purchasing desire is to establish users' cognition of their own accounts. The cognition that the government brings to users is often more belonging and orthodox. As another emerging social media, Tik Tok can pass the time for some users and learn knowledge more effectively.

Second, the most suitable marketing method can be found through Tik Tok marketing

As a new short video platform, Tik Tok marketing has really made too many bloggers angry, but almost no one dares to say with complete certainty that their current marketing method in Tik Tok is the best and most useful. Therefore, when people settle in Tik Tok for Tik Tok marketing, there is a wide enough blank area to explore users' preferences and ways of content marketing.

Third, it is easier to improve user stickiness through Tik Tok marketing

Brand owners who want to do Tik Tok marketing need to be reminded that they want to do Tik Tok, and after determining what direction to do, they will develop diversified content in a single direction and circle around the core.

Fourth, it's easier to develop the potential market through marketing in Tik Tok

Tik Tok calls herself "short video platform for music", and each field has its own advantages, such as the food field, which teaches us how to make some novel dishes. It turns out that we can still eat the dishes after eating for so many years, and the funny field, for example, allows us to relax while working and studying, and work more efficiently. I won't list many fields in Tik Tok.

5. It is easier to make money through Tik Tok marketing.

A online celebrity anchor can earn hundreds of thousands, or millions, by broadcasting live for an hour or two every day. Of course, that's a minority. For most people, it's not bad to earn tens of dollars a day. We are not a full-time Tik Tok, and we have added an extra income while working. Isn't this beautiful?

Short videos have become a part of life

In recent years, Tik Tok can be described as very popular, which also prompted many friends to see the great business opportunities contained in Tik Tok, and compete in Tik Tok to learn Tik Tok marketing. But some friends found that the actual effect was not very good, so what are the marketing methods in Tik Tok? What standards should it pay attention to? In fact, if you want to do a good job in marketing in Tik Tok, you must first understand the marketing methods in Tik Tok. Let's give you a brief and detailed introduction on the following net editing.

1. Content Marketing

At first, when marketing in Tik Tok was carried out, many friends all knew how to carry out content marketing. For many friends, Tik Tok is often so popular, because its content is more attractive to customers, and it makes people feel very relaxed without work pressure, so when customers choose, they all have to open Tik Tok content to watch. Then in order to get a large number of customers, the company also enabled its own official online account on the service platform. However, it is also difficult for many companies to carry out Tik Tok marketing when they enter this official online account, and the total number of fans is very small, so that they can deal with this problem more strongly. When carrying out content marketing, they should pay attention to the relative connection. In turn, it can be recognized by the shaking friends, and then brand marketing can be carried out stronger.

in content marketing, there is actually one thing that must be paid attention to, that is to say, we should pay attention to the "cluster fight" problem. To put it bluntly, cluster fight means that a company has registered several Tik Tok accounts, and then it wants to carry out news push of all aspects of content. However, there is also such a problem here, that is to say, the content is too chaotic, and it is not clear how to carry out stronger selection.

2. Show advertising words

Secondly, if you want to do a good job in Tik Tok marketing, there is also a way to choose, that is to say, according to the way of showing advertising words, to carry out content marketing. Many friends will feel that this kind of method is very cliche, but it has very good practical effect. However, the prices of display advertising words are relatively high, and for some friends who start their own businesses for the first time, their economic development work pressure will be relatively greater.

3. Information flow

In addition to the left and right ways, there is also a way of marketing in Tik Tok, that is to say, information flow, that is to say, many friends will insert advertising words of some companies when they dominate the screen, but if the network editor wants to remind everyone in particular here, it is necessary to pay attention to the problem of promotion ratio when brushing advertisements. If the promotion ratio is too frequent, it is very easy to cause friends to shake. Therefore, all must be solved carefully.

4. Activity marketing

There is also a way in Tik Tok marketing, that is to say, activity marketing, which is very popular among many friends, such as being able to compete with a piece of music or a national dance, which is very important for the brand promotion of stronger expansion companies.

To sum up, there are many ways of marketing in Tik Tok, so at the time of marketing, it is necessary to follow certain standards. For example, from the customer's perspective, it is very critical to make the content that friends love.

in 219, whether it is e-commerce business or traditional business, everyone has a common understanding: difficult to do! Why?

