Valentine's Day Theme Activity Plan (10)

Valentine's Day Theme Activity Plan (General 10)

The marketing node of Valentine's Day has attracted many brands and businesses! How to write the Valentine's Day theme activity planning? The following is my Valentine's Day theme activity plan (10). If you like it, welcome to collect it and share it actively!

Valentine's Day Theme Activity Plan (1) I. Time:

February 20th __ 14

Second, the location:

leave out

Three. Activity objectives:

__ktv will become a romantic entertainment place for couples.

Fourth, public goals:

Mostly young couples.

Verb (abbreviation for verb) positioning:

In entertainment places, the consumption level is getting higher and higher, which has become a high-end situation. First of all, it is unique in the advertising offensive, and the activities are unconventional and refreshing. Camping according to the warm atmosphere of the festival.

Subject words of intransitive verb advertisement:

1, 1000 love declarations. A thousand reasons to love.

2. Whether you love and be loved, expect or have, what remains unchanged is your desire for love and persistence in your dreams.

3. Gifts for lovers-Beautiful flowers are the best gifts for lovers.

4, dating Valentine's Day-this winter is very cold, this winter is very special, I have no lover, how to spend Valentine's Day in the new century? Let's find a romantic place to say goodbye to Valentine's Day without a lover.

5, sing the grand prize and then send __ktv romantic Valentine's Day gift.

6. Why don't you come to __ktv? Why not try it here and bring your close lover to a singing Valentine's Day? Why don't you summon up the courage to ask a beautiful girl out and tell her why you don't reap love in romance.

VII. Combination of advertising activities:

1, outdoor advertisement: light box advertisement 100 yuan.

Eight. Combination of promotional activities:

1, each couple can guess three riddles, and if they answer 1-2 correctly, they will give 1 rose. Give three people a small plate of chocolate.

2. Implementation measures:

A, the attendant on duty in each box sends the customer two cards, one is a riddle, and the other is to fill in the answer and the box number.

B. This activity is only valid on Valentine's Day.

C riddles are divided into easy, not difficult, unsuitable and difficult.

D, prize distribution: the winning rate of (rose) is 50% (a small plate of chocolate) is 20%.

E. If there is no winner, send a balloon.

Nine, the layout of the hall, tea bar.

1. "Rose Heart" ornaments are hung on the glass and wall of the tea bar.

There is a red rose on the table in the tea bar and box.

X. Effect analysis of marketing activities:

1. This plan reflects the atmosphere of Valentine's Day and provides discounts for couples. From the propaganda point of view, __ktv is just a good place for couples to enjoy the romantic world.

2. Winning the riddle in the promotion will make our customers happy and interested in this activity.

This activity is an opportunity for men to perform well in front of women. Enhance the affection between lovers.

This activity will leave many beautiful and sweet memories for customers and deepen their impression of __ktv entertainment and leisure places.

Valentine's Day Theme Activity Plan (Part II) Activity Time:

May 20th (Monday x)-2 1 (Monday X).

Activity theme:

Destined to buy at X520 Carnival.

Activity content:

First, shopping to send romantic feelings

During the activity, anyone who buys 500 yuan (gold jewelry/household appliances/alcohol and tobacco 1.500 yuan) in the X Commercial Building on that day will be given a chocolate (worth 1.5 yuan) or a rose (worth 5 yuan).

If the accumulated shopping amount on that day is more than 3,000 yuan (gold jewelry/household appliances/tobacco and alcohol is more than 8,000 yuan), a cash coupon for Laoshu Coffee 50 yuan will be presented. (Gifts are not enjoyed repeatedly, and only one invoice is allowed. )

Second, true feelings, romantic hand in hand.

During the activity, X-Broadcast opened an on-demand hotline, and couples can express their feelings to him or her through the form of true feelings. You can order a song for your beloved, or you can walk into our recording studio and sing a song for your beloved. We can play it for you regularly. Studio X is a simple recording studio. As you can imagine, when you walk into X hand in hand with your beloved, it is a romantic and emotional thing to broadcast your unspeakable confession and the love song you sang or requested for your beloved on the internal broadcast.

Third, create an atmosphere.

