The Historical Evolution of Harbin International Ice and Snow Festival in China

During the first Ice and Snow Festival, Zhao Lin Park Lantern Festival (11th), mass ice sculpture competition (4th), international ice sculpture performance (2nd) and other original ice and snow activities, as well as ice sail riding, sledding, sledding and winter swimming performances in Jiang Shang Ice and Snow Sports Park have all improved their level. In addition, some new activities have been added, such as the first group wedding on ice, Harbin, Mudanjiang, Jiamusi and so on. Provincial and municipal news organizations also held ice and snow pen meetings, ice and snow photography competitions and ice and snow essay competitions.

Within a month, the first Ice and Snow Festival received more than 2 million domestic and foreign tourists, including 65,438+200,000 tourists from 24 countries and Hong Kong and Macao, up 60% year-on-year, and the foreign exchange income of tourism increased 84.5% year-on-year.

The first fair of scientific and technological achievements and products of this year's Ice and Snow Festival attracted nearly 10,000 people from more than 20 provinces and cities across the country, with a transaction volume of over 160 and a transaction volume of nearly 2 million yuan. More than 500 news organizations at home and abroad published more than 500 news articles (pictures) reflecting Harbin Ice and Snow Festival. (2008)

On June 5th, 2008, the 24th China Harbin International Ice and Snow Festival was held with the theme of "Ice and Snow Olympics". As a famous ice and snow tourist city, Harbin will participate in, contribute to and bless the Olympic Games with its magical and beautiful ice and snow world.

The 24th China Harbin International Ice and Snow Festival focuses on ice and snow art, ice and snow sports, ice and snow culture, ice and snow trade, ice and snow tourism and other activities. It will last for more than two months and hold more than 100 activities.

The 24th Ice and Snow Festival will show the world Harbin's exquisite ice and snow art, and Harbin Ice and Snow World, Sun Island Snow Expo and Harbin Ice Lantern Garden Party will be the highlights. The main attractions of the 9th World of Ice and Snow are the Olympic history, culture and Beijing's representative buildings, such as Qianmen, Tiananmen Square, the Millennium Monument and the Olympic symbol, and the theme of the Olympic Games is expressed through the ice scenery and snow sculpture. The 40-meter-high Olympic Christmas Tower still holds the record of the world's tallest ice building.

The organizing committee of Sun Island Snow Expo teamed up with French designers. The planned amount of snow and ice is the highest in history, with a total amount of 6.5438+0.2 million cubic meters and a total scale of 6.5438+0.0 million cubic meters, which is the highest in the history of the Snow Expo. (20 10)

The 26th China Harbin International Ice and Snow Festival, a popular tourist city in winter, will open on 10+65438 on October 5th. Harbin Ice and Snow Tourism Festival is co-sponsored by National Tourism Administration, Heilongjiang Provincial People's Government and Harbin Municipal People's Government. With the theme of "Celebrating the Prosperity and Harmonious Sharing of Ice and Snow", Fan Bingbing, a famous actor, was hired as the image ambassador to launch five sections and hundreds of activities, including ice and snow art, ice and snow culture, ice and snow tourism, ice and snow sports and ice and snow trade. Zhang Shaoliang, Vice Mayor of Harbin Municipal Government, introduced the characteristics and image of Harbin, as well as the characteristics and achievements of the Ice and Snow Festival, and invited tourists from the capital and domestic foreign guests to enjoy the magical charm of ice and snow in the "Ice City". Yang Jie, director of Harbin Tourism Bureau, introduced the general situation and main features of the 26th Ice and Snow Festival.

Highlight artistry

1 1 The theme of Harbin Ice and Snow World is "Ice and Snow Architecture, Meet the World Happily". The 22nd Sun Island Snow Expo highlighted the elements of China and determined the theme of "Snow Dance Sun Island Happy China Tour". The theme of the 36th Harbin Ice Lantern Art Garden Party and Harbin Disney Ice and Snow Garden Party 20 10 is "Disney's Story". The ice and snow concert with the soul of ice and snow will be staged in Volga Manor, which is full of Russian cultural sentiment.

