How to do a good job in real estate sales?

It is human nature to care about one's own interests. You need to ask questions from the customer's point of view, see if the customer has a conversation, and guess how much they care. Talk as much as possible about customers themselves, their families, work, entertainment and so on. Create a conversation atmosphere and leave a good impression on the other party. This makes it easier to win the respect and goodwill of customers. Mainly do the following:

1. Draw a cake If you do an auction, the customer can't see anything, you can only: draw! Find out what kind of life customers want, and on this basis, tell customers what they have now and what they will have in the future.

2. Sales control of real estate sales, as long as there are two sales controls, one is large sales control and the other is small sales control. The so-called big sales control is generally aimed at the opening of the market. If it doesn't sell well, it won't look good, will it? So more floors will be posted on the sales control board with red paper to show their sale! It's just a slap in the face and a fat man. Then began to advertise, so-and-so property opened for sale in 8 cities, and there were not many rooms left. Come and snap it up. . . Then you will understand! ! Actually, there is a house! Another is that it really didn't sell well after the opening. I simply closed a unit and didn't buy it. 200 sets. I only bought 20 sets. How to buy 100 sets to look good! Don't you think? But the difference between this sales control and the above is that all the houses above can be bought, but now they can't be sold. In order to squeeze customers to clinch a deal, we will do it one by one!

3. Emphasize the important content repeatedly, because customers are always forgetful. What the broker said will be largely forgotten by the customer! So, please say the important thing three times! ""Say the important things three times! " "The important thing said three times! "Be sure to repeatedly emphasize the concept you want to instill in customers, so that customers can believe and deepen their impression of what they say. Remember to emphasize your key points to each other from different angles and in different ways.

4. Human beings are not adventurous by nature, and most of the shirking is due to the uneasiness and insecurity caused by ignorance. Therefore, when the agent introduces the house, the tone must be self-confident and cheerful! Fully understand commodity knowledge and customer situation in advance, and introduce it smoothly in front of customers. Pay special attention to the power at the end of the speech, such as "I will make you satisfied!" "Let customers be infected by a positive atmosphere and let customers have confidence in their own decisions.