During the activity, all the music in the store played some love songs and X's Valentine's Day promotion activities, and from time to time sent X's blessing to lovers all over the world, reminding people who walked into X that Valentine's Day is coming, and they should choose a souvenir for their loved ones, thus promoting sales during the activity.

Fourth, the activities of publicity.

1. Television, radio, newspapers and publicity

2. SMS promotion

3. Activity stop sign

Verb (abbreviation of verb) cost budget

1. Gift money: it is estimated to be 25,000 yuan (200 flowers/chocolates per day, 50 packets per day).

2. SMS fee: 2,500 yuan

3. Other expenses: 1000 yuan.

Valentine's Day Theme Activity Plan (Chapter III) I. Activity Theme

Time is silent-true love lasts forever.

Second, the activity time

May 20(th)

Third, the venue.

Storefront and surrounding areas.

Fourth, the theme.

The theme highlights the grand theme of online Valentine's Day, in which jewelry stores send warm and romantic service wishes to customers.

Verb (short for verb) The purpose of the activity.

It focuses on warmth, romance, carnival and game activities, which is in line with the trendy theme of online Valentine's Day. Close the relationship between the company and new and old owners and customers, establish the company's reputation and enhance customers' recognition of the company. Establishing activities during the online Valentine's Day affects the strong brand of the store. Through this activity, the company's image and social reputation will be further enhanced.

Specific activity plan 1: I will be happy when I enter the door.

On the day of the event, all former 10 shoppers presented a diamond ring worth 688 yuan;

And on the day of the event, the price of 68 yuan 100 lucky draw gold ring is limited regularly;

Send a rose.

Specific activity plan II: Table Tennis Exhibition Competition

Theme: The Secret of Attraction

Award: Attraction Award

Organization: Four groups of lucky couples/families were randomly selected from all the people on site. One person in each group is responsible for sucking table tennis from one place to another with a straw, and the other person is responsible for holding a tray or a small basket to hold the sucked table tennis for three minutes. The couple/family who smokes the most is the winner. The competition is divided into two rounds, with four groups in each round, and the winner can get the attraction prize.

Reward mechanism: the winner can get exquisite diamond ornaments issued by the company.

Specific activity plan 3: the lady covers the red hijab and binds the man.

Theme: Our love is so tacit.

Award: tacit lover award

Organization: 4 couples or lovers were randomly selected. The lady covered her head with a red hijab and tied a bow tie for the masked man. Anyone who peeks is considered illegal, and the person who cancels the game and hits it the fastest is the winner. The competition is divided into two rounds, with four pairs in each round, and the winner can get the tacit lover award.

Competition supervision: on-site customer registration or random selection.

Reward mechanism: the winner can get exquisite diamond ornaments issued by the company.

Valentine's Day Theme Activity Plan (Chapter IV) I. Activity Theme

_ _ Hotel Valentine's Day (God-given marriage, love _ _)

Second, the activity time

February 20th __ 14

Third, the venue.

Main location: _ _ Western restaurant (sixth floor of the hotel)

Secondary location: guest room

IV. Activity Law

1. Create a warm and charming love palace for consumers through romantic scene layout.

2. Place a "Valentine's Day information card" on which couples can write their love vows.

3. The "Pink Couples Suite" was set up in the guest room, which was cleverly arranged and presented with roses, chocolates and champagne.

Verb (abbreviation of verb) atmosphere creation

1, truss is set outside for advertising.

2. The electronic screen and LED screen in the lobby scroll the active content.

3. Put a small display stand on the first floor and the sixth floor respectively.

There is a candlestick and a rose on every table in the dining room on the sixth floor.

The whole restaurant is decorated with white tablecloths, white chairs, wintersweet and sand.

6. There is a bunch of flowers in the bar. (Lily, calla lily)

7. Set an arch at the entrance of the western restaurant.

8. Decorate colored lights and sand curtains with pink balloons at the scene.

9. Take photos on the spot. (polaroid _ _ yuan/sheet)

10, champagne tower on the dining table.

1 1. Set the table and put a big cake on the table.

Sixth, advertising methods.