Highlight resource advantages

The conditions and facilities of four S-class ski resorts around Harbin/KLOC-0 have been improved. We will carry out four skiing theme months, including warm-up skiing month in early winter, skiing month with fever in late winter, golden skiing month in Spring Festival and vigorous skiing month in spring.

Highlight economic and trade cooperation

This year's Ice and Snow Festival will host the Ice Expo, the 9th China Yabuli Entrepreneur Annual Meeting, the China Winter Sporting Goods Expo and the China Winter Tourism Expo. It will also cooperate with robert mundell, the "father of the euro", for the first time to hold the Harbin Mundell Economic Development Forum and other activities.

Highlight participation

This year's Ice and Snow Festival will launch the first brand-new ice and snow entertainment scenic spot with the theme of participation-Harbin Volga Ice and Snow Park. With the theme of "Gathering in Volga, Ice and Snow Boundless", the first Volga Winter Fun Festival and Volga "Winter of Music" were established, and activities such as cross-country skiing, ice and snow winter camp, and tug-of-war competition for ice and snow expansion training were carried out. (20 1 1 year)

Holding time: 20111.5-2.17 (15th day of the first lunar month).

Theme: Happy Ice and Snow Passion City

Overview of the 27th Harbin Ice and Snow Festival: Make the whole city of Harbin a big ice and snow scenic spot. It is understood that this year's Ice and Snow Festival highlights the combination of urban culture and ice and snow culture, and will turn the whole city of Harbin into a big ice and snow scenic spot. Building large-scale ice and snow landscapes at 23 important nodes in the city, such as airports, railway stations and urban exits; Construction of ice and snow theme landscapes and sketches in 8 important streets and main squares in the city; Decorate lighting to illuminate the landscape of main streets, squares, rivers and buildings.

Highlight artistry and show the charm of the world ice and snow art center city

654381October 5, tourists play in the world of ice and snow. On the same day, the 27th China Harbin International Ice and Snow Festival officially opened in Harbin Ice and Snow World. The theme of this year's Ice and Snow Festival is "Happy Ice and Snow Passion City", which lasts for three months and will present an "ice and snow feast" for the citizens and tourists of Ice City. As one of the three major ice and snow theme scenic spots in the Ice and Snow Festival, the area of the ice and snow world scenic spot in that year expanded to 600,000 square meters, twice the original scale. LED low-carbon light sources are widely used in scenic spots, and "Ice and Snow Music Light Show" is staged to create a dreamy ice and snow neon world.

This ice and snow festival will enhance the quality of ice and snow landscape construction and activities, and show the charm of the world ice and snow art center city. The main scenic spots should define the theme, highlight the artistry of ice and snow, create high-quality, large-scale fine products, and achieve "seeing fine products and visiting scenic spots" to enhance the ornamental, artistic and shocking power of scenic spots.

Ice and Snow World will deepen its cooperation with international brands such as Disney, and will move from the current venue to the northern part of the western part of Sun Island, with the area increasing from the initial 200,000 square meters to 600,000 square meters. Efforts will be made to improve the artistic level of ice and snow landscape, build a world-class brand, and add large-scale ice and snow live performances such as "Linhai Xueyuan", "Moulin Rouge" and "cool ice show".

The theme of this year's Ice Lantern Festival is "Reproduction, Innovation and Development", which will show the artistic level of top ice sculptures in ice and snow gardens. Snow sculpture Expo will cooperate with Italy to build an Italian-style boutique park to show the artistic charm of world-class snow sculpture in rich forms. Highlight entertainment and create a happy atmosphere for the participation of the whole people. The Ice and Snow Festival will highlight entertainment and create a happy atmosphere for all people to participate. Through colorful entertainment and participatory activities, the general public and tourists will experience the happiness brought by ice and snow.