1. Great competition, vicious competition among peers, price wars, excessive publicity and packaging, making money well, and maybe closing stores;

2. It is difficult to explode. The same product is out of stock in others' hands and unsalable in their own hands;

3. The traffic is expensive, and the e-commerce traffic is getting more and more expensive. You can't live without brushing, and brushing is expensive and more and more inaccurate.

why not try Tik Tok?

1. A platform with high exposure and high traffic makes it easier to create explosive videos;

2. Stimulate demand, continuously output high-quality content, and constantly influence users, which has great advantages over the traditional media single delivery mode;

3. Convert to placing an order, where the user is planted with grass by watching the video and directly clicks on the link to place an order to buy goods.

Second, the commercial attributes of Tik Tok

Daily average active users: 32 million; Ratio of male to female users: 51%&; 49%； Average daily user activity time: 76min;

Commercial attributes of Tik Tok platform

Regional distribution of users: 31% in first-tier and new first-tier cities; 2% in second-tier cities; Third-tier cities 23%; Four lines and other 26%;

age distribution of users: 26.89% are under 24 years old; 25-3 years old 3.11%; 31-35 years old 23.62%; 5.69% over 41 years old;

Third, the three advantages of Tik Tok

1. Video form:

Visual communication mode, explanation, tutorial and evaluation experience; Using scene video to improve users' sense of substitution can reduce customers' purchasing doubts and improve sales conversion;

2. Recommendation mechanism:

The core of Tik Tok is the decentralization algorithm, so that every video can be displayed equally, and every product has a chance to explode, instead of circling around celebrities and famous enterprises. Decentralization makes a steady stream of content satisfy thousands of surprises;

3. Continuous output:

In traditional video streaming marketing, it is only a one-time delivery, and after the video is spread, only exposure data can be left. Through the continuous exposure of user data, short videos have really settled down and become their own brand fans. The more fans you accumulate, the lower the cost of marketing.

Because the things you like are very expensive

The visual communication mode, explanation, tutorial and evaluation experience of vibrato short video; Using scene video to improve users' sense of substitution can reduce customers' purchasing doubts and improve sales conversion;

The core of Tik Tok is the decentralization algorithm, so that every video can be displayed equally, and every product has a chance to explode, instead of circling around celebrities and famous enterprises. Decentralization makes the endless content satisfy thousands of surprises;

in traditional video streaming marketing, it is only a one-time delivery. After the video is spread, only exposure data can be left. Through the continuous exposure of user data, short videos have really settled down and become their own brand fans. The more fans you accumulate, the lower the cost of marketing.

I'm glad to answer this question. Nowadays, Tik Tok is very popular in bringing goods, which also brings considerable economic benefits to the vast number of shaking friends. Therefore, many friends have witnessed the great entrepreneurial business opportunities contained in Tik Tok and are competing to learn Tik Tok marketing. The main reasons are as follows:

First, the advertising effect. The advantage of Tik Tok lies in its short, flat and fast advertisement release, flexible and diverse forms, free release, fast delivery speed and wide audience.

the second is the fan effect. The short video of vibrato has a powerful function of powder absorption. The more fans, the higher the income, also called fan economy. Once the fans split, it is terrible and the income is amazing!

the third is the face value effect. The quality of face value determines your powder absorption energy, but it is not absolute. It also depends on your talent and how to make better short videos to get more clicks.

the fourth is the online shopping effect. Nowadays, online shopping has become the hottest consumption mode of the whole people, so Tik Tok, as a media form of online promotion, has made online shopping transactions even more powerful.

in a word, as a new product of social development, vibrato short video marketing conforms to the requirements of national development and does bring economic benefits to the majority of vibrato short video marketers, which is also the key to why vibrato short video marketing should be done.

Tik Tok is becoming more and more popular, and short video has become a trend. To be precise, it should be short video marketing, because even if there is no Tik Tok now, there will be other short video platforms in the future. Short video meets some people's fast and simple reading needs, and expresses what the player wants to know in more than ten seconds, which is simple and clear, and is no longer a lengthy description, and meets the needs of some viewers who only want to know simple knowledge. Nowadays, with the accelerated pace of life and great pressure, young people prefer to seek happiness and release pressure in short videos. Therefore, the traffic in Tik Tok is very large, and there is a great opportunity to do marketing in Tik Tok.

In the Internet age, big data and digital fission enable everyone to give full play to their own advantages. Tik Tok's platform will make hundreds of millions of users pay attention to you, and the publicity is too strong. You should learn to take advantage of such a good opportunity.