1, leaflet: 1000 copies (rooms, business outlets)

2. Release of short messages: _ _ yuan (20,000 messages)

3, internal advertising: (electronic screen, Sanming TV subtitles scrolling frequency, including inkjet)

4. Advertising text:

A, god-given marriage, love _ _. (advertising words)

B, spring letter blooms, roses bloom, love comes, and your story begins; Valentine's Day is coming. Prepare a precious gift in the _ _ hotel, then gently bring your her (him) and start meeting on this romantic day. (SMS)

Seven. Activity arrangement

1. Marketing Department: put campaign advertisements before _ _

2. Other departments shall formulate detailed rules for Valentine's Day activities in combination with marketing plans before _ _ _ _.

3. The dining room should create a Valentine's Day atmosphere before _ _ _ _.

4. Engineering Department: According to the activity plan, arrange lighting and electricity consumption, and make special props.

Valentine's Day Theme Activity Plan (Chapter 5) I. Activity Time:

February 20th __ 14

Second, the theme of the event

A sweet-talking rose-_ _ jewelry conveys your love.

Third, the event background:

Every holiday season, I miss my relatives more, and X-X-X in _ _ is connected with a good holiday. Valentine's Day is an excellent opportunity to express my love. The Lantern Festival, called Lantern Festival in ancient times, is also a festival for couples to meet and watch the lights and tell each other their hearts. What people think most at this time is their lover or lover. People will think of sending flowers and buying gifts (such as jewelry and cosmetics) to their lovers or lovers, so we cater to this psychology. In particular, a novel and unique gift, the sweet-talking rose, is introduced, so that people can express their love and gratitude to their lovers or lovers with the sweet-talking rose when giving gifts, so that _ _ jewelry can be attached with emotional meaning, and consumers' hearts can be touched through emotional appeals, and victory can be achieved through emotional marketing.

Fourth, the purpose of the activity:

1. Increase the popularity of the store during Valentine's Day through this activity;

2. Improve the local popularity of _ _ jewelry brand and seize market share;

3. Further improve the brand reputation of _ _ jewelry, so as to facilitate long-term promotion and sales.

Verb (short for verb) activity:

1, activity:

(1) On a certain day in X month, an activity advertisement was published in the local daily newspaper or evening newspaper with a large circulation, with the theme of "Sweet-talking roses-_ _ jewelry to convey your love";

(2) Franchisees from all over the country advertise activities on local TV stations, and can also advertise the significance of activities, details of participation, addresses of local specialty stores/counters, telephone numbers, etc. in the form of subtitles during prime time of TV stations.

2. Counter promotion:

If you buy 1000 yuan at _ _ jewelry store/counter, you will get a gift of "roses that can talk sweet words". The purpose of this activity is to let people express their love and gratitude to their loved ones on Valentine's Day. It is mainly used to record the sweet words and thanks that people are usually embarrassed to say to their lovers or lovers. After that, it will be sent with jewelry, so that the lover or lover can get noble diamonds and an emotional spiritual gift at the same time.

3. New list:

A series of new diamond ornaments (mainly "Shou" and "Shan Mei" series) will be sold at the same time, so as to move customers and complement this activity, making this "emotional marketing" a complete success.

Propaganda and popularization of intransitive verb activities

(1) Make posters and X stations in front of the store. Arrange consultants to conduct consultation activities at the counter and set up an activity consultation telephone number to answer customers' inquiries about a series of activities;

(2) Network promotion: combined with local websites to do promotional activities such as activity advertisements and news reports, and do a good job of "creating momentum" propaganda in the form of news events;

(3) All partners should pay attention to the contact with local newspaper reporters and do a good job in reporting activities in order to achieve the purpose of long-term brand promotion and long-term promotion;

Seven. Activity budget

leave out

Valentine's Day Theme Activity Plan (Chapter VI) I. Activity Theme

Family ties are priceless, and love is on Qixi.

Second, the activity time

20__ year x month x day -x month x day

Third, the object of the activity

New and old customers and boyfriends (husbands) of beauty salon franchisees.

IV. Purpose of the activity

1. Use Tanabata Valentine's Day to increase customers for beauty salons.

2. Through the promotion of Tanabata activities, deepen the impression of surrounding consumers on their beauty salons, so as to achieve the role of brand promotion.