Innovate ice and snow activities, build a platform for citizens and tourists to participate in ice and snow activities, and launch mass participation activities such as Songhua River Ice and Snow Happy Valley, ice and snow theme performance, ice and snow into the community, ice and snow carnival, hot air balloon flying over the ice and snow festival, and cross-country skiing experience. Major scenic spots will also focus on recreational and participatory project construction. From the Songhua River Flood Control Memorial Tower to Jiuzhan Station, a 10,000-meter Songhua River ice and snow amusement corridor will be built, theme areas and ice and snow amusement areas will be set up, and free ice and snow entertainment projects for citizens and tourists will be launched. This activity will last from the opening ceremony of the 201.01.05 Ice and Snow Festival to February 17. Highlighting internationalization, all kinds of ice and snow activities are wonderful.

In terms of ice and snow culture, 20 1 1 Harbin Global Ice and Snow Wedding Celebration and the 27th International Ice and Snow Collective Wedding, the 4th "Love of Ice and Snow" International Youth and Children Variety Competition, the 23rd Dance Hundred Flowers Competition for the Elderly, 15 Book Fair, 20 165438 New Year Concert, 20658.

In terms of ice and snow sports, the International Ice Hockey Invitational Tournament, the Asian Ice Hockey League, the 4th Harbin International Amateur Badminton Invitational Tournament, the Harbin International Winter Swimming Invitational Tournament and the opening ceremony of the 27th Ice and Snow Park, the 201million youth ice and snow activities in Harbin, the launching ceremony of the national ice and snow activities in Harbin, and the Harbin family fun ice and snow games.

In terms of ice and snow economy and trade, the 27th Ice and Snow Festival Economic and Trade Fair, the signing ceremony of the 27th Ice and Snow Festival cooperation project, the 9th annual meeting of China Entrepreneur Forum, Harbin International Ice and Snow Covenant, high-end ice and snow sports forum and other activities were held. The 29th China Harbin International Ice and Snow Festival is co-sponsored by China National Tourism Administration, Heilongjiang Provincial Government and Harbin Municipal Government, and will open on June 5, 2008. The theme of this year's event is "Happy World of Urban Ice and Snow", which aims to highlight the idea that the beauty of ice and snow is everywhere and the charm of a happy city is endless. There will be five sections of ice and snow culture, ice and snow art, ice and snow tourism, ice and snow sports and ice and snow trade, and more than 100 activities, aiming at creating an ice and snow carnival and a winter carnival with outstanding local characteristics, outstanding cultural taste and outstanding ice and snow charm, as well as participation, experience, artistic appreciation and international blending.

Opening day:

Tens of thousands of citizens "ice city tour"

As the highlight of the Ice and Snow Festival, the opening ceremony of the 29th China Harbin International Ice and Snow Festival will be staged in costumes on 2065438+2003 10/5. On this day, Harbin will be full of songs, and all districts will organize citizens to perform activities. After that, all skating rinks will be open for free. Songhua River Ice and Snow Paradise and Ice and Snow Happy Valley will welcome guests at the same time. They can not only participate in dog sledding, snowmobiling, ice slide, skating and other interesting activities, but also enjoy wonderful winter swimming performances.

Whenever night falls, the activity of "People Traveling to the Ice City" will climax again and again. At this time, 10,000 ice lanterns bloomed in Harbin, and tens of thousands of citizens took to the streets to sing and dance, twist the northeast yangko, set off fireworks and firecrackers, and warmly welcomed Chinese and foreign guests with a grand "Ice City Tour". At about 19 that night, Harbin Ice and Snow World officially opened. The large-scale fireworks display will illuminate the banks of Songhua River, push people's interest in enjoying ice and playing with snow to a climax, and also push the whole opening ceremony to a climax.

City streets:

Create a sightseeing route for the ice and snow festival

During the Ice and Snow Festival, Harbin dressed up the whole city as a fairy-tale world of ice and snow, forming an ice and snow atmosphere of "the city is a scenic spot and the scenic spot is a city", highlighting the characteristics of Harbin as an "ice city".

In the central city, the "Ice and Snow Festival Boutique Sightseeing Route" will be built for the first time, with 58 ice and snow landscapes and 26 ice and snow landscape streets decorated. The starting point is located in nangang district Convention and Exhibition Center, and the end point is located in Songbei Ice and Snow World. The ice and snow landscape will be combined with lighting and architectural art along the way to present a long corridor of ice and snow landscape across Songhua River for tourists. Walking on the streets of Harbin, citizens and tourists can see snow sculpture and ice sculpture group exhibitions with the theme of "Snow Dancing and Dressing" and "Colorful Ice Streams", and they can participate in ice sculpture DIY, figure skating, snowboarding and other activities in the newly-built ice and snow experience area with the theme of "Go Forward". The Harbin municipal government has also built four free ice rinks in four main urban areas, and a 10,000-meter ice and snow Happy Valley will be built on the Songhua River.

Ice and snow style: the whole people play ice and snow mobilization

In the sports activities section, this year's Ice and Snow Festival decided to hold Harbin Tai Ji Chuan International Invitational Tournament, Harbin Seventh Ice and Snow Cross-country Car Race, Harbin Sports Dance International Invitational Tournament, International Ice Hockey Invitational Tournament, Asian Ice Hockey League, International Snow Skiing Series Tournament, Harbin International Winter Swimming Invitational Tournament, 20 13 Harbin Million Teenagers' Ice and Snow Activities and Heilongjiang Ice Cup International Football Tournament.

In terms of ice and snow culture, in addition to holding ice and snow collective weddings, film festivals, animation exhibitions and other activities, there will also be a 50-year ice and snow review essay and picture collection activity.

Ice and Snow Trade: Holding the First Cold Expo

During the Ice and Snow Festival, Harbin will hold the first Cold Expo, which will open on the same day as the Ice and Snow Festival. This will be a grand gathering of economy, trade, tourism, history, folklore, art, sports and forums in the cold region. During the Ice and Snow Festival, the 13th annual meeting of the China Entrepreneur Forum and the 20 13 Ice and Snow Conference will be held, and foreign ambassadors to China, representatives of international sister cities, representatives of overseas Chinese and entrepreneurs will be invited to for exchanges and cooperation.

Ice and snow tourism: Travel agency chartered flights to Kazakhstan to win 1 10,000 yuan.

This year's Ice and Snow Festival, Harbin will launch a number of boutique tourist routes, such as ice and snow sightseeing tour, ice and snow experience tour, skiing holiday tour, European customs tour, historical and cultural tour, and northland scenery tour. , carry out passionate and colorful ice and snow tourism activities, hold ice and snow carnival, Harbin Beidahuang ice and snow carnival, the 29th international ice and snow collective wedding in Harbin, China, and the 20 13 Miss World Tourism Finals in Heilongjiang.

At the press conference, the Harbin Municipal Government also issued the "Harbin Ice and Snow Tourism Charter or Special Train Incentive Measures", which awarded 1 10,000 to 20,000 yuan to tourism enterprises in Harbin. At the same time, in order to promote the ice-snow special line tourism from Beijing and Tianjin to Harbin, Harbin also signed an agreement with Beijing and Tianjin to transport tourists, thus prospering Harbin's tourism economy.

Theme scenic spots: each has its own ingenuity and excitement.

World of Ice and Snow: It's fun all day long.