3. Give back to old customers through Tanabata activities to achieve the purpose of staying.

Verb (abbreviation of verb) activity promotion

1, publicity time: 5 days before the event;

2. means of publicity: a. issuing bills along the street; B, hang banners; C, poster posting and x-box; D. SMS, WeChat or telephone invitation; F. Send tweets on the public WeChat platform of beauty salons; E, beautician circle of friends publicity;

Activity of intransitive verbs

During the period of X, X, 20__,16: 00 p.m., all women can get coupons for the best love story. As long as their boyfriends and husbands write down their love story vows at the event and paste these touching love stories on the love wallboard in the beauty salon lobby, they can get an experience coupon worth 299 yuan and a voucher worth 199 yuan, as well as a gift.

The results of the selection will be announced on the evening of 17: 00, and three awards will be awarded, such as the most touching love story award, the most creative love story award and the most humorous love story award. The winners will receive a free couple movie package and a 30% discount on any beauty project.

Seven. Matters needing attention in activities

1, Tanabata flyers, advertising language should be infectious and inflammatory.

Therefore, when designing advertising language, Tanabata is a couple's festival, and the theme must be the most reasonable, romantic and considerate, first to impress women, and then to promote men's active participation through women's appeal. When designing leaflets and slogans, we can find another way and use expressions that don't follow the crowd. As long as it is the blessing of three views, "the language is not amazing and endless" is also possible.

2, the activity time should be well grasped.

Romantic Valentine's Day in China is a holiday that all businesses will aim at. Before this day comes, many businesses are already "waiting for opportunities". Generally speaking, a week before the festival, beauty salons had better not do too many promotional activities, so as not to let the flow of Tanabata activities be consumed in advance.

3. The activities should be publicized in a comprehensive way.

In the Internet era, we should not only do traditional propaganda methods, but also use self-media platforms, official WeChat accounts and other promotional resources. A high-quality Tanabata tweet can replace the high advertising fee.

Valentine's Day Theme Activity Plan (Chapter 7) Valentine's Day Theme:

The true love of the day will always be with you.

Activity purpose:

Use Valentine's Day to increase the number of customers in beauty salons, improve sales performance, patronize old customers, enhance customer stickiness and promote beauty salons.

Activity time:

March1April-March 30th, 20__ (one week is appropriate, too short is invalid, too long has no atmosphere in the store).

Active object:

All female customers and special targets (married women, women in love, women about to take off their bills)

Valentine's Day activities:

1. During the event, the lady who enters the store will receive a beautiful rose or a mysterious gift;

2. During the activity, whenever a man accompanies a woman into the store, she can get a beautiful rose or a mysterious gift for free. If the woman does any nursing project, the man can enjoy a shoulder and neck nursing project experience for free.

3. During the activity, you can enjoy a 10% discount on the basis of 20% off the original price, which will make customers feel more affordable;

4. "Love Transfer" activity, where a man sends his wife (girlfriend) a designated beauty project card or a designated beauty product set to express his love, the beauty salon can convey his love to him, express his love, give his wife (girlfriend) an unexpected surprise or give him three free facial care projects (one for each fragrant back care).

5. During the activity, if the consumption amount reaches 1699 yuan, you can give a bouquet of designated roses (color optional). The gift of roses is limited to Valentine's Day, with cards and love messages;

6. Get together for love. Couples who come into the store for consumption on Valentine's Day can draw a lottery for free, give a bouquet of roses, apply for a physical project card and give a facial care project;

7. Love is expressed loudly. If customers who enter the beauty salon can express their deep love to each other loudly, the beauty salon will give a pink ribbon breast worth 1999 and a bunch of roses.

Promotion of Valentine's Day activities

1, publicity time: March 20th _ _1April-March 30th.

2. Publicity methods: banner and slogan display outside the store, Yi Labao in the store, content display of advertising screen activities, active communication by WeChat friends circle, frequent phone calls, short messages and WeChat communication.

Matters needing attention in Valentine's Day activities

1, the poster design should be infectious, the atmosphere should be romantic, and the layout should have love;

2. Professional employee behavior, high standards, high requirements and high etiquette to receive customers;

3. The event gifts are fully prepared, and the roses are agreed in advance;

4. Employees are skilled in activities and sales words.

Valentine's Day Theme Activity Plan (Chapter 8) I. Purpose of the activity

1. Seize the business opportunities of holiday promotion, avoid vicious competition of "price competition" and "competition for customers" through the innovation of activity content and objects, give customers a sense of freshness and stimulate consumption desire;

2. Improve the sales performance of beauty salons and attract new customers;

3. Create the brand image and popularity of beauty salons and enhance customer loyalty;

Second, the theme of the event

If you love me, say it bravely.