The 14th Harbin Ice and Snow World built nine scenic spots with the theme of "Fantasy Forest and Snow Field, Magic Ice and Snow Animation". Comprehensively upgrade the ice and snow live performance of "Linhai Xueyuan" to provide visitors with a visual feast of the ingenious combination of black soil culture and ice and snow culture in Northeast China; Add "Ice and Snow Animation Carnival" activities and interactive experience projects for tourists' animation games, build a world-class ice and snow animation paradise, launch a real-life version of "Angry Birds" large-scale game, innovate ice and snow European show song and dance performances and "Cool Harbin" large-scale ice and snow acrobatic show performances; More than 30 participating activities such as skiing and international ice sculpture competition were carried out to meet the needs of daytime tourists.

Snow Expo: Six Scenic Spots Playing Snow Fun Music

With the theme of "Snow World, Snow Dream" and "A Movement to Interpret the Dream World with Snow" as the main line, the 25th Sun Island snow sculpture Art Fair will build six scenic spots, including dream overture, time March, sonata of life, waltz in prosperous times, happy rhapsody and romantic serenade, and three snow sculpture competition areas. Theme activities such as cartoon carnival parade and snow sculpture DIY will be held, and activities such as yangko dancing, stilt walking, shadow play and retrospective exhibition of previous snow sculpture boutiques will be added to welcome tourists through eight sections of "celebration, interaction, nationality, participation, history, brand, memory and taste of the year".

Ice Lantern Garden Party: Five ice sculpture competitions are splendid.

With the theme of "European Ice and Snow Impression Harbin", the 39th Ice Lantern Art Garden Party built eight scenic spots, including "Oriental Impression, Riverside Memory, Beautiful Images of the Western Regions, Crossing the Times, Wonderful Ice Art, Coastal Feelings, Youth Art Competition and Childlike Valley", and held five ice sculpture competitions, including China Harbin International Ice Sculpture Competition.

Ski vacation: Yabuli is equipped with professional coaches free of charge.

More than 40 ski resorts around Harbin can meet the needs of skiers at different levels. Club med, the world's largest holiday chain group, has 18 well-designed ski trails in the ski resort built by Yabuli, equipped with professional ski instructors from France, Japan, Switzerland and other countries free of charge, and adopts the "all-inclusive" mode to provide free airport transportation for tourists.

Urban ice and snow:

Ice and snow entertainment world debut

During the Ice and Snow Festival, the Volga Manor in Harbin held a cross-country skiing festival with the theme of "Ice and Snow Volga European Style Tour", Volga Christmas Eve, New Year's Day Carnival, Ice and Snow Winter Camp, New Year's Eve reunion, "Love Volga in Ashe River" and other activities.

The first Harbin Ice and Snow Entertainment World is a newly launched ice and snow experience scenic spot. It is located in Harbin amusement park. With the theme of "Ice and Snow Amusement Park and Happy Carnival", we will build snow, snow castle, snow sculpture, igloo, ice tree hanging, ice and snow cartoon characters, and carry out activities such as pumping ice and playing sledge.

The first Harbin ice and snow car dream park is also an innovative ice and snow experience project. It is located in Harbin Ice and Snow World Circuit, which mainly focuses on driving on ice in winter, and holds ice and snow car driving training camp, ice and snow car stunt performance, the first ice and snow car driving and control skill competition, the 12th Songhua River International Ice and Snow Car Challenge and the 7th China-Russia Automobile Championship.

Event serial number Event name Event location 1 Mass cultural performance in the main city 2 29th China? Opening ceremony and reception of the 29th China Harbin International Ice and Snow Festival Shangri-La Hotel 3? Shangri-La Hotel-Songhuajiang Highway Bridge-Songhuajiang North Avenue-Ice and Snow World 4 No.65438 Opening Ceremony +04 Harbin Ice and Snow World and "Linhai Xueyuan" Ice and Snow World Live Performance 5 First Cold Expo Harbin International Convention and Exhibition Center 6 Behind Songhua River 3 Harbin Ice and Snow Happy Valley Flood Control Memorial Tower 7