III. Contents of activities

During the period from _ _ _ _ _ _ _ _ _ _ _ 20, all men and husbands (or boyfriends, note: there is no need to buy the special package of "Spring Festival Heart-warming Gift") who buy the special package of "Spring Festival Heart-warming Gift" can get love vows cards from the beauty salon, write down their touching words and stick them on the heart-shaped board at the entrance of the beauty salon for everyone to come together.

Four. Activity remarks

1, leaflets should be inflammatory and infectious, and put forward the most reasonable, romantic and considerate reasons to impress the target object-men;

2. Publicity points: Emphasize that the special package of "Happy New Year Gift" is the most caring for the wife (girlfriend) and the practical action of love;

3. Make the sales target of the activity, and decompose it into the task index of the corresponding beautician (beauty consultant), and reward according to the achievement rate after the activity.

4. Beauty salons should be properly decorated to create a holiday promotion atmosphere and stimulate customers' desire to buy; If there is a reminder that "male guests stop", it must be removed during the event; At the same time, pay attention to the interference of urban management when placing heart-shaped boards outside the store;

5, can be combined with flower shops, western restaurants, men's clothing stores and other businesses * * * to promote, enhance the influence of the event.

Verb (abbreviation of verb) SMS promotion

1, it's Valentine's Day. No roses, no chocolate, a heart for you only; There is no flowery rhetoric, no clever rhetoric, and a short message expresses sincerity: May our love bloom in the cold winter and be fragrant.

2, people's smile, every heartbeat, although silent, is better than vows of eternal love; The collision of true feelings and the protection of the soul may not be romantic enough, but it is better than a weak promise. On Valentine's Day, I just want to join hands with you until I get old.

3, lively Spring Festival, beaming. Spend the reunion day together and welcome the romantic time. Valentine's day is coming, you and I are dating. In the world of two people, may you wander more. Happy holidays and enjoy the future comfortably. Happy Valentine's Day!

4. All kinds of short messages spread homesickness, and every word is only for you. Greetings are warm and words are refreshing. February 14 Valentine's Day is coming. A short message expresses sincerity and really misses you.

5, love is a tree, you have to hold it; Lovers are like grass, you should protect them; Lovers are mobile phones, and life is inseparable; Lovers are like spring dew, and their hearts are warm; Valentine's day, bless them and be good to them.

Valentine's Day Theme Activity Plan (Chapter 9) I. Activity Theme

Love life and show love sincerely.

Activity (1) Theme: Valentine's Day lovers, unlimited true love.

Activity (2) Theme: If you love me, say it bravely.

Activity (3) Theme: Family is priceless, and love me is rewarded.

Second, the activity time

August 1 to August 2, 20__

Third, the object of the activity

1. Activity (1) Target audience: 23-45 years old, dressed appropriately, especially men who drive private cars and customers of beauty salons;

2. Activity (2) Target audience: husbands (or boyfriends) and beauty salon members of the participants in the activity (1);

3. Activity 3 is aimed at the target audience: activity (2) participants and all women participating in the selection;

Four. Activity content

Activity (1): "Valentine's Day lovers, unlimited true love" special offer.

During the activity, all men can buy a special package of "Romantic Couples" (worth 999 yuan) in the beauty salon to give it to their wives (girlfriends) to fully express their love and thank their wives (girlfriends) for their support and help over the past year. Beauty salon customers can also promote at the same time (couples can enjoy preferential activities);

Beautiful heart card can enjoy nine major discounts:

1, optional basic nursing items 12 times;

2. You can choose four body care items;

3. Send a set of "Love Unlimited" customized product gift box (specially packaged) to his wife (girlfriend);

4. On August 2nd, a bouquet of flowers (1 1, the color is your choice) and a box of exquisite chocolates will be presented to the designated person by a special person.

5. Get a famous men's belt (or a famous shirt and wallet);

6. Get a special cleanser for men;

7. Give male kidney care once;

8. Get a love oath card, participate in the "Best Love Words Selection" activity, and have the opportunity to get beautiful prizes;

9. you can get a 10% discount on the same day booking;

Note: If you have been married for more than three years (including three years, subject to the marriage certificate), you can get another 10% discount.

Activity (2): "If you love me, say it bravely".

During August1-August 2, 20__, all men and husbands (or boyfriends, note: you don't have to buy the special package) who buy the "Romantic and Warm Couples" can get a token of love card from the beauty salon, write down their touching words and stick them on the heart-shaped board at the entrance of the beauty salon, so that everyone can witness their feelings for their loved ones together.

Activity (3): "Love is priceless, love me with a prize" best love story selection activity.

From 20__, August 1 to August 2 (before 3 pm), all female friends can receive the best love words and choose the best love words in their minds to express various rewards. All female friends who participate in the selection can get experience vouchers (or vouchers of RMB _ _ _ _) of beauty salons, and they can get exquisite prizes by participating in the lucky draw;

On August 2nd, 17: 00, the selection results were announced on the spot, and five awards were selected: the most touching love story award, the most creative love story award, the best popular love story award, the most simple love story award and the most humorous love story award. Winners can get a free western restaurant couple package (or a free couple movie package). At the same time, several winners were selected (the awards and prizes were decided by the beauty salon);

Verb (abbreviation of verb) activity promotion;

1, key publicity time: five days before the event.

2. Publicity means: a. Send an order (theme: letter to a man,); B, hanging banners (activity theme); C. Poster posting or X-box display (activity description); D. newspaper clippings; E, Tanabata couples advertising balloon publicity (heart-shaped pink balloon);

Remarks on intransitive verb activities:

1, leaflets should be inflammatory and infectious, and put forward the most reasonable, romantic and considerate reasons to impress the target object-men;

2. Publicity focus: Emphasize that the special package of "Romantic Couples" is the most caring for the wife (girlfriend) and the actual expression of love;

3. Make the sales target of the activity, and decompose it into the task index of the corresponding beautician (beauty consultant), and reward according to the achievement rate after the activity.

4. Beauty salons must be properly arranged to create a festive promotion atmosphere and stimulate customers' desire to buy; If there is a reminder that "male guests stop", it must be removed during the event; At the same time, pay attention to the interference of urban management when placing heart-shaped boards outside the store;

5, can be combined with flower shops, western restaurants, men's clothing stores and other businesses to promote, enhance the influence of the event;

Valentine's Day Theme Activity Plan (10) I. Purpose of the activity

1. Seize the business opportunities of holiday promotion (Spring Festival, Valentine's Day), avoid vicious competition of "price competition" and "competition for customers" through the innovation of activity content and object, give customers freshness and stimulate their consumption desire;

2. Improve the sales performance of beauty salons and attract new customers;

3. Create the brand image and popularity (reputation) of beauty salons and enhance customer loyalty;

Second, the theme of the event

Affection and knowing each other, true love expresses one's mind.

(1) Theme: Love is the Spring Festival, a ceremony to express love.

(2) Theme: If you love me, say it bravely.

(3) theme: family is priceless, and love me is rewarded.

Third, the activity time

20__ years 65438+1October 3 1 to February 12.

Active object

1. Activity (1) Target audience: men aged 23-45 who have taste in clothes, especially those who drive private cars (motorcycles or private cars);

2. Activity (2) Target audience: participants of the activity (1) and members of beauty salons (old customers).

3. The target audience of activity 3 is: participants in activity (2) and all women;

Four. Activity content

Activity (1): During the special activity of "Giving Love for the Spring Festival and Giving Gifts for Love", all men can buy a special gift package of "Beautiful Mind Spring Festival Gift" (worth 988 yuan) in the beauty salon and give it to their wives (girlfriends) to fully express their love and thank them for their support and help over the past year; Beautiful greeting cards can enjoy special discounts:

1, optional basic nursing items 12 times;

2. You can choose four body care items;

3. Give a set of "Love Unlimited" customized product gift boxes (specially packaged);

On February 4th14th, a bouquet of flowers (1 1, the color is your choice) and a box of exquisite chocolates will be presented to the designated person by a special person;

5. Get a man's kidney care;

6. Get a love oath card and participate in the "Best Love Words Selection" activity;

7. Married for more than three years (including three years, subject to the marriage certificate), you can get another 10% discount;